1. YOUNG LIONS Miik & Pobjecky

2. INSIGHT Music Lessons are not COOL. Pretty same as our Music Lesson :D 3. CHALLENGE Passive Engaged 4. TO USE NON-MUSICAL INSTRUMENTS AS MUSICAL INSTRUMENTS. IDEA 5. EXECUTION: REAL EXPERIENCE Events at schools to engage students where they dont expect to engage with music. 6. EXECUTION: SOCIAL BUZZ Students are motivated to share extra ordinary content 7. EXECUTION: VIDEO CONTENT 8. EXECUTION: CELEBRITIES PARTICIPATION 9. TO USE NON-MUSICAL INSTRUMENTS AS MUSICAL INSTRUMENTS. Passive Engaged OPPENING NEW TOPICS PROVIDING REAL EXPERIENCE CREATING BUZZ PARTICIPATION IN MAIN CONTEST