WNS COMMERCIAL PLANNING SUITE · The WNS Commercial Planning Suite is a cloud-based,...

WNS COMMERCIAL PLANNING SUITEA Unified Analytics Platform for Smarter Planning and Decision-making

Key Business Challenges Impacting Revenue Performance

Lack of unified insights due to data siloes within different commercial functions

Deluge of data with no single unified platform to integrate the same

Insufficient analytics and root cause analyses for faster decision-making and innovation

Absence of interactive, intuitive and consistent dashboards across the entire commercial organization

Insights are driving business strategies and decisions today. It has, therefore, become imperative for the travel industry to mine through huge volumes of data from disparate sources and speedily convert them into insights. This is pivotal to unlocking the emerging opportunities in managing revenue generation and leakage, product and service innovation, personalization, customer retention, distribution channels, partners, reputation and feedback. However, a siloed approach of key commercial functions and the lack of an integrated platform to view data and

An Insight-driven Journey toward Commercial Planning

analytical insights (essential for delivering an optimized outcome), often lead to unsatisfactory results.

So, the need of the hour is a uni�ed, cutting-edge analytics platform that will harmonize data for various commercial functions from di�erent sources (within the industries across geographies) to perform a variety of analyses. Such analyses would be performed on multiple parameters to obtain valuable insights for smarter planning, decision-making and revenue growth.

WNS Commercial Planning Suite (CPS)An Integrated Approach to Innovative and Agile Decision-makingThe WNS Commercial Planning Suite is a cloud-based, state-of-the-art decision-support platform that drives actionable insights from disparate sources for various commercial functions (such as revenue management, sales, pricing, network planning, code share and alliances).

WNS CPS adopts an integrated approach to driving higher revenues and e�ciency. It is supported by an array of decision-support solutions and data visualization and analytics tools built on a robust data

infrastructure platform. The tool o�ers a uni�ed view across the key commercial areas, enabling trend analyses, root cause analyses and actionable insights. The platform's cloud-based big data repository of revenue, cost of sale and related information, enables quick and high-impact decision-making. WNS CPS can be accessed across devices and multiple geographies. It is mobile-ready and security-enabled to support your entire commercial organization across the globe.

Key Business Challenges Impacting Revenue Performance

Lack of unified insights due to data siloes within different commercial functions

Deluge of data with no single unified platform to integrate the same

Insufficient analytics and root cause analyses for faster decision-making and innovation

Absence of interactive, intuitive and consistent dashboards across the entire commercial organization

Insights are driving business strategies and decisions today. It has, therefore, become imperative for the travel industry to mine through huge volumes of data from disparate sources and speedily convert them into insights. This is pivotal to unlocking the emerging opportunities in managing revenue generation and leakage, product and service innovation, personalization, customer retention, distribution channels, partners, reputation and feedback. However, a siloed approach of key commercial functions and the lack of an integrated platform to view data and

An Insight-driven Journey toward Commercial Planning

analytical insights (essential for delivering an optimized outcome), often lead to unsatisfactory results.

So, the need of the hour is a uni�ed, cutting-edge analytics platform that will harmonize data for various commercial functions from di�erent sources (within the industries across geographies) to perform a variety of analyses. Such analyses would be performed on multiple parameters to obtain valuable insights for smarter planning, decision-making and revenue growth.

WNS Commercial Planning Suite (CPS)An Integrated Approach to Innovative and Agile Decision-makingThe WNS Commercial Planning Suite is a cloud-based, state-of-the-art decision-support platform that drives actionable insights from disparate sources for various commercial functions (such as revenue management, sales, pricing, network planning, code share and alliances).

WNS CPS adopts an integrated approach to driving higher revenues and e�ciency. It is supported by an array of decision-support solutions and data visualization and analytics tools built on a robust data

infrastructure platform. The tool o�ers a uni�ed view across the key commercial areas, enabling trend analyses, root cause analyses and actionable insights. The platform's cloud-based big data repository of revenue, cost of sale and related information, enables quick and high-impact decision-making. WNS CPS can be accessed across devices and multiple geographies. It is mobile-ready and security-enabled to support your entire commercial organization across the globe.

If You're an AirlineWNS CPS o�ers the following:

Views performance and analyzes KPIs across multiple dimensions - distribution channel mix, cost of sale, incentives, point of sale, partner performance, class and segment mix, tra�c mix, ancillary revenues and interline agreements

Consolidates and integrates data from Billing and Settlement Plans (BSPs), Airlines Reporting Corporations (ARCs), Ticket Control Numbers (TCNs), among others

Drives insights to enable and support key revenue management decisions on pricing, network changes, inventory management, demand analysis, proration agreements and more

Proactively monitors and analyzes revenue leakage areas and drives agile revenue management

Distribution Channel Insights for Airlines

CPS helps manage the channel mix and craft the right strategy for each distribution channel. This is crucial for enabling airlines to optimize revenues and costs.

Channel Mix

To Date31-Dec

From Date01-Jan

Date until: 31-12-2016 Last Refreshed: 20-04-2017 20:50:31ITop/Bottom = 10 O & D

Top 10 Sectors by Absolute Di�erence

Mn0 10 20 30 40

Sector

MEL-RKTJFK-RKTLHR-RKTRKT-JFKRKT-LHRIKA-RKT

RKT-AMSSYD-RKTRKT-SYD

RKT-MEL

Top 10 Credit Cards by Commission Amount

Credit Card

1 2 3 4 5 6 7 8 9

Visa Credit CardAmerican Express...

OthersMaster Credit Card

Dinners Club Credi...

China UnionPayUATP Credit Card

Discover CardJCB

Top 10 Channels by Absolute Di�erenceChannel

Mn0 100 200 300

IATA / ARC agentsWeb sales

Call centerOwn Sales

Sta� TravelGSA

APT O�ce or Airp...Head o�ce

Top Regions by Absolute Di�erence

Region

Mn0 200 400 600

Middle EastEurope

Southwest Paci�cNorth America

AfricaCentral America

Caribbean

GDS distribution by Absolute Di�erence

Direct

SABREGALILEO

AMADEUSABACLUS

WORLDSPANAPOLLO

INFINIAXESS

Mn0 200 400 600

Advance Bookings by Absolute Di�erence

Mn0 50 100 150

Booking Pro�le

0 - 10 days11 - 20 days21 - 30 days31 - 45 days

46 - 60 days61 - 90 days

91 - 120 days121 - 180 days

180 days

Booking Pace Analysis for Hotels

CPS provides actionable insights into the reservation build-up for hotels across attributes, such as room type, segment mix, distribution channel and others.

Clear Selections < <

Multi FilterBooking YearBooking MonthAgent NameChannelHotel NameSourceBooked Room...Corporate Na...Length of Stay

Current Selections

Budget 2016

2015 Selected

2016 Selected

Jan Feb Mar Apr May Jun Jul Jan Sep Oct Nov Dec

Year over Year PerformanceM

Sample Views

If You're an AirlineWNS CPS o�ers the following:

Views performance and analyzes KPIs across multiple dimensions - distribution channel mix, cost of sale, incentives, point of sale, partner performance, class and segment mix, tra�c mix, ancillary revenues and interline agreements

Consolidates and integrates data from Billing and Settlement Plans (BSPs), Airlines Reporting Corporations (ARCs), Ticket Control Numbers (TCNs), among others

Drives insights to enable and support key revenue management decisions on pricing, network changes, inventory management, demand analysis, proration agreements and more

Distribution Channel Insights for Airlines

CPS helps manage the channel mix and craft the right strategy for each distribution channel. This is crucial for enabling airlines to optimize revenues and costs.

Channel Mix

To Date31-Dec

From Date01-Jan

Date until: 31-12-2016 Last Refreshed: 20-04-2017 20:50:31ITop/Bottom = 10 O & D

Top 10 Sectors by Absolute Di�erence

Mn0 10 20 30 40

Sector

MEL-RKTJFK-RKTLHR-RKTRKT-JFKRKT-LHRIKA-RKT

RKT-AMSSYD-RKTRKT-SYD

RKT-MEL

Top 10 Credit Cards by Commission Amount

Credit Card

1 2 3 4 5 6 7 8 9

Visa Credit CardAmerican Express...

OthersMaster Credit Card

Dinners Club Credi...

China UnionPayUATP Credit Card

Discover CardJCB

Top 10 Channels by Absolute Di�erenceChannel

Mn0 100 200 300

IATA / ARC agentsWeb sales

Call centerOwn Sales

Sta� TravelGSA

APT O�ce or Airp...Head o�ce

Top Regions by Absolute Di�erence

Region

Mn0 200 400 600

Middle EastEurope

Southwest Paci�cNorth America

AfricaCentral America

Caribbean

GDS distribution by Absolute Di�erence

Direct

SABREGALILEO

AMADEUSABACLUS

WORLDSPANAPOLLO

INFINIAXESS

Mn0 200 400 600

Advance Bookings by Absolute Di�erence

Mn0 50 100 150

Booking Pro�le

0 - 10 days11 - 20 days21 - 30 days31 - 45 days

46 - 60 days61 - 90 days

91 - 120 days121 - 180 days

180 days

Booking Pace Analysis for Hotels

CPS provides actionable insights into the reservation build-up for hotels across attributes, such as room type, segment mix, distribution channel and others.

Clear Selections < <

Multi FilterBooking YearBooking MonthAgent NameChannelHotel NameSourceBooked Room...Corporate Na...Length of Stay

Current Selections

Budget 2016

2015 Selected

2016 Selected

Jan Feb Mar Apr May Jun Jul Jan Sep Oct Nov Dec

Year over Year PerformanceM

Sample Views

Sales Velocity for Airlines

Sales Velocity

YoY Revenue Growth

Date until: 31-12-2016 Last Refreshed: 20-04-2017 20:50:31I

To Date31-Dec

From Date01-Jan

Budget% = 10 View = Calendar

$ Rev 20152015 As on Selection($)Budget 2016$ Rev 20162016 As on Selection($)

0Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Drives insights to enable and support key revenue management decisions on pricing, guest life cycle management, personalized guest o�erings, upselling opportunities, dynamic management of ancillary revenues, demand analysis, partner agreements and so on

Key Performance Insights for Hotels

CPS provides a high-level view of a hotel's performance across key attributes, such as room type, length of stay, segment mix and booking pro�le, with the Click and Drill approach for analysis.

If You're a HotelWNS CPS o�ers the following:

Views performance and analyzes KPIs across multiple dimensions � average room rate, occupancy, segment mix, distribution channel mix, room type mix, cost of sale, ancillary revenues, incentives, partner performance, top spenders and others

Consolidates and integrates data from internal systems (PMS, F&B and catering) and from third-party systems

Source vs. Channel Analysis for Hotels

CPS helps o�er a clear understanding of the nationality mix across various distribution channels with a view to identify areas of opportunity to improve performance.

Year over Year Performance by Booking Pro�leBooking Pro�le

0 20 40 60 80 100M

20152016

0 - 10 days

11 - 20 days

21 - 30 days

31 - 45 days

46 - 60 days

61 - 90 days

91 - 120 days

121 - 180 days

Year over Year Top 10 Corporate PerformanceCorporate

20152016

McKinseyHSBC

HULOracl

DeloitteIBM

MicrosoftApple

BCGWNS Global Services

M76543210

Year over Year Performance by Room TypeBooked Room Type

20152016

0 20 40 60 80 100M

Deluxe Room Pool

Deluxe Room Premiere

Junior Suite

Superior Room Garden

Superior Room Pool

Year over Year Performance by Length of Stay

20152016

Length of Stay

01 2 3 4 5 6 7 8 9 10

Year over Year Source Performance

20152016

Year over Year Performance by Nationality

20152016

0Nationality

Russia

Africa

Spain U.K.

0CRO GDS HRO TPS WEB WIN Source

CPS provides insights into the sales e�orts and its impact on the booking velocity to understand the actions required to achieve the revenue targets or monitor performance of a tactical promotion.

Revenue Integrity Analysis for Airlines

Revenue optimization e�orts get undermined due to revenue leakage that happens on account of RBD integrity issues, which is a function of various factors such as special fares, incorrect

mapping, cross-border sales and so on. CPS facilitates a quick root cause analysis to determine the source of leakage and helps address the same.

Revenue Intergrity

Rev Int chart by Revenue%

To Date31-Dec

From Date01-Jan

0 - 50

400 - 450

600 - 650

ZDWUETVL

Sales Velocity for Airlines

Sales Velocity

YoY Revenue Growth

To Date31-Dec

From Date01-Jan

Budget% = 10 View = Calendar

$ Rev 20152015 As on Selection($)Budget 2016$ Rev 20162016 As on Selection($)

0Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Drives insights to enable and support key revenue management decisions on pricing, guest life cycle management, personalized guest o�erings, upselling opportunities, dynamic management of ancillary revenues, demand analysis, partner agreements and so on

Key Performance Insights for Hotels

CPS provides a high-level view of a hotel's performance across key attributes, such as room type, length of stay, segment mix and booking pro�le, with the Click and Drill approach for analysis.

If You're a HotelWNS CPS o�ers the following:

Views performance and analyzes KPIs across multiple dimensions � average room rate, occupancy, segment mix, distribution channel mix, room type mix, cost of sale, ancillary revenues, incentives, partner performance, top spenders and others

Consolidates and integrates data from internal systems (PMS, F&B and catering) and from third-party systems

Source vs. Channel Analysis for Hotels

CPS helps o�er a clear understanding of the nationality mix across various distribution channels with a view to identify areas of opportunity to improve performance.

Year over Year Performance by Booking Pro�leBooking Pro�le

0 20 40 60 80 100M

20152016

0 - 10 days

11 - 20 days

21 - 30 days

31 - 45 days

46 - 60 days

61 - 90 days

91 - 120 days

121 - 180 days

Year over Year Top 10 Corporate PerformanceCorporate

20152016

McKinseyHSBC

HULOracl

DeloitteIBM

MicrosoftApple

BCGWNS Global Services

M76543210

Year over Year Performance by Room TypeBooked Room Type

20152016

0 20 40 60 80 100M

Deluxe Room Pool

Deluxe Room Premiere

Junior Suite

Superior Room Garden

Superior Room Pool

Year over Year Performance by Length of Stay

20152016

Length of Stay

01 2 3 4 5 6 7 8 9 10

Year over Year Source Performance

20152016

Year over Year Performance by Nationality

20152016

0Nationality

Russia

Africa

Spain U.K.

0CRO GDS HRO TPS WEB WIN Source

CPS provides insights into the sales e�orts and its impact on the booking velocity to understand the actions required to achieve the revenue targets or monitor performance of a tactical promotion.

Revenue Integrity Analysis for Airlines

Revenue optimization e�orts get undermined due to revenue leakage that happens on account of RBD integrity issues, which is a function of various factors such as special fares, incorrect

mapping, cross-border sales and so on. CPS facilitates a quick root cause analysis to determine the source of leakage and helps address the same.

Revenue Intergrity

Rev Int chart by Revenue%

To Date31-Dec

From Date01-Jan

0 - 50

400 - 450

600 - 650

ZDWUETVL

Revenue Management

Analytics

Sales Analytics Cost of Sale Analyzer

Ancillary Revenue Analyzer

Market Share Analyisis

Sales Performance Analysis

Point of Sale Analysis

Agency Performance Analysis

Distribution Channel Analysis

Analysis of Key Performance Drivers

Class-mix Analysis

Tra�c-mix Analysis

Performance Analysis of Self vs. OAL

Revenue Integrity Analysis

Trend Analysis

Route Performance Analysis

Cost of Sale Impact Analysis

Analysis of Factors impacting the Cost of Sale

Analysis of Distribution Channel Cost, including PLI

Market Share Analysis

Fair Share Analysis

Analysis to improve Market Penetration

Analysis of Ancillary Revenue across various Routes / Flights / O&Ds

Performance Analysis of various POSs on the Ancillary Revenue front

Trends Analysis for Ancillary Revenue and Opportunities

Analysis and interplay of key attributes across multiple dimensions to accurately identify trends and the underlying root cause

CPS Modules The Building Blocks for Sharper Insights

Quick Action Features

These features allow the users to:

Directly e-mail charts to key stakeholders for review

Export and print data

Master Tables

Master Tables can be used for any industry, based on their requirements. For airlines, this feature allows loading of all the key information into tables, which can then be accessed by the tool for accurate reporting without the need to manually change multiple data sets. For example, an airline can add their GDS cost details into the master and the underlying reports, such as �cost of sale', to automatically pick up the details based on the rules mentioned in the table. This also ensures control of the data and its underlying logic.

Click and Drill

This feature o�ers a simple and seamless way to drill deeper to quickly arrive at the root cause of any shift in performance. It provides an intuitive way to analyze and gather insights across multiple attributes with the ability to easily approach the problem from multiple dimensions and then narrow down to the root cause.

Signi�cance Counter

This feature facilitates easy selection from the list of 'Top / Bottom' performers, who need to be reviewed for further analysis, by simply changing the count in the �eld appearing on the top.

Easy FilterThis feature helps select and review insights across multiple attributes.

This feature is enabled through an easy-to-manage administration page that allows the administrator to manage the page sequencing and user creation, and then map the users to their relevant roles and access levels. The access levels help ensure data security.

Multi-layer Access Control

Click and Switch

This feature enables hassle-free toggling between charts and tables or switching the view from one KPI to another (passenger, revenue and others) with just one click. It also allows easy navigation between modules.

Key Features Enhancing Usability

Revenue Management

Analytics

Sales Analytics Cost of Sale Analyzer

Ancillary Revenue Analyzer

Market Share Analyisis

Sales Performance Analysis

Point of Sale Analysis

Agency Performance Analysis

Analysis of Key Performance Drivers

Class-mix Analysis

Tra�c-mix Analysis

Performance Analysis of Self vs. OAL

Revenue Integrity Analysis

Trend Analysis

Route Performance Analysis

Cost of Sale Impact Analysis

Analysis of Factors impacting the Cost of Sale

Analysis of Distribution Channel Cost, including PLI

Market Share Analysis

Fair Share Analysis

Analysis to improve Market Penetration

Analysis of Ancillary Revenue across various Routes / Flights / O&Ds

Performance Analysis of various POSs on the Ancillary Revenue front

Trends Analysis for Ancillary Revenue and Opportunities

Analysis and interplay of key attributes across multiple dimensions to accurately identify trends and the underlying root cause

CPS Modules The Building Blocks for Sharper Insights

Quick Action Features

These features allow the users to:

Directly e-mail charts to key stakeholders for review

Export and print data

Master Tables

Master Tables can be used for any industry, based on their requirements. For airlines, this feature allows loading of all the key information into tables, which can then be accessed by the tool for accurate reporting without the need to manually change multiple data sets. For example, an airline can add their GDS cost details into the master and the underlying reports, such as �cost of sale', to automatically pick up the details based on the rules mentioned in the table. This also ensures control of the data and its underlying logic.

Click and Drill

This feature o�ers a simple and seamless way to drill deeper to quickly arrive at the root cause of any shift in performance. It provides an intuitive way to analyze and gather insights across multiple attributes with the ability to easily approach the problem from multiple dimensions and then narrow down to the root cause.

Signi�cance Counter

This feature facilitates easy selection from the list of 'Top / Bottom' performers, who need to be reviewed for further analysis, by simply changing the count in the �eld appearing on the top.

Easy FilterThis feature helps select and review insights across multiple attributes.

This feature is enabled through an easy-to-manage administration page that allows the administrator to manage the page sequencing and user creation, and then map the users to their relevant roles and access levels. The access levels help ensure data security.

Click and Switch

This feature enables hassle-free toggling between charts and tables or switching the view from one KPI to another (passenger, revenue and others) with just one click. It also allows easy navigation between modules.

Key Features Enhancing Usability

Bene�ts of the Analytics-drivenDecision-support Platform

Quick Implementation

Cloud-based Solution

Achieves both revenue creation and revenue protection through an intuitive decision-support system

Minimizes revenue leakage, improves RBD integrity and forecasting ability

Cloud-based deployment eliminates capital investment in hardware

Enhanced Revenues and Pro�ts

Provides secure access to data, using SSL / HTTPS

Ensures total data security through enhanced security features for role-based restriction to data

Creates easy-to-map user roles and access levels to ensure data sanctity across regions

Allows easy integration with a company's directory services for authentication [using Active Directory Federation Service (ADFS)]

Reliable Security

Seamlessly integrates information �ow through a uni�ed platform to ensure reliability, consistency and relevance

Helps in viewing and understanding the changes across any of the key attributes

Accurately identi�es the root cause of the changes

Builds complex analytical models for 360-degree insights and accurate decision-making

Seamless Data Integration for Rich Insights

WNS is a leading global Business Process

Management company catering to 300+

global clients by combining operational

excellence with deep domain expertise

across key industry verticals, including

Travel & Leisure. With its rich legacy as a

British Airways Captive, WNS is the

world's largest specialist travel BPM

company providing an end-to-end suite

of solutions for the travel industry. WNS

is a trusted partner to many leading

global airlines, OTAs, TMCs, hotels, cruise

liners and car rental companies,

delivering solutions for their

transactional, transformational and

innovative needs. WNS has delivery

centers world-wide, including China,

Costa Rica, India, the Philippines, Poland,

Romania, South Africa, Sri Lanka, Turkey,

UK and US.

To know more, write to us at [email protected] or visit us at http://www.wns.com

Bene�ts of the Analytics-drivenDecision-support Platform

Quick Implementation

Cloud-based Solution

Achieves both revenue creation and revenue protection through an intuitive decision-support system

Minimizes revenue leakage, improves RBD integrity and forecasting ability

Cloud-based deployment eliminates capital investment in hardware

Enhanced Revenues and Pro�ts

Provides secure access to data, using SSL / HTTPS

Ensures total data security through enhanced security features for role-based restriction to data

Creates easy-to-map user roles and access levels to ensure data sanctity across regions

Allows easy integration with a company's directory services for authentication [using Active Directory Federation Service (ADFS)]

Reliable Security

Seamlessly integrates information �ow through a uni�ed platform to ensure reliability, consistency and relevance

Helps in viewing and understanding the changes across any of the key attributes

Accurately identi�es the root cause of the changes

Builds complex analytical models for 360-degree insights and accurate decision-making

Seamless Data Integration for Rich Insights

WNS is a leading global Business Process

Management company catering to 300+

global clients by combining operational

excellence with deep domain expertise

across key industry verticals, including

Travel & Leisure. With its rich legacy as a

British Airways Captive, WNS is the

world's largest specialist travel BPM

company providing an end-to-end suite

of solutions for the travel industry. WNS

is a trusted partner to many leading

global airlines, OTAs, TMCs, hotels, cruise

liners and car rental companies,

delivering solutions for their

transactional, transformational and

innovative needs. WNS has delivery

centers world-wide, including China,

Costa Rica, India, the Philippines, Poland,

Romania, South Africa, Sri Lanka, Turkey,

UK and US.

To know more, write to us at [email protected] or visit us at http://www.wns.com

WNS COMMERCIAL PLANNING SUITE · The WNS Commercial Planning Suite is a cloud-based,...

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