Format for today:Format for today:

Period 3: In two smaller groups; one with Period 3: In two smaller groups; one with me and one with Mr Griffiths (separate me and one with Mr Griffiths (separate rooms)rooms)

Period 4: as abovePeriod 4: as above Period 5: back together, in your project Period 5: back together, in your project

groups to commence Coursework 1: Film groups to commence Coursework 1: Film Posters. You will also show me your Posters. You will also show me your shots from last week…shots from last week…

Objectives:Objectives:

To be able to produce effective posters to To be able to produce effective posters to help promote your filmhelp promote your film

To understand techniques used in teaser To understand techniques used in teaser posters to help promote filmsposters to help promote films

COURSEWORK EXAM

4 Pieces.For one you plan & create

a media production.The other 3 can be writtenor practical or a mixture

of both

One ‘timed test’ (3 hrs).This will be on

And you will get some infobeforehand

50% 50%

120marks 100 marks

Your ‘package’ to present Your ‘package’ to present to the financiers:to the financiers:

Pitch (verbal)Pitch (verbal) Treatment (summary of film, written in prose Treatment (summary of film, written in prose

like a story)like a story) GenreGenre Possible stars and Possible stars and why suitablewhy suitable Likely locationsLikely locations Budget outlineBudget outline Marketing spin-offsMarketing spin-offs Possible directors Possible directors and why suitableand why suitable

HAVE YOU SUBMITTED ALL ELEMENTS?

Movie Posters:Movie Posters:

Convey character (‘Representation’ a key Convey character (‘Representation’ a key concept here)concept here)

Convey ‘genre’ (key concept)Convey ‘genre’ (key concept) Convey events (‘Film language’ a key Convey events (‘Film language’ a key

concept here)concept here)

For the posters provided:For the posters provided:

What genre would you put each film in What genre would you put each film in and why?and why?

How is the actor Johnny Depp How is the actor Johnny Depp re-re-presented presented in different ways?in different ways?

Give reasons for your responses…Give reasons for your responses…

Posters:Posters:

Communicate information by the ways Communicate information by the ways images are presentedimages are presented

Posters are giving us a ‘message’ or Posters are giving us a ‘message’ or series of messages about the film and its series of messages about the film and its characterscharacters

GESTURECODES

HOW A MEDIA TEXTCONVEYS A MESSAGE

USING FACIALEXPRESSION OR BODY

LANGUAGE

Tag Lines:Tag Lines:

Short, catchy statement on a film posterShort, catchy statement on a film poster Suggests the film’s contentSuggests the film’s content Sometimes become well known in their Sometimes become well known in their

own right…own right…

IN SPACE NO ONE CAN HEARYOU SCREAM.

ON EARTH, EVERYONE WILL.

Think of some catchy tag-Think of some catchy tag-lines for these made up lines for these made up films:films:

First Victim: First Victim: a new monster, part werewolf, part a new monster, part werewolf, part vampire, hits town, looking for his first victim – vampire, hits town, looking for his first victim – a teenagera teenager

No Way, Baby: No Way, Baby: high-school heart-throb Jay is high-school heart-throb Jay is determined not to get tied down in a steady determined not to get tied down in a steady relationship. The high school babes have relationship. The high school babes have other ideas!other ideas!

Triple Deceit: Triple Deceit: Detective Jones is baffled by a Detective Jones is baffled by a series of murders until his new partner gives series of murders until his new partner gives him some valuable insights. But where does him some valuable insights. But where does she get her information? she get her information?

Gesture Codes:Gesture Codes:

Choose 1 or more of the film ideasChoose 1 or more of the film ideas Use the A4 plain paper to sketch a poster Use the A4 plain paper to sketch a poster

idea where you use particular gesture idea where you use particular gesture codes to convey information to the codes to convey information to the ‘audience’‘audience’

Add some annotations to explain your Add some annotations to explain your choices choices

Your film:Your film:

Devise 3 possible tag lines for your filmDevise 3 possible tag lines for your film The first should be for the initial ‘teaser’ The first should be for the initial ‘teaser’

posterposter The second should be spoken at the end The second should be spoken at the end

of the trailerof the trailer The third should be for the main billboard The third should be for the main billboard

posterposter

TEASER POSTERS:TEASER POSTERS:

Released Released very very early (often before a early (often before a film is finished), to build anticipation.film is finished), to build anticipation.

May contain limited ‘information’.May contain limited ‘information’.

Your task:Your task:

Start to design the first, initial teaser Start to design the first, initial teaser poster for your filmposter for your film

Jot down what you want to convey firstJot down what you want to convey first Then, using text and images start to Then, using text and images start to

devise the poster devise the poster This will take time to plan and draftThis will take time to plan and draft ICT and digital cameras are ICT and digital cameras are available available but but

do not do not have to be usedhave to be used