FOR BRANDS Youtube marketing in

simple 4 steps

YOUTUBE MARKETING

Youtube - India

Unique visitors until 2012:

55,800,000 India users view more than 4,000,000,000

videos on youtube each month

Youtube reached 41% of India’s

netizens in July 2012 More than 20 visitors to youtube in India

every second

25% of youtube

views are from

mobile devices

Get started with Youtube

MEASURE success

PROMOTE videos

CREATE channel

SHOOT videos

SHOOT videos

Tell your story in many ways

• Introduce your organization

• Create customer testimonials

• Showcase products/services/brand –

features/benefits/tips

• Share events/news/seminars

• Create support videos – how to fix

problems

CREATE channel

Create. Design. Upload.

• Create a channel and secure

username

• Design and give an identity to

your channel

• Upload videos, describe well,

categorize them and insert tags

• Include other social networks

icons

PROMOTE videos

Explore new ways to promote

• Share on social networking sites

• Insert videos on your websites &

blogs

• Use paid options – Google adwords,

Facebook ads, etc.

MEASURE success

Analyze the success

• Views

• Likes

• Clicks

• Share

THANK YOU!

Vinod Nagar,

Regional Social Media Manager Nokia - Asia Pacific, Middle East & Africa Operations

Currently, he’s working with Nokia as a regional social media manager for APAC & MEA Regions

based out of Dubai. Previously worked in Ogilvy, Euro RSCG, etc. where he enjoyed working on IBM,

Dell, HP, BSNL and list goes on.

His entrepreneur skills drove him to build the foundation of a digital and social media company in

Dubai as well. He provides digital marketing consultancy to some of media & ad agencies in Dubai.

Some of the brands include Clarins, Levis, Lulu Hypermarket, Thierry Mugler, Azzaro, BITS Pilani,

MBC2, Samsung, Ford, Du, Parachute, Almarai, etc.

You can reach out to me at www.vinodnaagar.com ae.linkedin.com/in/vinodnaagar

www.twitter.com/vinodnaagar (@vinodnaagar)

Email: vinodnaagar@gmail.com