World is Changing People are always connected because of smart phones iPhone (introduced 2007) –...
description
Transcript of World is Changing People are always connected because of smart phones iPhone (introduced 2007) –...
World is Changing• People are always connected because of smart phones
• iPhone (introduced 2007) – over 100,000 apps• Blackberry (introduced 2002) – 50 million users globally• Cell phone penetration is 85% - 20% of people have no home phone• More smart phones than PCs to be sold by 2011
• Music• iPod (introduced 2001) – sold over 100 million devices• iTunes is the largest record store in the world• Pandora has over 40 million users
World is Changing• Technology is changing consumers’ lives
• Kindle (introduced 2007) – 2.5 million users to date • Netflix (introduced 1999) – current subscriber base is 10
million, by end of 2010 Blockbuster will have closed 22% of its stores
• Texting – 72% of cell phone users have SMS packages (203 million people)
• Blogging – there’s a blog born every ½ second• YouTube – 85 million unique visits per month• Google – logs 2 billion searches a day• Kodachrome - $15 billion business, now gone
Social Networks Social network channels are huge platforms Anderson Analytics report found that an
estimated 110,000,000 people or 36% of the entire population are regular social network users
Over 500 million people on Facebook
45 million on Twitter
23,000 blogs created very day
45 million on Linkedin
78% of U.S. Internet audience viewed videos online
6
7
8
Laguna Niguel Connectors
Social Networking
• My social networking came from my personal networking
• All contact but no touch• Passive vs. active• Introverted vs. extroverted• Great research tool• Great SEO tool• People hide behind their
computers and social networks
Social Networking
Hank BlankContact [email protected] twitter @hankblank