(XX) Not Your Father's Union Campaign

8/7/2019 (XX) Not Your Father's Union Campaign

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DATE

Thursday and FridaySeptember 6-7, 2007

LOCATION

Wynn Las VegasLas Vegas, Nevada

COST

$895 per person

N O T Y O U R F A T H E R ’ S

UNION CAMPAIGN ARE YOU READY FOR THE

NEW STRATEGIES AND TACTICS

OF THE UNION MOVEMENT IN

2007 AND BEYOND?

Organized labor has replaced the “cigar smoking” union organizer with some of the brightest minds in America .

The latest statistics show that union membership in the United States is continuing its steady decline. As a result,a recent survey found that 43% of large national employers said they had “no concern” regarding union activitiestargeting their workforce.

HOW IS ORGANIZED LABOR REACTING?

They are licking their chops and hoping management keeps itscollective head in the sand.

Rather than simply waving the white flag, organized labor isdemonstrating a renewed vigor and focus to turn around the decline.

This includes:• The creation of the Change to Win Coalition;

• The dedication of hundreds of millions of dollars to organizing;

• Creative new tactics to target organizations and persuade employees to support unions;• Political action — which played a significant role in the rise of the current Democratic Congress

(and which they plan to assert again in 2008);

• A major effort to change the labor laws to make it easier for unions to organize; and

• A patient, concerted strategic organizing style which uses “Corporate Campaign” tactics.

If union organizing is not on your company’s radar screen, this day and a half seminar will help you understand why it should

be. If your organization appreciates that unions still pose a formidable threat, this seminar will help you understand all the tactics we are seeing from today’s labor movement and how to maintain your level of preparedness.



8:00 am – 9:00 am REGISTRATION AND CONTINENTAL BREAKFAST

9:00 am – 10:00 am STATE OF THE UNIONS

• Union Membership – The Winners and Losers• AFL-CIO and Change to Win – Similarities, Differences and Strategies

• Financial Strengths• Political Strategies

The Employee Free Choice Act (“EFCA”); Paid Family Leave; OSHA Reform; Executive Compensation Reforms; Supervisory Status

10:00 am – 10:30 am NLRB PROCEDURES

• DC Office v. Regional Offices• Election Procedures

NLRB Petitions, Union Authorization Cards and Bargaining Orders • Unfair Labor Practice Procedures

Investigations, Hearings and the Appeal Process

10:30 am – 11:00 am BREAK

11:00 am – 11:30 am UNION ORGANIZING STRATEGIES

• Selecting Vulnerable Facilities and Vulnerable Industries

• Union LeverageCompanies with Some Unionized Facilities; Companies Vulnerable to Customer Pressure; Unique Issues Facing International Companies

• Unions’ Use of the Internet• Accretion and “After Acquired” Restrictions• Creating and Marketing Their Own “Reality” (surveys)

11:30 am – 12:00 pm KEY ISSUES IN TRADITIONAL ORGANIZING CAMPAIGNS

• Lack of Trust, Take-Aways (Real or Perceived), Favoritism, Discrimination andCommunication Deficiencies

• Mindless Consistency vs. Understandable Uniformity• Mismanaged Change• Weak Links in the Management Chain• Executive Compensation/Privileges and “We” vs. “Them” Policies and Practices• Lack of Dignity and Respect

12:00 pm – 1:00 pm LUNCH

1:00 pm – 2:30 pm PREPARING FOR A TRADITIONAL CAMPAIGN

• Management Training• Bargaining Unit Issues• Monitoring Conduct and Action to Avoid Unfair Labor Practices• Potential Legal Problems

A review of specific types of conduct which the NLRB has ruled illegal; common mistakes ofmanagement in communications during a union campaign; how to communicate sensitive messages legally

2:30 pm – 3:00 pm BREAK

3:00 pm – 3:30 pm CORPORATE CAMPAIGN STRATEGY

• Origination, Development and Refinement• Identifying Objectives

• Common TacticsUse of Media; Use of Bureaucratic Process; Demonstrations and Boycotts; Lawsuits and Administrative Charges; Harassing Executives; Pressure on Customers; The International Fa

3:30 pm – 4:15 pm CORPORATE CAMPAIGN VULNERABILITY ASSESSMENT

While no two corporate campaigns are identical, it is quite possible to assess how your company would be attacked and to assess how vulnerable it would be to various types of typical corporate campaign tactics. Learn how experts evaluate the aspects of your busineswhich could be used against your company by a union.

4:15 pm – 5:15 pm INTROSPECTIVE EXERCISE OF CAMPAIGN READINESS

5:15 pm – 6:30 pm COCKTAIL RECEPTION

DAY 1 - AGENDA THURSDAY, SEPTEMBER 6, 200

DURING THIS IMPORTANT ANDUNIQUE PROGRAM, YOU WILLLEARN ABOUT:

The State of the Union for Labor Today: Who arelabor’s new leaders and what have they donewith Tony Soprano? After this session, you willbetter understand organized labor’s newstructure, the identity and background of itsleadership and the relative financial strengthsof each major union.

The Organizing Strategies being Utilized byUnions Today: Who are the targets, how are theybeing identified and what tactics (some are old

but others are new and revolutionary) are unionsusing to persuade employees to supportunionization?

All’s Fair in Love and War: Understanding andassessing your company’s vulnerability toorganizing and developing a list of action itemswhich will help you withstand today’s unioncorporate campaign tactics.

The Myriad of Political Initiatives being

Undertaken by Labor: EFCA, RESPECT, ExecutiveCompensation, OSHA reform, Comparable Worth,paid FMLA and more. If any of these pass, whatshould I have done to prepare?

A Review of the Current Rules and Proceduresunder the National Labor Relations Act:Including a discussion of the new supervisorycases, an update on electronic communicationrules and the National Labor Relations Board’saggressive use of injunctions.



DAY 2 - AGENDA FRIDAY, SEPTEMBER 7, 2007

8:00 am – 9:00 am REGISTRATION AND CONTINENTAL BREAKFAST

9:00 am – 9:30 am CORPORATE CAMPAIGN PREPAREDNESS

There is much you can do to make your company less vulnerable to a union corporate campaign

attack. No one can ensure that a union will not target you – but, there are many preparations you can make to render the union’s attack less effective. Unless the union can gain public traction,their efforts will not produce results. Learn how to harden yourself as a potential target.

9:30 am – 10:15 am PUBLIC RELATIONS ASPECTS OF CORPORATE CAMPAIGNS

”No comment” no longer works in the context of a corporate campaign. You must have a well prepared, articulate response that the public will understand to deflect the multi-faceted attacks that are sure to come through every media outlet imaginable. Hear from an expert the basic preparations that can be made in advance of any corporate campaign to put your company in the best place to defend against a union assault and how to deal with the assault if it occurs.

10:15 am – 10:30 am BREAK

10:30 am – 11:00 am POSITIVE MANAGEMENT LEADERSHIP TRAINING AND DEVELOPMENT

Developing “leaders” is a far more difficult and important function than developing “managers.” What are some of the best tools to develop leadership traits in your management team? Hear from an experienced management consultant how your company can enhance your leadership training.

11:00 am – 12:00 pm EXERCISING MANAGEMENT’S RIGHT TO FREE SPEECH DURING A

TRADITIONAL UNION CAMPAIGN

• Penetration Analysis• Issue Identification• Action Plan• Topics for Consideration

Union Cards; Cost of Unionization, Competitiveness and Job Security; Union Rules,Regulations and Restrictions; Union Finances (LM-2 Analysis, etc.); News Articles of Interest; Union Missteps; ULPs; Union Membership; Strikes

• Methods of CommunicationLetters; Bulletin Boards; Email; “In-House Network”; Group Meetings; One-on-Ones; Videos

12:00 pm – 12:30 pm PARTICIPANT QUESTIONS AND PROGRAM CLOSING

DURING THIS IMPORTANT AND UNIQUE PROGRAM, YO WILL LEARN ABOUT:

Preparing for a Union Campaign: What yoneed to do now to be prepared for a campaWhat issues create exposure, how doesmanagement reduce that exposure and howwe legally, but effectively, talk to employeeabout unions?

Dealing with a Union Corporate CampaignWhat should you be doing now to prepare fthe potential of a corporate campaign? Howill you assess your vulnerability? Whatactions should you take to harden yourcompany as a target?

An Introspective Exercise into CampaignReadiness: That is all we can say. If you wmore details, join us in Las Vegas inSeptember.

Positive Management LeadershipDevelopment: Regardless of what labor doto change their approach, high quality

progressive leadership style is, and always be, the key to union avoidance. At the endthis seminar, you will know the elements thsupport positive employee relations.

Public Relations and Public Image: Is youcompany ready to deal with the negativepublicity that is common in corporatecampaigns? How can you be better prepar

Plus, throughout the program you wihave the opportunity to get your tougquestions answered.

REGISTER TODAY AND

RESERVE YOUR PLACE AT TH

VALUE ADDED SEMINAR.



BIOGRAPHIES

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N O T Y O U R F A T H E R ’ S

UNION CAMPAIGN

TIMOTHY J. BEECHER is a Senior Vice President and Senior Partner of Fleishman-Hillard, Inc. Fleishman-Hillard is one of the world’s leading publicrelations firms. It is known for delivering communications support to companies which have a positive, measurable impact on business performance. Tim’sexpertise has come from years in the trenches in labor disputes and corporate campaigns.

C. THOMAS DAVIS is the Managing Shareholder of the Nashville, Tennessee office of Ogletree, Deakins, Nash, Smoak & Stewart, P.C. His practicefocuses on preventive labor relations practices, on understanding the old and new tactics being used by labor to organize workers and on helping employersbuild employee relations environments in which those tactics will not be successful. He has been representing employers exclusively for more than 20 years.

LINDA DOLNY is the President of PML Associates, Inc. PML is a nationally known training firm which specializes in the development of leadershipskills through experiential simulations and learning exercises. Bringing theory and practical experience to the skills of the people guiding the training, PMLproduces the type of “positive management leadership” that results in the creation of a work environment where third party intervention is pre-empted.Linda has personally provided leadership training to thousands of supervisors and managers at some of America’s leading employers.

J. HAMILTON STEWART, III is a founding Shareholder with the law firm of Ogletree, Deakins, Nash, Smoak & Stewart, P.C. His areas of emphasisare positive employee relations practices , preventive employment law advice, and employment and labor litigation. Mr. Stewart, who has been practicing inthe traditional labor law field for more than 35 years, has been a guest lecturer throughout the United States and is considered a national expert on union-management relations.

JAMES (JIM) G. TRIVISONNO is the President of IRI Consultants to Management, Inc. IRI is a highly effective, full service human performancepractice representing employers in small organizations as well as some of the largest Fortune 500 companies. Jim has personally assisted many employersfaced with traditional union organizing and in the most vicious and sophisticated corporate campaigns.

DATE

Thursday and Friday

September 6-7, 2007

LOCATION

Wynn Las Vegas

3131 Las Vegas Blvd. SouthLas Vegas, NV 89109(866) 770-7555

Hotel reservations are the responsibility of participants and can be made by calling the hotel directly and requesting The HELP Center group rate of $189 per night. A limited number of rooms are available, so please make your reservations as early as possible.

REGISTRATION INFORMATION

MAIL

Complete and return the registration card to:Complete and return the registration card to:Complete and return the registration card to:Complete and return the registration card to:Complete and return the registration card to:The Help Center, LLC990 W. 190th Street, Suite 450Torrance, CA 90502

PHONE

(310) 225-5668

FAX

(310) 217-8184

EMAIL

[email protected]

WEB

www.the-help-center.com/union.html

This program is exclusively designed for management representatives of employers. The providers retain the right to deny theThis program is exclusively designed for management representatives of employers. The providers retain the right to deny theThis program is exclusively designed for management representatives of employers. The providers retain the right to deny theThis program is exclusively designed for management representatives of employers. The providers retain the right to deny theThis program is exclusively designed for management representatives of employers. The providers retain the right to deny theregistration of others at its discretionregistration of others at its discretionregistration of others at its discretionregistration of others at its discretionregistration of others at its discretion.....

(XX) Not Your Father's Union Campaign

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