Wrapdesignstudio credentials-110531133532-phpapp02

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Wrap Art & Design “When we wrap something, we attach a new set of values”- Jean Claude & Christo

description

Wrap Business and Plans

Transcript of Wrapdesignstudio credentials-110531133532-phpapp02

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Wrap Art & Design

“When we wrap something, we attach a new set of values”- Jean Claude & Christo

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About UsWRAP ART & DESIGN (WRAP) was founded in 2006 by its promoter Gunjan Gupta, based in Delhi with a full fledged Design and Prototyping set up and currently in the process of completing a bespoke handcrafted manufacturing set up for furniture and interior products in collaboration with Indian artisans. WRAP is an associate concern of TECHNOFAB Engineering Limited, a listed 38 year young engineering and construction Company, serving the Power, Industrial and Infrastructure Sectors, by executing comprehensive balance of plant (BOP) and auxiliary systems on a complete Turnkey EPC basis across India, Ghana, Kenya, Zambia and Fiji.WRAP has its own organizational establishment (including sales, marketing and manufacturing) and also works with a team of consultants to execute large Interior / Architecture / Landscape projects.Wrap also has a collaborative network of artisan clusters across India. Wrap specializes in highly customized Interior projects and undertakes on a turnkey/ consultancy basis.

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The People behind WrapGunjan Gupta, MA Des CSM- Prior to founding Wrap A&D in 2006, Gunjan worked as an Interior

Designer for 7 years in Mumbai & New Delhi having assisted leading Interior Design Varsha Desai on prestigious projects like Sea Wind, residence of the Ambani family.

- She has a Diploma in Interior Design and a Masters Degree in Design from Central St Martins College of Art & Design in London.

- She is the winner of several EDIDA awards, (Elle Décor International Design Award) in 2006 and was awarded the IYDEY, International Young Design Entrepreneur of the Year 2007 by British Council.

- She has a budding International profile that sets her apart from other Indian designers.

- Founding member of OUTSET India, UK Arjun Gupta, B Mech Eng UT Austin- Arjun is a trained engineer for the University of Texas in Austin- He is a promoter and director of Technofab Engineering Ltd a listed

company.- He is also the founder and director of Techfab systems.- He has keen understanding of design and technolgy and global

business practises.

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Our VisionVISION: “To leverage the ‘Made in India’ brand Internationally and to create the first Indian Luxury & Lifestyle brand (of products & services) that is socially and environmentally sustainable. “

MISSION:• To create India’s first luxury and lifestyle brand in this

segment.• To revive and cultivate the traditional Indian crafts to be

positioned as globally relevant, rich in legacy and invigorating.

• To focus and build up a culture of design and innovation that is translated commercially into products and services which are desired and patronized by our target clientele.

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The Business Model

WRAP’s business model is focused on:

• Conceptualization, Design, Manufacture, Sales and

Installation of high end furniture and unique lifestyle

products.

• Execution of turnkey interior assignments.

• Providing services in collaboration with traditional Indian

craft communities for the global luxury market.

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The Output

Principal Collection

Furniture / Product / Textiles /

Jewelry/Setting Up Home / Wedding

Signature Collection

Limited / Special Editions

Classics/Posterity

Projects

Interior Design / Concept Design

and Commissions

Ikkis Foundation- blending

International expertise & Indian

Craft

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The Infrastructure• The Wrap Headquarters in Jaunapur

Village in Mehrauli, New Delhi set up in 2011 comprising of Design Studio / Factory and Gallery is the culmination space of the Wrap philosopy of Connecting Luxury, Craft and Design.

• This is also the office and physical space for the Ikkis foundation which is intended to be a training centre for the skill upgradation of indian artisans that the company interfaces with.

• Total Land Area: 1100 sq. yards and Built up Area: 9500 sq. ft and scalable by another 3000 sq. ft of mezzanine.

Studio: The studio (850 sq.ft. space) has a team of furniture / product and interior designers from leading Indian and International institutions as well as support staff for CAD. It has an evolving library of components, accessories and products that are used as references on the various assignments.

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The InfrastructureFactory:

The facility (6800 sq.ft of space) designed by Gunjan Gupta, boasts of making hi end furniture lines in wood and metal and functions as an assembly point for various Indian craft / decorative arts The various departments are as follows: Each department is headed by a Master Craftsman in his field.

• Carpentry• Polishing / Painting • Metal works • Upholstery

• There is an outsourcing head who interacts with vendors, artisans and craftsmen for project deliveries as well as new concepts and ideas.

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Milestones- Exhibitions2009 September Cheongfu Craft Bienalle, Korea2009 September Experimenta Design Bienalle, Lisbon, Portugal2009 June ‘Inspired by India’, Sotheby’s, London2009 March Vistaar 2, Stainless Gallery, New Delhi2009 February India Modern, Good Earth, New Delhi2008 September Urban Play, Droog Design, Amsterdam2008 September Swarovski, London Design week2008 September Talents a la Carte India, Maison et Objet, Paris2008 January Swarovski Crystal Wedding Project, Paris2007, November Nature Morte, New Delhi2007, November Made in London by UAL, Gallery Stainless, New Delhi2007, November Queen’s Gallery, British Council, New Delhi2007 September Gallery LE, New Delhi2007 September 100% Design London2007 August Bungalow 8, Mumbai2007 May ICFF, International Contemporary Furniture Fair, New York2007 March History of Silver Furniture, Symposium, V&A, London2006 November Saray Gallery, St James, London2006 September 100% Design, London2006 July Lethaby Gallery, Central St Martins College of Art & Design,

London

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Milestones- PREvening Standard, UK, Sept 2006Irish Times, Sept 2006Crafts Magazine, London, Nov 2006Elle Décor, India, Nov 2006Platform India, Dec 2006Platform India, Jan 2007Financial Times, International, Feb

2007Business Standard, India, Feb 2007Design & Interiors, India, Apr 2007India Today, Aug 2007Business Standard, Aug 2007Telegraph, Aug 2007Elle Décor, Sept 2007Elle, Sept 2007L’Officiel, Sept 2007Indian Express, Sept 2007HT Mint Luxury, Sept 2007Mumbai Midday, Sept 2007Society Interiors, Nov 2007NDTV India, Star Spaces, Dec 2007

Cover of Interieur Magazine, Hungary, Mar 2008

Designboom Sept 2008Elle Décor India, Oct 2008Design Week, London, Oct 2008Elle Décor India Feb, 2009India Today Home, Feb 2009Femina India, Mar 2009Elle India, Mar 2009How to Spend It, FT, Apr 2009Indian Express, Jun 2009Vogue India, Jul 2009Elle Décor, Sept 2009Living Etc Sept 2009Vogue, Jul 2010Elle Décor, Nov 2010Elle Décor, Dec 2010

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Milestones- Other Curator• Setember 2009 Timeless India at Experimenta Design Bienalle in

PortugalAwards• EDIDA 2010, Elle Décor International Design Award, Bedrooms• EDIDA 2009, Elle Décor International Design Award, Kitchens• IYDEY 2007, International Young Design Entrepreneur of the Year

Award – British Council, India• BEDG / UKTI – Promotion Grant supported by British European

Design Group and funded by United• Kingdom Trade and Investment• EDIDA 2006, Elle Décor International Design Award, FurnitureLectures:• 2008 September Open Talk at Experimenta – Urban Play,

Amsterdam• 2008 September Alumni Contribution IYDEY at British Council,

London• 2008 March ‘Design & Process’ at Central St Martins College of

Art & Design, London

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Craft Collaborations JAIPURVarksaaz

Silver WrappingEnamellingThateron

Stone CarvingTextilesFrescoes

JAIPURVarksaaz

Silver WrappingEnamellingThateron

Stone CarvingTextilesFrescoes

FEROZABADGlass / Glass Crystal

FEROZABADGlass / Glass Crystal

PUNESilver Plated Brassworks

PUNESilver Plated Brassworks

UDAIPURMirror Mosaic

Silver Wrapping

JODHPURWooden Furniture

UDAIPURMirror Mosaic

Silver Wrapping

JODHPURWooden Furniture

AGRAStone Inlay Overlay

AGRAStone Inlay Overlay

•Wrap has established a host of connections in the neighboring states of Delhi and is working with clusters of artisanal excellence in these regions. •Some of the craft segments and the materials are as follows: -1) Precious Metal -- Varksaaz – Gilding -Silver Wrapping-2) Metal -- Silver plated Brassworks-Beaten Metal works-3) Painting-- Frescoes / Murals-4) Stone -- Inlay / overlay-- Car ving-5) Glass-* Wrap undertakes socio economic research of these craft communities and catalogues its design explorations with them for future benefit.

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CollectionsPARTYPARTYDRESSDRESSRELAXRELAXSLEEPSLEEPEAT EAT

•Furniture-D Throne -Multileg -Multileg console

•Table Ware•Dinner Stack•Mats•Cutlery

•Textiles•Mayank

•Lights•Chandelier

•Furniture-D Throne -Multileg -Multileg console

•Table Ware•Dinner Stack•Mats•Cutlery

•Textiles•Mayank

•Lights•Chandelier

• Furniture- Bageecha Bistra- Crystal drawers-Chest of D

•Textiles•Mayank•Bandit Queen

•Lamp

• Furniture- Bageecha Bistra- Crystal drawers-Chest of D

•Textiles•Mayank•Bandit Queen

•Lamp

•Furniture-Masand-Eastern Recline-Milap Bookshelf-Coffee table – navratna -Sibe table - navratna

•Textiles•Cushions•Rugs

•Lights•Floor Lamp

•Furniture-Masand-Eastern Recline-Milap Bookshelf-Coffee table – navratna -Sibe table - navratna

•Textiles•Cushions•Rugs

•Lights•Floor Lamp

•Furniture- Armoire - Vanity Table - shiju-Poof-Mirror

- Jewelry

•Furniture- Armoire - Vanity Table - shiju-Poof-Mirror

- Jewelry

•Furniture- Bar - Tables- Accessories

•Outdoor-Parasols-Tents-Braziers

•Weddings-Thrones

•Furniture- Bar - Tables- Accessories

•Outdoor-Parasols-Tents-Braziers

•Weddings-Thrones

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Clients & Sales Network

Hotels Hotels Retailers

Retailers

Trade Fairs Trade Fairs

Devi Hotels

Park Hotels

Taj Hotels

Devi Hotels

Park Hotels

Taj Hotels

Nature Morte Seven ArtSotheby’sWrap Gallery

Nature Morte Seven ArtSotheby’sWrap Gallery

Good EarthBungalow 8Le MillLiberty’s

Good EarthBungalow 8Le MillLiberty’s

100% Design

Maison et Objet ICFF

100% Design

Maison et Objet ICFF

Interior Designer

s

Interior Designer

s

Galleries /

Retailers

Galleries /

Retailers

Varsha Desai

Peter Marino

Kelly Hoppen

Varsha Desai

Peter Marino

Kelly Hoppen

Reita GadkariSangita Jindal

Mukesh Ambani

Lekha PoddarPriya Paul

Hari BhartiaAmanda Johnson

Faith SinghBimal AryaAnil Gupta

Reita GadkariSangita Jindal

Mukesh Ambani

Lekha PoddarPriya Paul

Hari BhartiaAmanda Johnson

Faith SinghBimal AryaAnil Gupta

HNI’s HNI’s

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Why Us?

• Indepth understanding, experience and expertise of the Indian and

International luxury & premium market.

• International recognition for Design with important network of influential

people in art/design and culture.

• Inhouse design and technical capability to ensure the quality and timely

delivery of products that are the amalgamation of contemporary design and

traditional craft guaranteeing an innovative output of International pedigree.

• Growing linkage with the craft and artisan community across India.

• Excellent network globally with HNI’s, Business Houses, and with Service

providers & Product suppliers in the luxury market.

• The ability and propensity to explore synergy and grow with agile, value

based and competent partners.

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ContactWrap art & Design Pvt LtdRegistered Office

507 Eros Apartments, 56 Nehru Place,New Delhi 110019, IndiaTel: +91-11-2641-1931 / 2641-5961

StudioStudio Wrao, K-562 Silver Oak Marg,Mehrauli Gurgaon Rd, Ghitorni,New Delhi 110030, IndiaTel: +91-11-2650-2199 / 2650-2944

FactoryKhasra No. 522/4 Village JonapurGadaipur Mandi Rd., MehrauliNew Delhi 110030, IndiaTel.: +91-11-2665-8689

www.wrap.co.inContact: Gunjan GuptaMobile: 9810154284Email: [email protected]