You Inc. Your value, your brand

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YOU Inc. Your Brand, Your Value Ron Charnock

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Transcript of You Inc. Your value, your brand

Page 1: You Inc.  Your value, your brand

YOU Inc.

Your Brand, Your Value

Ron Charnock

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We are CEOs of our own companies:

Me, Inc.

Tom Peters

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what makes YOU different??

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What’s Your

Value Proposition?

A set of facts, assessments, assumptions and perceptions of what is valuable to someone

What the seller suggests why the buyer should buy something

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? ? ?

How do I know my value proposition and brand?

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What do I do that adds

remarkable, measurable,

distinguished, distinctive

value?

WHAT ELSE??

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what have I done

that I’m most PROUD of?

what do I do to

get the job done … successfully?

what lessons have you learned?

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Ccharnock, inc

What are your skills?

What value do they create?

What are the assets that make you different?

What have you done to make yourself stand out?

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if you could say ONE thing about yourselfwhat would it be?

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What am I passionate about?

What flags am I bearing?

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What is my most noteworthy personal trait?

What would your friends, colleagues or customers say is your greatest and clearest strength?

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What do I want to do and haven’t?

What options can you create?

how do I sabotage myself?

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Answer these questions …

Write your brand statement …

Live your brand!!!

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ABOUT THE AUTHOR

Ron Charnock is an executive coach and performance improvement consultant.

“I am passionate about changing the workplace by helping companies to really understand what drives performance. I am passionate about changing the world by helping people to really understand the power of choice.

I am passionate for changing the results people get by sharing the gospel of values-based performance – based on clear knowledge of what to do, confident ability in achieving results and committed willingness to perform enthusiastically.

I seek to transform organizations through true, sustainable growth of people. I deliver consultative assessments of gaps in knowledge, ability and will of the employees and identify the key drivers of superior performance. I use one-on-one consultative coaching to close the gaps and grow performance.”

You can reach Ron Charnock at [email protected] or 703 304 6611

BORN ON DATE

This document was created on March 13, 2009 and is based on the best Information available at that time.

COPYRIGHT INFO

The copyright in this work belongs to the author, who is solely responsible for the contents. This work is licensed under the Attribution license of Creative Commons. To view a copy of this license, visit Creative Commons. You are given unlimited rights to distribute, remix, tweak and build upon this work, even for commercial purposes, as long as you give credit to Getting Results! and Ron Charnock for the original creation.