Wynnum & District Rugby Union Club Inc. Since 1979

STRATEGIC PLAN 2015-2019

ABN: 65 140 436 129 Incorporation No: IA08989

Wynnum & District Rugby Union Sponsorship Proposal SEASON 2015

page 07

Proposal SEASON 2015

SENIOR SPONSORSHIP OPTIONS

GOLD SPONSORSHIP – Senior’s Naming Rights Sponsor - $3,500 Includes (Limited to 1 Sponsor):

• Company logo across the front of the 3 Senior Men’s Teams Jerseys • Company logo on sleeve of Wynnum Bugs 1st XV Charity Jerseys • Game Day Sponsorship for Old Boys Day • A framed 2015 Wynnum Bugs Jersey • A signed Wynnum & Districts Rugby Union Ball • A copy of all three senior team photos • 2 x tickets for 2015 Sponsor’s Day • Invitation to 2015 Senior’s Awards Night

SILVER SPONSORSHIP- Associate Sponsor – Training Singlets $1750 Includes (Limited to 1 Sponsor):

• Company logo across the front and back of the training singlets provided to all senior players (Barber Cup, Pegg Cup and Colts)

• Company logo across the sleeve of Wynnum Bugs 1stXV Charity Jersey • A signed 2015 Wynnum & Districts Rugby Union Ball • A copy of all three senior team photos • Invitation to 2015 Senior’s Awards Night

Home of the Mighty Bugs

The Strategic Plan (“Plan”) for Wynnum & District Rugby Union Club Inc. (“Bugs”) has been

developed to set the vision and direction for the club. It provides an overview of what needs to

be done to build on previous planning exercises. The Strategic Plan for 2015 – 2019 provides a

framework that will guide decision making over the next five years. It will provide focus and will

enable the club to be pro-active about the future and maximise opportunities.

Over the next five-year period, the Plan will lay the foundation for our club to work as a collective.

It will inspire us to recognise we are in control of our destiny, that we are a team in pursuit of one

common cause: the overall sustainability, growth and success of the Bugs.

The Plan was informed by significant research (literature review and data review) and prepared after

consultation with key stakeholders through various meetings and discussions.

Through this process, the club has identified key objectives that consider the needs of members and

other stakeholders. Due consideration was also given to the strategic objectives of Queensland Rugby

Union and the Brisbane City Council (“BCC”) and changing demographics of the Wynnum North area.

The Bugs is a community club that promotes, fosters,

supports and encourages participation in rugby union.

The club provides opportunities for people to participate

in rugby union and draws most of its membership from the

local area. Total membership now exceeds 1,000 people –

410 of which are players (Juniors, Seniors and Veterans).

Supportive, Family Friendly, Participation, Respect and

Encouragement are the core values that will drive the club

forward so as to deliver against the key objectives in our

key performance areas.

Key Factors

Our ValuesOur culture refers to the character of our club or our operating ‘climate’ and collective ‘personality’. This is shaped by our core values, beliefs, principles, traditions, ingrained behaviours, communication, practices and style of operation.

Our core values help define our standards and behaviours and what is acceptable and what is not.

Our values define ‘how we do things’ at the Bugs.

SupportiveAn inclusive and welcoming environment where participation and personal development is encouraged.

Family FriendlyA family friendly club that develops its player base locally thus creating a sense of connectedness and belonging.

ParticipationA club which encourages player participation in a safe and friendly environment; regardless of individual skill level.

EncouragementWe provide a positive environment for people to be active and involved in community life.

RespectOur behaviour is underpinned by an attitude of respect… for members, opponents, officials and the broader community. We believe that harmony during a game makes for a more enjoyable experience. We encourage positivity and applaud good play by our players and the opposition.

Critical IssuesFacility development Various short term facility upgrades are proposed - as per the club’s Master Plan, so as to improve the venue for the benefit of members and the broader community. Scoping exercises should be conducted that can be used as the basis for Council approval processes/grant submissions.

Financial stability The club significantly improved its financial position in 2014. It is important to consolidate this position in 2015 so as to further establish a foundation for continued growth. An important component of this effort is exploring avenues to increase non-rugby realated revenue.

Our Ideology

VisionThe Bugs will be a leading rugby union club

in the south region - a club that is closely

linked to its community. We will operate from

a multi-sport precinct supported by strong

community and business partnerships - a

central sporting hub for local people. A club

that members are proud to be associated

with.

MissionWe provide a welcoming atmosphere that

encourages participation in rugby union and

promotes an active and healthy lifestyle. We

foster the sport of rugby union and offer an

enjoyable environment where friendships are

developed and where people can develop their

skills both on and off the field. We actively

develop relationships with other organisations

to deliver outcomes for our community and

engage with our members so as to cultivate a

family friendly state.

Key Targets

Short Term (12 months to December 2015)• Commence scoping exercises and seek preliminary support from Council for facility upgrade

projects as per the club’s Master Plan.

• Continue the Grant Strategy that has been successful in recent times and access funds to support

various initiatives including but not limited to purchase of equipment/ facility upgrades/ and

maintenance and repairs. Target: $30,000.

• Increase junior membership by 10%.

• Finances – increase income by 10% and return a minimum surplus of $20,000 for the 2015 EOFY.

• Increase revenue generated from facility hire by 10%.

• Sponsorship – increase sponsorship income by 10% for the 2015 EOFY.

• Approach Brisbane City Council late 2015 to initiate the lease renewal process

(current lease expires in April 2016).

Longer Term (2016 +)• Presuming that Council support has been secured; and using a staged approach - deliver

components of the club’s Master Plan.

• Refresh and update the club’s Grant Strategy so as to access funds to support the purchase of

identified priorities. Target: Minimum of $30,000 each year for the life of this plan.

• Increase both income and operating surplus by a further 10% in 2016 and then a minimum of 5%

thereafter.

• Increase junior membership by a further 10% each year for the life of this plan.

• Retain sponsors from 2015 and seek to attract new sponsors so as to increase sponsorship income

by 5% each year for the life of this plan.

• Register a women’s team.

• Register additional senior teams.

Our Performance Areas

KPA1: MANAGEMENT and ADMINISTRATION

Objectives• Operate in a cohesive fashion as a result of a systematic and organised approach.

Strategies• Review constitution*/code of conduct annually to ensure appropriateness.

• Review insurance cover annually to ensure appropriateness.

• Ensure committee meetings are documented and agenda/minutes of previous meetings are sent to

committee members in advance of forthcoming meetings.

• Monitor volunteer roles and develop/modify position descriptions as required/appropriate.

• Attend to reporting requirements of Brisbane City Council and the QRU in a timely fashion.

• Review the club’s governance structure at the completion of

the 2015 season given the club’s interest in integrating other

sports and operating as a multi-sport body.

• Approach Brisbane City Council in advance of 2016 lease

expiry date so as to formalise tenure arrangements moving

forward.

• Continue to use the club’s website as a repository for club

documents.

* The club’s constitution was redrafted in early 2015.

Wynnum & District Rugby Union Sponsorship Proposal SEASON 2015

page 08

Proposal SEASON 2015

BRONZE SPONSORSHIP- $750 for 1st Grade, $500 for 2nds or Colts (per sleeve – option to sponsor a sleeve on all Senior teams for $1,500) Includes (Limited to 2-6 Sponsors depending on number of sleeves purchased by each sponsor):

• Company logo on sleeve of the jersey of a Senior Men’s Team • A 2015 Wynnum & Districts Rugby Union Ball • 2 x tickets for 2015 Sponsor’s Day (if sponsoring all 3 Senior teams) • Invitation to 2015 Senior’s Awards Night

GAME DAY SPONSORSHIP – One Game Sponsor - $300 Includes:

• Choice of sponsorship of available home match day- banners and signs to be place around clubhouse if desired

• 2015 Wynnum & Districts Rugby Union match ball signed by Senior Men’s A Grade Team and presented post match

• $50 match day bar tab

MERCHANDISE/SERVICE SPONSORSHIP – Prices Varying Depending on Merchandise To mirror the on-field success of the club, the Wynnum Bugs Seniors are looking to reflect this success off-field with kit and apparel. Merchandise such as player kit bags, weather jackets and polo shirts are examples of merchandise which can be used to promote the professionalism of your business as well as the club. Services to the Seniors such as physiotherapy and massage are also highly desirable so please feel free to discuss a mutually beneficial tailored sponsorship package with the club for merchandise, services or ideas not listed in this proposal.

KPA 2: FINANCES

Objectives• Be financially strong and efficient.

• Return a surplus on an annual basis for the life of this plan.

Strategies• Monitor/review arrangements with various suppliers to ensure cost effective agreements.

• Continue to develop and adopt an annual budget and deliver regular reports on club finances at

Executive Committee meetings.

• Set aside an agreed % of gross revenue into a Sinking Fund designed to support club facility

development priorities and ensure that adequate policies are in place to direct the application of

this fund.

• Review and update the Grant Strategy and continually prepare and submit grant applications so as

to maximise return in this area.

• Prepare and submit an annual return to the Office of Fair Trading.

• Continue to undertake a targeted approach to attract sponsors and ensure sponsors are being

serviced.

• Review and monitor the effectiveness and appropriateness of

outsourcing canteen management.

• Ensure that highly effective controls and processes are in place

to protect club funds.

• Ensure that the club’s Assets Register is updated regularly.

• Promote the availability of the facility as a hire venue/

sublease facility (in accordance with Council’s lease

requirements) so as to increase revenue derived from this

area.

• Promote availability of club merchandise so as to maximise

revenue in this area.

• Continue the practice of periodically listing ‘required items’ in

the club’s newsletter and requesting donations of same.

• Maintain open communication with the club’s financial institution

to ensure that arrangements are favourable.

KPA 3: PLANNING

Objectives• To set the vision and direction of the club; to provide focus so as to enable the club to be pro-active

about the future. To focus the major decision makers in one direction.

Strategies• Review the club’s Strategic Plan periodically with a comprehensive review being undertaken annually so

as to ensure that club achievements are monitored and reviewed.

• Present the club’s Master Plan to Brisbane City Council in order to ensure alignment with Council plans

and secure preliminary approval for implementation.

• If Council is supportive - prepare concept designs and cost estimates for various components of the

Master Plan.

• Continue to use the club website as a document repository to assist with effective succession planning.

• Develop a Risk Management Plan that can be implemented by the club and its volunteers with a view to

providing a safer sporting environment and experience for club members.

• Undertake an annual audit/needs assessment to identify equipment requirements.

KPA 4: FACILITIES

Objectives• Upgrade facilities in a coordinated manner so as to provide good quality, comfortable, compliant and

sustainable facilities.

Strategies• Develop scope, secure approvals and source funding to deliver projects as per the Master Plan.

Short term facility requirements include:

• Sports field resurfacing (x2).

• Provision of additional dressing sheds (x4). A container (screened for aesthetics) is to be explored as an interim arrangement.

• Additional seating areas (external).

• Toilet improvements/upgrades.

• Clubhouse improvements/upgrades.

• Field lighting upgrades.

• Utilise identified grant opportunities where possible to support facility development projects.

• Ensure QRU facility standards are considered as part of facility planning processes.

• Develop a Maintenance Plan incorporating a system to ensure that facility

audits are conducted regularly.

• Explore options to make the club more energy efficient and

sustainable such as solar power, water harvesting of stormwater

and LED light fittings.

• Liaise with Wynnum Bowls Club in relation to opportunities

for facility co-use/partnership.

• Initiate discussions with Wynnum Softball Association and

Brisbane City Council in relation to the potential for the club

to use the second softball area as an overflow zone for

rugby union.

• Develop 1 x netball court as a service to the local community

for informal community use.

• Develop the grassed area on northernside of the clubhouse

for training purposes.

KPA 5: MEMBERSHIP GROWTH, COMMUNICATION & ENGAGEMENT

Objectives• Increase playing membership by 10% for the 2015 season and a minimum of 5% per year thereafter for the

life of this plan.

• Engage with members and encourage involvement and participation in club activities and decision making

processes.

Strategies• Continue to communicate effectively with our members and provide regular information through available

technology (Facebook, email and newsletter - “Bugs Bugle”).

• Membership Management System: Develop an effective database in order to understand who our members

are, their needs, level of satisfaction and membership category.

• Regularly update the club website to ensure information is current and relevant.

• Disseminate club information through schools.

• Explore interest in a Women’s team.

• Deliver community programs and social events so as to raise club profile and engage members, their

families and the broader community.

• Recruit players for the Colts program.

KPA 6: VOLUNTEERS, EDUCATION AND TRAINING

Objectives• Provide training, support and development opportunities for our people so as to develop the leadership

abilities and potential of our team.

• Increase the volunteer workforce and provide a supportive and organised environment for volunteers where

expectations are clearly outlined.

Strategies• Undertake an annual training needs assessment.

• Provide opportunities for training and professional development for volunteers.

• Continue to educate members in relation to club policies and procedures as outlined in the Club Handbook.

• Publicly recognise our volunteers on a consistent basis so as to encourage retention and further recruitment.

• Continue to provide opportunities for interested volunteers to attend First Aid and Coach Accreditation

training programs.

• Establish a club volunteer register and collate information in relation to occupation, skills, capacity to

volunteer and interests.

• Continue the club’s volunteer recruitment strategy which involves actively

targeting people with relevant skill sets.

• Provide induction programs where necessary to support new

committee members and other volunteers.

• Continue the club’s roster system so as to ensure a level of

expectation and commitment from all members to help

out with tasks such as Game Day Set Up/Dismantle, and

Canteen Roster; and other tasks as the need arises.

Wynnum & District Rugby Union Sponsorship Proposal SEASON 2015

page 07

Proposal SEASON 2015

SENIOR SPONSORSHIP OPTIONS

GOLD SPONSORSHIP – Senior’s Naming Rights Sponsor - $3,500 Includes (Limited to 1 Sponsor):

• Company logo across the front of the 3 Senior Men’s Teams Jerseys • Company logo on sleeve of Wynnum Bugs 1st XV Charity Jerseys • Game Day Sponsorship for Old Boys Day • A framed 2015 Wynnum Bugs Jersey • A signed Wynnum & Districts Rugby Union Ball • A copy of all three senior team photos • 2 x tickets for 2015 Sponsor’s Day • Invitation to 2015 Senior’s Awards Night

SILVER SPONSORSHIP- Associate Sponsor – Training Singlets $1750 Includes (Limited to 1 Sponsor):

• Company logo across the front and back of the training singlets provided to all senior players (Barber Cup, Pegg Cup and Colts)

• Company logo across the sleeve of Wynnum Bugs 1stXV Charity Jersey • A signed 2015 Wynnum & Districts Rugby Union Ball • A copy of all three senior team photos • Invitation to 2015 Senior’s Awards Night

KPA 7: RUGBY UNION

Objectives• Develop depth so as to be competitive in all grades year in year out.

• Retain both the QRSU Club Championship and 1st Grade Title in 2015.

Strategies• Invest in coach development and rugby programs to allow improved pathway opportunities for members.

• Offer development opportunities so as to develop the skills of our junior players.

• Continue to deliver Junior Programs that encourage participation regardless of ability.

• Encourage activities that develop a strong connection between junior and senior ranks.

Wynnum & District Rugby Union Sponsorship Proposal SEASON 2015

page 06

Proposal SEASON 2015

SILVER SPONSORSHIP – Club Sponsor- $2,000 Includes (Limited to 7 Sponsors):

• Company logo across the back or on the sleeve of the training shirt (distributed to every player in the club) • A framed 2015 Wynnum Bugs Jersey • 2 x tickets for 2015 Sponsor’s Day • A 2015 Wynnum & Districts Rugby Union Ball • Invitation to 2015 Senior’s Awards Night

ALTERNATIVE SPONSORSHIP Wynnum Rugby Union is a diverse and dynamic club and standardised sponsorship is not the best manner to support the club for some businesses or entities. The offer and commitment of specialised goods and services can often be as valuable as support in cash for the operations and growth of a community club. Examples can be donations of meat trays, sign printing, electrical, building or painting services, media management etc. As it is often difficult to compare offers and services, please feel free to discuss a mutually beneficial tailored sponsorship package with the club.

SCOREBOARD SPONSORSHIP - $12,500 In 2015, Wynnum Bugs will be providing a sponsor the opportunity to invest in a permanent ‘naming rights’ sponsorship arrangement through the funding of the installation of an electronic scoreboard at the club’s Elanora Park grounds. Not only will the scoreboard be highly visible to the supporters of both our and visiting clubs but also, as our grounds are used by the local community, the sponsor will have on-going visibility.

Priority Project Funding Opportunity Status

1 Sports field resurfacing Brisbane City Council – budget consideration. BCC to be approached.

2 Dressing shedsBrisbane City Council

(Community Sports Club Program) and/or Qld State Govt.

Application to be lodged in 2015.

3 Additional seating areas Gambling Community Benefit Fund. Application to be lodged in 2015.

4Clubhouse/ upgrades

improvements Gambling Community Benefit Fund. Scoping phase.

5 Lighting upgradesBrisbane City Council

(Community Sports Club Program) and/or Qld State Govt.

Scoping phase

6Sustainability projects

(water harvesting, solar, etcetera).

Brisbane City Council (Community Sports Club Program) Scoping phase

Grant Strategy

Note: As at March 2015, the “National Stronger Regions Fund” – a federal government initiative is also available. The club could apply for

an entire facility upgrade in one application through this program. A 50% contribution is required from the club.

Club Master Plan

RU

GB

Y

FIE

LD

1C

RIC

KE

T

RU

GB

Y

FIE

LD

2

JNR

RU

GB

Y

25X

63m

JNR

RU

GB

Y

25X

63m

NE

TB

ALL

70 C

AR

PA

RK

S

CR

ICK

ET

SO

FT

BA

LL

DIA

MO

ND

SO

FT

BA

LL

DIA

MO

ND

SO

FT

BA

LL

DIA

MO

ND

SO

FTB

ALL

DIA

MO

ND

SO

FTB

ALL

DIA

MO

ND

SO

FTB

ALL

DIA

MO

ND

SO

FTB

ALL

DIA

MO

ND

SO

FTB

ALL

DIA

MO

ND

70 C

AR

PA

RK

S

400m

RU

NN

ING

TR

AC

K

CR

ICK

ET

PR

AC

TIC

E

NE

TS

NE

W L

IGH

TIN

G

TO

DIA

MO

ND

S

114

CA

RP

AR

KS

HIG

H

JU

MP

LO

NG

JU

MP

ISSUE

DWG NO.

SCALE DRAWING NAME

DATE DRAWN

ARCHITECT

ADDRESS

CLIENTDRAWN BY

CHECKED BY

PROJECT ACN:110893493 37 Yamboyna St, Manly QLD 4179 P.O. BOX 5129 MANLY QLD 4179

E-MAIL: thinktankarchitects@gmail.com TELEPHONE: (07)3348 3727 FASCIMILE: (07)3396 1719 MOBILE: 0412 087 196

MICHAEL JULLYAN 1 : 2000

ELANORA PARK,WYNNUM

X:\THINK TANK\ELANORA PARK\ELANORA PARKMASTERPLAN.rvt

ELANORA PARK

OwnerAuthor

Checker

ELANORA PARK

3

Project Status

Project Number

10/10/11

1 : 2

000

SIT

E1

Contact

Wynnum & District Rugby Union

Address: PO Box 498, Wynnum, Qld 4178

Ground Location: Elanora Park, Granada St, Wynnum, Qld 4178

Telephone: 0439 299 756

Email: info@wynnumrugby.com.au