www.hacesfalta.org.mxwww.hacesfalta.org.mx

Susana BarnetcheSusana Barnetche

A presentation for:

The Mexican Center for Philanthropy (CEMEFI) was founded by Mr. Manuel Arango, in 1988 as a civil non profit organization.

CEMEFI’s Founder CEMEFI’s Founder

Manuel Arango AriasManuel Arango Arias

To promote philanthropic To promote philanthropic culture in Mexico and to culture in Mexico and to encourage the organized encourage the organized

participation of society in its participation of society in its own integral development and own integral development and in the solution of community in the solution of community

problems.problems.

CEMEFI´S CEMEFI´S MisMisssiioonn

programprogram

BackroundBackround

(Look after the others)

This program was born in 1994 This program was born in 1994 responding to CEMEFI´S responding to CEMEFI´S

mission:mission: “To promote “To promote philanthropic culture in philanthropic culture in

Mexico...”Mexico...”

To promote social action in To promote social action in order for people to get order for people to get involved in the solution of their involved in the solution of their own problems.own problems.

To introduce change in the To introduce change in the participation attitude, upon the participation attitude, upon the basis that everybody has basis that everybody has something to give.something to give.

Goals:Goals:

Promotes new non profit civil Promotes new non profit civil society organizations, working society organizations, working for others.for others.

Involves people from different Involves people from different sectors in the act of giving.sectors in the act of giving.

Actions:Actions:

Promotes the concept of Promotes the concept of Enterprise, Government and Enterprise, Government and Citizen Social Responsibility.Citizen Social Responsibility.

Promotes corporate donations Promotes corporate donations of of “1% of the profit before “1% of the profit before taxes”taxes”..

Actions:Actions:

In 1996 CEMEFI gives birth to In 1996 CEMEFI gives birth to the the Corporate Responsibility Corporate Responsibility

ProgramProgram to support the to support the development of initiatives development of initiatives

from the private sector from the private sector towards social investment in towards social investment in

their communitytheir community

In 1998, CEMEFI promotes the In 1998, CEMEFI promotes the campaign: campaign: “100 Actions to start “100 Actions to start with”with” which are simple ideas to which are simple ideas to “Look after the others”. None of “Look after the others”. None of these proposals ask for money, these proposals ask for money,

but mainly time and talent.but mainly time and talent.

““Anonymous Heroes”Anonymous Heroes” which recognizes which recognizes extraordinary civic actions that are extraordinary civic actions that are nominated by its clients.nominated by its clients.

In 1999, it develops In 1999, it develops a campaign for a campaign for Wal-Mart Mexico:Wal-Mart Mexico:

Actions:Actions:

Towards the IYV 2001, it Towards the IYV 2001, it designs the campaign: designs the campaign:

““1 hour for Mexico”1 hour for Mexico”, , encouraging the public to encouraging the public to give such weekly time in give such weekly time in civil organizations.civil organizations.

Actions:Actions:

““1 Hour for Mexico”1 Hour for Mexico” gathered more than gathered more than 60 60 thousand signatures thousand signatures of of potential volunteers. potential volunteers.

The challenge now is to The challenge now is to bring them to the civil bring them to the civil society organizations society organizations that work throughout that work throughout the country.the country.

CEMEFI, together with the ITESM created a database in order to enable the

link among organizations and potential volunteers.

Therefore, those who wanted to work as volunteers, reached the organization that

matched their needs and abilities.

Lack of a strategic plans to detect the helping needsPrograms designing, involving volunteersWe had to learn how to elaborate specific working offers

and the adequate profiles neededDidn’t have a maintaining and recognition program for

volunteers

Promoting Volunteerism

Learning experience

This partnership with the ITESM taught us that philanthropic organizations were not ready yet to receive

volunteers, due to:

A volunteer program must start in the organizations, rather than training volunteers

The process of sending volunteers to the organizations from only one organization, may be very expensive, both in money, time and expertise

Sending volunteers to the organizations would be a great effort with very poor results

Promoting Volunteerism

Learning experience

Besides this process, we learned that:

A “facilitator” who allowed contacting people with organizations

That the potential volunteers knew, from the beginning, the specific tasks and schedules that would be asked for

Giving alternatives to receive volunteer helpComplete information about the interested organizations

Promoting Volunteerism

Learning experience

Requirements:

In 2001, CEMEFI signs a In 2001, CEMEFI signs a partnership with Fundación partnership with Fundación Chandra, which developed a Chandra, which developed a softwaresoftware that facilitates the that facilitates the link between volunteers and link between volunteers and organizations.organizations.

A “facilitator” who allowed the people to make direct contact with the organizations

That the potential volunteers knew, from the beginning, the specific tasks and schedules that would be asked to give

Giving alternatives to receive volunteer help

Complete information about the interested organization

Partnership with Fundación Chandra

This organization developed a software that covered the above mentioned requirements:

The same year CEMEFI The same year CEMEFI invites BBVA Bancomer (a invites BBVA Bancomer (a bank) to participate as bank) to participate as sponsor of the portal.sponsor of the portal.

The bank accepts the The bank accepts the challenge due to its high challenge due to its high social impact to promote social impact to promote volunteering in Mexico. volunteering in Mexico.

Considering:

Philanthropy Promotion

Almost 2 million Km2 100 million inhabitants 53 million in poverty 26 million in extreme poverty Inequity in the distribution of wealth BIP per capita in 2001= 3,097 US dollars*

* BIP per cápita in USA was 31, 380 US dollars, in the same period.

Philanthropic Sector Dimension

20,000 organizations* 730 philanthropic organizations** 461,000 people working for this

sector (including staff and volunteers)***

Only 75 giving Foundations

* Researchers haven’t agreed in this matter, due to different classification and operation criteria.

** CEMEFI’s Philanthropic Institutions Directory.

*** Gustavo Verduzco, The Philanthropy Sector in Mexico, mimeo, 2000.

CSO’s Challenges CSO’s Challenges

Approaches:Approaches: Better knowledge of Better knowledge of what they’re doingwhat they’re doing

Visibility:Visibility: CSO’s need to be CSO’s need to be recognized by the publicrecognized by the public

Resource Mobilization: Resource Mobilization: Increase Increase their volunteers and donations to do their volunteers and donations to do the jobthe job

Needs:Needs:

VolunteeringVolunteering

VolunteeringVolunteering

The United Nations Organization The United Nations Organization declares 2001 as...declares 2001 as...

Due to its importance:Due to its importance:

International International Year of Year of

VolunteersVolunteers

International International Year of Year of

VolunteersVolunteers

Recognition of volunteer workRecognition of volunteer work Facilitation of volunteer work Facilitation of volunteer work Promotion of volunteerismPromotion of volunteerism Establishing collaboration Establishing collaboration

networksnetworks

Objectives:Objectives:

haceshacesfaltafalta.org.mx.org.mx

What is What is

haceshacesfaltafalta.org.mx? .org.mx?

““It’s the Portal you’ve been It’s the Portal you’ve been looking for, to give your looking for, to give your time and talent to those time and talent to those

organizations that do organizations that do something for others”something for others”

Facilitates the searching and selection process for Facilitates the searching and selection process for volunteer work, required by the CSO and those who want to volunteer work, required by the CSO and those who want to collaborate.collaborate.

Creates a common interest through debate and experiences Creates a common interest through debate and experiences interchangeinterchange

haceshacesfaltafalta.org.mx is: .org.mx is:

An internet portal that facilitates and encourages An internet portal that facilitates and encourages volunteering among the Spanish speaking peoplevolunteering among the Spanish speaking people

hacesfalta.org.mx Volunteers in the web, is a Volunteers in the web, is a ““Heart Heart HunterHunter” for those who want to collaborate. ” for those who want to collaborate. Do you have Do you have time?, Are you’re worried for what’s happening in the time?, Are you’re worried for what’s happening in the world?, Do you want to work in solidarity themes? Log world?, Do you want to work in solidarity themes? Log in ....”in ....”

Definition Defining the portal characteristics in

Mexico

Support

This initiative starts in June 2002 thanks to Bank BBVA Bancomer

Opportunity An every day need: to lead those people that

want to volunteer

Environment Conditions: 2001 IYV estimates social action

Confirmation Benchmarking of similar experiences in Spain through Fundación Chandra

Concrete needs of CSO’s

How How

haceshacesfaltafalta.org.mx.org.mx was born? was born?

CSO’s that need volunteers

People whowant to collaborate

BENEFICIARIES

General Society

1 2

3

To whom is To whom is haceshacesfaltafalta.org.mx.org.mx addressed? addressed?

To whom is To whom is haceshacesfaltafalta.org.mx addressed? .org.mx addressed?

Real users of internetReal users of internet

Those who have solidarity interestsThose who have solidarity interests

CSO’s Volunteers CSO’s Volunteers

University students with spare timeUniversity students with spare time

Those professionals who cannot give Those professionals who cannot give their time in site, but can work virtuallytheir time in site, but can work virtually

People that have available time (retirees, People that have available time (retirees, housewives )housewives )

It’s services? (1)It’s services? (1)

Answers the main questions of a person who cares for others and wants to give their spare time: Where and how can I help?

Possibility to geographically search: interest, availability and organization.

Possibility to subscribe and receive through e-mail new opportunities that fit to his/her profile and availability.

Testimonies from volunteers worldwide.

Possibility to make contact with them via e-mail.

1) In search of opportunities:1) In search of opportunities:

2) Other volunteers experiences:2) Other volunteers experiences:

Training courses, congresses, legislation, bibliography.... What CSO’s have to offer

Volunteers guide - orientation

Possibility to participate and debate about themes related to volunteerism.

On line register of curriculum vitae so the organizations can find candidates for paid work.

It’s services? (2)It’s services? (2)

3) Up to date news:3) Up to date news:

4) Debate Forum:4) Debate Forum:

5) Working opportunities:5) Working opportunities:

Free service for volunteers and CSO’s

Use and surfing facilities. Easy and friendly design

International reach towards a Latin-American web

Open to participation of all CSO’s

Gradual widening of services

Critical factors of success

Who Who

participates in its launchingparticipates in its launching

More than 441More than 441 organizationsorganizations who offer who offer

more than 1,161more than 1,161 opportunitiesopportunities of of volunteer workvolunteer work

Who participate in it’s launching?Who participate in it’s launching?

Who participates?Who participates?

The 1,161The 1,161 opportunities opportunities of volunteer of volunteer work that are found in this web:work that are found in this web:

Education Education

HealthHealth

Human RightsHuman Rights

AssistanceAssistance

DisabilitiesDisabilities

Humanitarian ServicesHumanitarian Services

HIV- AIDSHIV- AIDS

International cooperationInternational cooperation

Elderly PeopleElderly People

ResearchResearch

EnvironmentEnvironment

Early ChildhoodEarly Childhood

YouthYouth

WomenWomen

¿What kind of ¿What kind of work can be done?work can be done?

Those people who want to collaborate, Those people who want to collaborate, can do by being:can do by being:

Permanent VolunteerPermanent Volunteer Temporary VolunteerTemporary Volunteer Virtual VolunteerVirtual Volunteer Holidays VolunteerHolidays Volunteer

Our challengesOur challenges

800 users of CSO’s by December 2003

1,500 active offers

To increase the training of the organizations that work with volunteers

Reliable information to encourage the registry of the amount of volunteer work

Reinforcement of the staff to guide the philanthropic institutions to make use of it, and upload their information

A volunteer committee was created to promote the web page; their task is getting publicity spaces and massive communication for the site.

Invite youth organizations to visit the portalA 1-800 (free) telephone line was given, to facilitate the

communicationPromotion of the portal philanthropic events

Promotion Committee To start with the portal and increase the site visits the

followed actions were taken:

Increase the working offers from the organizationsDiversify the working offers as for geographical area, kind

of activities, and skills neededCollaborate with the organizations so they can elaborate

their jobs required To learn choosing the right profile for the jobTo link college students and universities with volunteerism

(Social Service)

Retos

However, considerably increased, our goal is:

What did we gain from this What did we gain from this experience?experience?

Update from July to September 2003, thanks to the Update from July to September 2003, thanks to the support of the Promotion Committee. support of the Promotion Committee.

Goals

Total Total

  Jul-03 Ago-03 Sep-03 Accumulated Dic-03

Incorporated Organizations 24 38 28 441 800

Published volunteer jobs 38 94 17 1,161 1,500

Testimonies 7 6 5 74 100

News letter subscriptions 244 921 790 3,892 3,000

Candidates – CSO contacts 783 1,819 1,321 8,373 7,000

Chat 48 165 90 702 500

Registered resumes 218 1,099 994 4,282 3,000

News 47 34 33 641 800

Visits 10,184 19,591 22,663 ------- 20, 000

Thank you !!!Thank you !!!

Centro Mexicano para la FilantropíaCerrada de Salvador Alvarado 7

Col. Escandón

11800 México, Distrito Federal

MEXICO

www.hacesfalta.org.mx

Susana BarnetcheSusana Barnetche

email: email: susmart@prodigy.net.mx