Zeumo Overivew
description
Transcript of Zeumo Overivew
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A hyper-personalized communication and
engagement hub for schools.
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Our GoalConnect teens with Information& Opportunities
helpful
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Through the power of
Social,local,Mobile.
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Why Zeumo?
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25,000,000 Americans between the ages of 12-17
reaching students
97% online once a week; 88% online several times a day
87% of 14-17 year olds, or nearly 15,000,000 students,
own a cellphone.*
*2011 Pew Internet & American Life Project
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“We know where to go to get useless information, but where do we go to get
useful information?”-- Marcus, Age 17
their challenge Average teen spends over 7 hours a day with
various digital devices
Sees 1,800 brand images and
ads every day
And sends over 3,000 texts/
month
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information SILOS
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SchoolFinding
aJob
CollegeAccess
PeerPressures
ExtraCurricularActivities
Reality: the information students need is in too many disconnected silos.
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Two Main Sources of Information:
Texting & Social Networks
Only 6% ofteens use
email daily.
1975 called.It wants it’sPA system
back.
reaching studentsWhat Doesn’t Work What Works
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Welcome to ZEUMO
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P.S.: Named after the little
known ancient Greek god
of mobile technology.
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WhatMakesZeumo
Different?13
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STUDENT first
SchoolGradeAge
GenderEthnicity & Heritage
College Goals
Special InterestsMusicSports
Performing arts Leadership
Jobs College info
Out of school opportunities
Users Receive Info Based On...
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CONTENT feeds
CLUBS teams
COLLEGE COMMUNITY
Do Good
BRAIN BREAK
SCHOOL NEWS
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Chime-In gives teens a Voice & Vote on issues
and topics relevant to their life.
A daily “pulse check” that helps schools better
monitor culture and climate.
Chime in
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Drama-free and bully-free
Safeguards boundaries
Targeted messaging
Polling
Direct messaging
Verified Student Users
Youth Engaging
Academic info
Ad-free
Job and internship listings
Demographic data analysis
ChannelsA
ttri
bute
s
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core benefits Ability to “narrowcast” information to students
Real time social-emotional data via Chime In
Makes it easy to connect students with community partners
For Schools:
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core benefits For Community Partners:
Easily disseminate information
Real time data on student needs and interests
Interactive, hyper-personalized messaging
Strengthen connectivity with schools
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core Benefits“Signal-to-Noise”
Know Your Classmates
Private, Secure, & Drama Free
One place that brings it all together
For Students:
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Why Zeumo “If you want to be relevant in a young person’s world, you don’t have a choice on whether you’re going to DO social media, the question is how well will you do it.”
-- Erik Qualman
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