WORK IT
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Transcript of WORK IT
#BBCChicago #workit @kellytirman @ypatsay
WORK IT How to get virtual flexible positions for corporations using your social footprint as a portfolio.
✤ This presentation is about...
✤ The tools needed to find, land and succeed at virtual & flexible, hourly or salaried positions for corporations
✤ This presentation is NOT about...
✤ Building or running your own business
Nuts & Bolts
#BBCChicago #workit @kellytirman @ypatsay
Common Paths
✤ Already in a corporate environment and looking for something with more flexibility
✤ Looking to re-enter the workforce after an extended leave but still want flexibility
#BBCChicago #workit @kellytirman @ypatsay
Potential Roles
✤ Social Media Manager
✤ Designer
✤ Writer/Content Manager
✤ Community Manager
✤ Project Manager
✤ Developer
✤ Virtual Assistant
#BBCChicago #workit @kellytirman @ypatsay
Success StoriesReasons to believe. They are doing it and so can you!
#BBCChicago #workit @kellytirman @ypatsay
Rachel@RachelVoorhees
✤ Writer for @allParenting and BevMo!
✤ Social Media Manager for Wine.com
#BBCChicago #workit @kellytirman @ypatsay
Nichole@NicholeBeaudry
✤ Assignment Editor for @allParenting
✤ Parenting Columnist for @SheKnows
#BBCChicago #workit @kellytirman @ypatsay
Kris@KMulkey007
✤ Director of PR, Influencer Marketing, Events at BevMo!
#BBCChicago #workit @kellytirman @ypatsay
Amy@BayAreaMoms
✤ Writer for Gate.com
✤ Editor at BabyCenter.com
✤ Content Manager for
✤ Writer for Best Western International
#BBCChicago #workit @kellytirman @ypatsay
Yuliya@YPatsay
✤ Social Media Manager for Spotivate.com
#BBCChicago #workit @kellytirman @ypatsay
How to put your best foot forward
✤ Accounts you may already have...
✤ Blog, Twitter, Facebook, Flickr, Pinterest, Instagram, etc.
✤ Your mission is to make all of these (more) corporate friendly
#BBCChicago #workit @kellytirman @ypatsay
How to put your best foot forward✤ Accounts you might NOT
have...
✤ Quora, Slideshare, Twylah
✤ What to do with them and why they are important
#BBCChicago #workit @kellytirman @ypatsay
How to put your best foot forward✤ The account you MUST have:
✤ Use corporate speak
✤ Be specific, use metrics
✤ Do’s and Don’ts
✤ Use it as a networking tool
✤ Groups
#BBCChicago #workit @kellytirman @ypatsay
Keys to Success
✤ Consider signing up for oDesk (& others) AND take the tests
✤ Get credentials (Google adwords, USF Integrated Online Strategies)
✤ Network your butt off
✤ Find mentors
✤ Be willing to work harder than you have ever worked before
#BBCChicago #workit @kellytirman @ypatsay
Day in the Life of a Social Media Manager
✤ Daily Schedule
✤ When, where and how the magic happens
✤ Tools
✤ Time tracking, profiles, workflow
✤ Monitoring, measuring, content management, publishing
#BBCChicago #workit @kellytirman @ypatsay
Key Takeaways
✤ Potential Roles
✤ Do’s and don’ts of corporate friendly social profiles
✤ How to actually land the job
✤ Common tools a Social Media Manager can utilize
#BBCChicago #workit @kellytirman @ypatsay
#BBCChicago #workit @kellytirman @ypatsay
Questions?
#BBCChicago #workit @kellytirman @ypatsay
Thank You.
Apendix
✤ https://twitter.com
✤ https://www.facebook.com
✤ http://www.flickr.com
✤ http://pinterest.com
✤ http://statigr.am/
✤ https://www.quora.com/
✤ http://www.slideshare.net
✤ http://www.twylah.com/
✤ https://www.linkedin.com/
✤ https://www.odesk.com/
✤ http://www.linqia.com/
✤ http://www.interactivemarketingtraining.com/online-internet-marketing-course.asp
✤ http://www.google.com/intl/en/adwords/professionals/individual.html
✤ https://www.toggl.com/
✤ http://www.labnol.org/software/create-family-profiles-in-google-chrome/4394/
✤ http://sproutsocial.com/
✤ http://hootsuite.com/
✤ https://bitly.com/
✤ http://www.pinerly.com/
#BBCChicago #workit @kellytirman @ypatsay