Working In Canada Tool

22
The Working in Canada Tool GTEC - October 28 th 2008

description

 

Transcript of Working In Canada Tool

Page 1: Working In Canada Tool

The

Working in Canada Tool

GTEC - October 28th 2008

Page 2: Working In Canada Tool

Background - Origins

Human Resources and Social Development

Canada (HRSDC) and Citizenship and Immigration

Canada (CIC) co-manage an Immigration Web Portal

called Going to Canada.

HRSDC developed the Working in Canada Tool for the Immigration Web Portal.

Working in Canada Tool launched

on May 24, 2007.

Immigration Portal

Page 3: Working In Canada Tool

Initiative Objective

Portal: Ensure that prospective immigrants and newcomers find the information they need to make an educated decision on settling and working in Canada.

Working in Canada Tool: Through the Tool, a newcomer is able to access information from several national labour market databases and receive a report that is tailored to a specific occupation and city, town or region.

= informed settlement decision

Page 4: Working In Canada Tool

Immigrant/Newcomers Web Visitor Profile

Most are still in other countries; others are newly arrived and trying to find a job.

Not familiar with Canadian labour market or available resources.

Looking for information on settling and finding employment in Canada.

Most are trained professionals.

Most know the name of their job in their country of origin (which may be under a different name in Canada).

Page 5: Working In Canada Tool

Environmental Scan

Numerous resources on the labour market are out there.

Relatively easy to find online resources but difficult to get a complete picture of all issues.

LMI Web site

NOC Web site

Essential Skills Web site

Work Destinations Web site

Immigration Portal

Job Futures Web site

Jobs etc.

HRSDC Web Site

Job Bank Web site

Provincial Web sites

CND Embassies

Multiple NGO Web site

CMHC Web site

CIC Web site

Service Canada Regilating Bodies

Page 6: Working In Canada Tool

LMI Database

NOC Database

Essential Skills Database

Work Destinations Database

2005 – 2007: development of building blocks towards providing labour market information for immigrants and newcomers to Canada in an easier, and streamlined fashion.

Web Services

Databases

A Web Service: a process by which a Web site can pull together specific pieces of information from a database and repackage this content into a new environment.

LMI NOCEssential

Skills

Work Destinations

“Working in Canada” ToolWeb Interface

Background – WiC Web Services

Web Sites

Page 7: Working In Canada Tool

Information Flow

7

Data Sets

Geo. LocationOccupation + =

Working in Canada Tool

WIC Report

13 P/Ts 91 Geo Areas

National Coverage

520 Possible NOCsWeb Services:

• National Occupation Classification (NOC)

• Labour Market Information

• Work Destination (WD)

• Essential Skills (ES)

Databases:

• Job Futures

• National Job Bank

• LINC & SC Centres

DataReport Sections

• Is this a Regulated Profession?

• Main Duties

• Jobs and Skills Requirements

• Wage Information

• Outlook and Prospects

• Job Opportunities

• Associations and Unions

• Training Opportunities

• Language Assessment

• Additional Information

47,000 +

Distinct Report Possibilities

Page 8: Working In Canada Tool

Dynamically pulls information from six labour market databases to produce report tailored to one occupation in one location:

– Parameters:

520 Occupational choices based on the National Occupational Classification (NOC)

X 91 Locations based on Service Canada LMI reporting zones

= over 40,000 unique possible reports

Page 9: Working In Canada Tool

Demo

WiC Welcome Page

www.workingincanada.gc.ca/tool

Page 10: Working In Canada Tool

A newcomer receives a report that is tailored to a specific occupation and location. – An internationally trained nurse from the Philippines can verify her skills and her

competencies required in Saskatchewan, compare wages and outlooks in Saskatoon versus Winnipeg, and compare licensing requirements between Saskatchewan and Manitoba;

– An informed decision on where to settle in Canada.

Tool supports a variety of Government of Canada initiatives (direct & indirect):

– the Foreign Credentials Referral Office’s information and referral functions;– Service Canada’s newcomers’ segment; – 1-800 O-Canada general inquiries service; – the Canadian Immigration Integration Project (CIIP) in China, India and the

Philippines; and – Immigrant serving agencies who provide employment counselling.

Who can use it and why…

Page 11: Working In Canada Tool

Free and Internet Accessible Fully Bilingual - French and English

Contains up-to-date, factual and relevant information Tailored to an individual’s specifications

(occupation & location) Production of multiple reports enables an individual to compare labour

market conditions in different locations

= an informed settlement decision

Benefits of WIC Tool

Page 12: Working In Canada Tool

Benefits of WIC Tool […]

Supported by a Guide to Working in Canada

- Complementary information- Helpful advice - choose settlement l

occupation where you can afford to live and your job prospects are good.

- Tips - avoid spending money on a credential assessment that is not required or not recognized.

- Trends - most newcomers settle in the largest cities which have the highest housing prices and lowest vacancy rates

Statistics! Who is searching for what information?

Page 13: Working In Canada Tool

Results to Date

Relatively young Web site

Over 500,000 reports produced – 8 ½ minutes average visit time – 30% of client traffic from bookmarks/type-ins. – Users from over 170 countries. – Over 75% client traffic from outside of Canada– Client traffic consistent with top source countries of

Permanent Residents. • Except China

Top Searches;– Provinces: most searched P/Ts correspond with CIC data on provincial

Immigrant landings (ON 38%, BC 18, AB 16 & QC 15)

– Cities: Toronto (23%), Vancouver (12), Montreal (9), Calgary (8)

[Results from May 24th 2007 to September 30th 2008]

Page 14: Working In Canada Tool

Results to Date […]

Top Searched Occupations:– 10.5% Engineers; 9.5% Accountants;

4.0% Technicians; 6.0% Teachers; 4.0% Nurses; 1.5% Doctors

Top Searched Sectors: – 10.0% Regulated Health Occupations & 9.5% Information Technology

Client traffic patterns: – Users from France research Quebec– Users from India mostly research ON, then BC & AB

• Occupations (both France and India): Sales Managers, Accountants, Engineers and Teachers

– Users from the Philippines primarily research AB & ON then BC & MB • Occupations: Accountant and Nurse

– Users from China mostly research ON & BC, then AB• Occupations: Accountant, Engineer and IT occupations

[Results from March 1st 2008 to August 31st 2008]

Page 15: Working In Canada Tool

Related Development

Partner WiC Tools

– Seamless integration into a third party’s Web site

– Full access to national WiC Tool data sets

– Can be tailored to reflect specific area (e.g.: Province) or occupation

– Minimal cost, fully bilingual

– Enhances Web sites targeted to newcomers

– First Partner WiCs launched August 2008

Page 16: Working In Canada Tool

2. WiC Information Integration Tool (WiC-IIT)

– Enables third parties to propose complementary information for display in WiC Reports without being a database player.

– Potential content providers: • P/T Governments, Regulatory Bodies, Sector Councils, etc.

– To be launched Fall 2008

Related Development […]

Page 17: Working In Canada Tool

Typical WIC Tool Visit

• Is this a Regulated Profession?

• Main Duties

• Jobs and Skills Requirements

• Wage Information

• Outlook and Prospects

• Job Opportunities

• Associations and Unions

• Training Opportunities

• Language Assessment

• Service Canada Centre Listings

• Language Centre Listings

• Additional Information

1. Choose an Occupation 2. Choose a Location 3. Generate a Report.

Data Sets

• National Occupation Classification

• Labour Market Information

• Work Destination Essential Skills

• Job Futures

• National Job Bank

• Service Canada Listings

• Language Centre Listings

• …

Examples of some external content has been added manually (ad-hoc basis)

- P/T Portal mentions

- P/T specific language programs

- etc.

Challenge: all coded manually.

As WiC Tool becomes more popular and is discovered by partners; requests have become more frequent.

Page 18: Working In Canada Tool

Information Integration Tool (WiC-IIT)

A new interface which will enable the incorporation of 3rd party content into one or many sections of the WiC Tool report.

WIC Report3rd Party Content

WIC-IIT

Tool

Page 19: Working In Canada Tool

WiC-IIT Occupation Selection

Selecting the occupations that will be affected.

Page 20: Working In Canada Tool

WiC-IIT Location Selection

Choosing which Provinces / Areas will see the new data.

Page 21: Working In Canada Tool

Adding New Data in a WiC-IIT Section

Linkages

Platform where you can propose and showcase some of your links and content in WiC Reports.

Provide National context and enable P/Ts to offer perspective from their jurisdictions.

Approach

Phased in approach.

Cross-jurisdiction partnerships.

WiC Structure: “clearinghouse” model.

Page 22: Working In Canada Tool

Example of new WiC-IIT Data in WiC Tool Report