Women in Tech Leadership

Learnings from a Tech Leadership Quest

Stefana MullerSr. Director, Product ManagementJanuary 29, 2016

2 © 2016 CA. ALL RIGHTS RESERVED.

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1. We Need More Women in Tech Leadership

2. We All Can Impact the Statistics

3. Six Ways to Advocate for Yourself and Others


“The worst kind of group for an organization that wants to be innovative and creative is one in which

everyone is alike and gets along too well.”

―Maggie Neale, Professor, Stanford

Business School


More Innovative

More Productive

FACT: Diverse Teams Add Measurable Business Value

46%

The diverse group almost always outperforms the group by the best

substantial margin

Diverse groups make more innovative business decisions than

non-diverse groups

Higher Profits

Source: http://anitaborg.org/


FACT: Women Are Underrepresented in Tech Leadership

85%

15%

Executive Of -ficers

91%

9%

IT Management Positions

95%

5%

Fortune 500 CEOs

MenWomen

Source: http://americanprogress.org/


1. Quantify Results in Business Terms

2. Build Your Personal Brand

3. Build Your Own “Board of Directors”

4. Build and Nurture Your Network

5. Create Your Own Opportunities

6. Be a Sponsor, Mentor & Advocate

6 Ways to Advocate for Yourself and Others


1. Quantify Results in Business Terms

Business Acumen

Financial Understanding

Strategic Forward Thinking

Sandy Carter General Manager, IBM

“I’m a good employee. I help everyone and get my job done.”

“Drove $300M in new product sales in the first fiscal year.”

“Delivered exponential growth of a customer community from under 50 participants to 1000+, increasing engagement through forum communications that facilitated over 250 new product enhancements.”

“Delivered 16 new features with zero defects to production. Received 5 customer letters acknowledging success.”


2. Build Your Personal Brand

Be Your Authentic Self– What do you believe? What do you stand for? What are your

Strengths, Weaknesses? What do you care about?

Create a Differentiated Point of View– Write a blog, article, though provoking statement that not only shows

your ’smarts’ but exhibits your brand

Build your online presence

Do. It. Now.


3. Build Your Personal Board of Directors

A Career Advisory Team from various disciplines that can provide different perspectives

Mentors

Sponsors

Clarifier

Connector

Challenger

Sage

Source: http://www.fastcompany.com/62556/create-personal-board-directors

http://www.fastcompany.com/62556/create-personal-board-directors




4. Build and Nurture Your Network

Target your network– Find people who have skills, experiences and ideas you do not

have

– Target a few high-quality connections

Participate and Share– Attend local meetups, startup competitions, hackathons, demo

days and open investor pitch meetings to widen your network

– Grow Your Social Presence and ENGAGE

Nurture Relationships– Lifelong relationships make the difference

– Give without expecting to receive; Show Compassion


5. Create Your Own Opportunities

Volunteer

Keep Current; Learn New Skills

Set Stretch Goals

Speak Up

Don’t Wait For Permission


6. Be a Sponsor, Mentor and Advocate

Lift Someone Else Up

Get Involved

Influence The Younger Generation

Long Island Women in Tech 110+ Members


Host Events

Meet Ups

Panel Discussions

Lunch and Learns

Mentor Groups


#WorkLoveLead

http://bit.ly/worklovelead



Sr. Director, Product [email protected]

Stefana Muller

@stefanamuller

Slideshare.net/stefanamuller

Linkedin.com/in/stefanamuller

Women in Tech Leadership

Career

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