WITH Cannabis - aclararesearch...CANNABIS INFUSED PRODUCTS 88% INFUSED OIL OR BUTTER 23% TOPICAL...
Transcript of WITH Cannabis - aclararesearch...CANNABIS INFUSED PRODUCTS 88% INFUSED OIL OR BUTTER 23% TOPICAL...
HOW CONSUMERS ARE
Infusing WITH
Cannabis AT HOME
It’s no secret that cannabis patients and consumers have varying ways of consumption. In addition to smoking, many consumers choose to ingest the active cannabinoids from the plant-- THC and CBD.
LAGUNITAS Hi Fi Hops hop flavored sparkling water beverage with THC and CBD
WILLIE’S REMEDYCoffee made by my music legend, Willie Nelson, infused with full spectrum hemp oil.
COLORADO HEMP HONEYInfused with full spectrum hemp extract containing naturally occurring terpenes and phytonutrients.
ACROSS THIS
emerging market, there are many examples of cannabinoids used
as an ingredient in food and beverages:
According to the National Restaurant Association, cannabis infused foods and beverages were named one of the Top Food Innovation Trends in 2019.
However, this infusing at home is not new news to many cannabis consumers. Cannabis patients and consumers have been making cannabis infused products for a long time.
OUR RECENT STUDY RESULTS INDICATE THAT OF THOSE SURVEYED:
86% 42%
USE MAKETHEIR OWN
INFUSED PRODUCTS AT HOME
CANNABIS INFUSED
PRODUCTS
88% INFUSED OIL OR BUTTER23% TOPICAL
What do they make?
24% TINCTURE14% OTHER
Source: Aclara Research, Cannabis and CBD Usage Study, 2018
At Aclara Research we are continuing to conduct research to build the completepicture of the cannabis and CBD consumer to better understand their core driversof demand for cannabis and beyond. Go to AclaraResearch.com to learn more.
What does this mean? Consumers are clearly using cannabis many ways. Using plant extracts as a
food ingredient changes the consumption experience. How might consumer goods companies simplify the process of extraction to make these products
easier to prepare at home?
Most common foods that are made with cannabis infused oils and butter