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    Manonmaniam Sundaranar University

    Directorate of Distance and Continuing Education

    Tirunelveli 627 012.

    Instructions relating to MBA course

    1.

    There are eight papers in each year to complete the MBA programme through DistanceEducation (2 years) from the Calendar year 2011 onwards.

    2. Each paper is evaluated for 100 marks with two components, viz., Internal for 20Marks and External Examination for 80 Marks.

    3. Internal Marks are awarded to the students based on a written assignment submitted bythe student, on answering two specific questions for each paper. Each question will carry

    10 marks and the assignment is compulsory.

    4. The answer for each question must be in writing (either handwritten or type written) notexceeding five pages of A4 size paper . Each assignment (not exceeding 10 pages) must

    be stapled with the first page containing: paper code, the title of the paper along with the

    Name of the student as well as his/her Enrolment Number.

    5. Practical examples and explanation with graphical representation will add moreweightage, Original thoughts and execution will be duly rewarded and plagiarism in any

    form will be viewed very seriously.

    6. The assignments should be submitted to the Director, DD&CE, Manonmaniam

    Sundaranar University, Tirunelveli 627 012 on or before November 30, 2011.

    M.B.A. I Year

    Assignment Topics

    (For those joined in 2011 Calendar Year Admissions)

    7.DRM 11: Management Process and Behaviour

    1. What is motivation? Explain the Theories of Motivation2. Who is your admired Business Leader? Explain the leadership traits the leader is

    possessing / has possessed?

    DRM 12: Managerial Economics

    1. Evaluate any five methods of pricing with current appropriate examples

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    2. Write short notes on:a) Gross Domestic Productb) Inflationc) National Incomed) Balance of payments

    DRM 13: Accounting for Managers

    1. Explain with the help of proper examples any five accounting concepts / assumptions:2. Critically evaluate any ten accounting ratios.

    DRM 14: Business Environment

    1. Bring out and explain any ten unethical business practices prevalent, at present, inIndia.

    2. Critically evaluate the functioning of GATT and WTODRM 15: Business Law

    1. Explain the features of any five different forms of business organization2. Critically evaluate the patent Law in force at present in India.

    DRM 16: Managerial Communication

    1. Explain with proper examples any five different barriers to communication, and theireffects.

    2. Write short notes on:a) Agenda b) Minutes of meetingsc) Body Language d) Communication

    DRM 17: Computer Application in Management

    1. Explain with example the spread sheet software and its business applications2. Analyse the pros and cons of Indian Computer industry

    DRM 18: Research Methodology

    1. Write short notes on:a) Pilot Study b) Case Studyc) Probability d) Chi-square Test

    2. Discuss fully the mechanics of writing research report.

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    M.B.A. II Year

    Assignment Topics

    Common to all

    DRM 21: Human Resource Management

    1. Explain the recruitment and selection process of an organization with which you arefamiliar with

    2. Critically analyse the incentive plans of an organization with which you are familiarwith

    DRM 22: Marketing Management

    1. Explain the various pricing methods with the help of appropriate examples2. Explain the various sales promotion tools and techniques used by the luxury goods

    manufacturers in India, presently

    DRM 23: Financial Management

    1. What is meant by financial management? Explain the role of financial managementin your Organization or the organization of your choice.

    2. Explain with appropriate examples the various methods used for assessing capitalbudget projects.

    DRM 24: Operation Management

    1.

    Discuss fully the different types of inventories used in the organization of yourchoice, and also the inventory control mechanism in operation.

    2. Write short notes on:a) Work and method studyb) Time and motion study

    DRM 25: Decision Support System

    1. Explain the various applications of DSS2. Explain the conceptual model of a DSS

    DRM 26: International Business Management

    1. Discuss fully the international marketing strategy, particularly relating to: product,price and promotion

    2. How technology becomes important in the international business? Explain with aptexamples.

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    DRM 27 and DRC 23 Strategic Management

    1. Explain strategic formulation of corporate goals and objectives, taking intoconsideration a leading existing corporate houses vision and mission

    2. Discuss fully the various tools of strategic evaluationDRM 28: Entrepreneurship and Management of Small Business

    1. Show the entrepreneurial growth in India after Independence2. Explain the merits and limitations of the present day public distribution system

    operating in India, with special reference to the state to which you belong.

    DRC 21: Functional Management I

    1. Explain fully the nature and functions of marketing channels, including the different typeof retailers.

    2. Discuss the role of HR managers in the present day context?DRC 22: Functional Management II

    1. Calculate any ten accounting ratios for your data.2. Write short notes on:

    a) Process planningb) Economic Batch Quantityc) Industrial Safety

    Marketing

    DRC 24 Marketing Research:

    1. Explain with appropriate examples the basic methods of collection of marketing data.2. Analyse the merits and demerits of advertising research.

    DRC 25: Advertising and Sales Promotion

    1. Industrial Advertising Vs Rural Advertising2. Draw an advertisement copy for your consumer product, which satisfies the features

    of an advertisement copy

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    DRC 26: International Marketing

    1. Bring out the legal aspects relating to export and trade2. Write an extensive note on Export Procedures and Documentation

    DRC 27: Services Marketing

    1. Evaluate the marketing of hospitality in India2. Write short notes on:

    a) Factoringb) Mutual Fund

    Production :

    DRP 24: Materials Management

    1. How forecasting techniques are effectively applied in Materials Management?2. Evaluate the different inventory models used in materials management

    DRP 25: Supply Chain Management

    1. Explain the concept and components of Supply Chain Management with suitableexamples

    2. Give an account of Logistics ManagementDRC 26: Project Management

    1. Explain with suitable examples the concept Time Cost Trade Off

    2. Explain the factors that should be considered for Technical analysis

    DRC 27: Operations Research

    1. Explain the Stepwise procedure of arriving at the optional solution to a Transportation

    problem

    2. Arrive at a solution Graphically, for a linear programming problem of your choice

    FinanceDRF 24: Security Analysis and Portfolio Management

    1. How will you value the following securities, namely, preference shares and debitinstruments?

    2. How and why Portfolio Revision carried out? Explain with your examples

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    DRF 25: Financial Services:

    1. Explain the concept Hire purchase as a financial service2. Write short notes on: (a) Venture Capital (b) Credit rating

    DRF 26: Working Capital Management

    1. Explain how cash is managed?2. Explain with suitable examples the various methods of controlling working capital

    DRF 27: Corporate Taxation

    1. Suggest suitable ways and means by which tax planning can be done in relation tobusiness income and capital games

    2. Explain the objectives and functioning of central sales tax act.Human Resource

    DRH 24: Management Training and Development

    1. Write short notes on:a) Need Assessmentb) Instructional Objectivec) Learning Process

    2. Explain the issues in Development appraisal.DRH 25: Organizational Development

    1. Change is the only word which is not changing Do you agree? Support youranswer with concepts, assumptions, and values

    2. Organisation Development efforts succeed or fail because of some implementationconditions Discuss

    DRH 26: Industrial and Labour Relations

    1. What the major causes for industrial disputes? Explain also the grievance handlingsteps

    2. Finalize fully the employees state insurance Act 1948

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    DRH 27: Counseling skills for managers

    1. Explain the counseling process with an appropriate case.2. How clients problems can be assessed? Explain the various counseling strategies

    System

    DRS 24: System analysis and design

    1. Define System? Explain its elements with suitable examples2. System analyst performs different roles Do you agree? Support your answer

    DRS 25: Business Process Re-Engineering

    1. Write short notes ona) Business process re-engineeringb) Business process identification and mapping

    2.

    Explain the Man Management for Business process Re-engineering in an organizationof your choice.

    DRS 26: Management Decision Support System

    1. Explain the components and characteristic features of Decision Support System?2. Evaluate any two models used in DSS.

    DRS 27: E-Commerce

    1. Explain the Historical Development of E-Commerce2. Discuss the future of e-commerce in the Indian Industrial structure

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    Title of the project

    A project report submitted in partial fulfillment of the requirements for the award of the degree

    of Master of Business Administration of the Manonmaniam Sundaranar University

    By

    Name of the candidate

    Register Number:

    Under the Guidance of

    Name of the Guide

    Designation of the Guide

    With institutional address

    Directorate of Distance and Continuing Education

    Manonmaniam Sundaranar UniversityTirunelveli 627 012

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    CERTIFICATE OF THE GUIDE

    This is to certify that the Project work entitled Title of the Project is a bonafide work of

    Name of the Candidate (Enrolment No._______________) in partial fulfillment of the

    requirements for the award of the Degree of MASTER OF BUSINESS ADMINISTRATION of

    the Manonmaniam Sundaranar University under my guidance during the year

    __________________. This Project work is not submitted earlier for the award of any degree /

    diploma elsewhere.

    Date:

    Signature of the Guide

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    Directorate of Distance and Continuing Education

    Manonmaniam Sundaranar University

    Suggestive Format for Project Report

    1. Prefixes

    a. Cover page

    b. Declaration

    c. Certificate from the Company

    d. Certificate from the department

    e. Acknowledgement

    f. Table of Contents

    2. Introduction

    3. Objectives

    a. Objectives of your field work

    4. Research Methodology

    5. Scope and Limitations

    6. Analysis and Interpretation

    7. Findings

    8. Conclusion

    9. Suggestions

    10. Bibliography

    11. Annexure

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    DECLARATION BY THE CANDIDATE

    I Name of the Candidate hereby declare that the project titled Title of the Project submitted

    to the Manonmaniam Sundaranar University in partial fulfillment of the requirements for the

    award of the degree of MASTER OF BUSINESS ADMINISTRATION is a record of original

    project done by me under the supervision of Name and Designation with institutional address of the

    guide. It has not formed part of any other degree/diploma/Associateship of any other University.

    Date:

    Signature