Wikimedia Photo - Hospitality InternationalHospitality “Newsletter” is a pub-lication of HI’s...

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Hospitality “Newsletter” is a pub- lication of HI’s Market- ing Department. To comment or provide articles for this publica- tion please contact the Marketing Department at 800-247-4677 1st edition, 1st issue, October 2012 Wikimedia Photo

Transcript of Wikimedia Photo - Hospitality InternationalHospitality “Newsletter” is a pub-lication of HI’s...

Page 1: Wikimedia Photo - Hospitality InternationalHospitality “Newsletter” is a pub-lication of HI’s Market-ing Department. To comment or provide articles for this publica-tion please

Hospitality “Newsletter” is a pub-lication of HI’s Market-ing Department. To comment or provide articles for this publica-tion please contact the Marketing Department at 800-247-4677

1st edition, 1st issue, October 2012

Wikimedia Photo

Page 2: Wikimedia Photo - Hospitality InternationalHospitality “Newsletter” is a pub-lication of HI’s Market-ing Department. To comment or provide articles for this publica-tion please

Pravin Patel (right), a franchisee and member of HI’s Board of Directors, greets fellow franchisee, Bob Patel, Red Carpet

Inn, Milford, Pennsylvania.

Photos below are from the AAHOA Annual

Convention, held at the CNN Center in At-

lanta, Georgia . . . .

hotos shown here were

taken at the Cherry

Hills, New Jersey Regional

AAHOA show. (Photo on

top right) Paul Vakharia, HI Senior

Regional Manager is shown with HI

franchisees Saroj & Dharmendra

Patel, from the Red Carpet Inn

in Scranton, Pennsylvania.

Photo to the right

is HI Franchisee Nick Patel

(in the center), from the Red

Carpet Inn & Suites in

New Cumberland, PA. (Others unidentified)

Page 2

180 AAHOA Ambassa-

dors recently visited the White House, with ten of them hailing from the Northeast. including

Hospitality International’s Senior Regional Manager, Paul Vakharia. Joining Vakharia was Sunil Patel,

HI’s Passport Inn Franchisee from Utica, NY. Jayesh Patel, the AA-HOA NE Director is also is a partner with HI’s RCI Franchisee

from Baltimore, MD. AAHO Ambassa-dors work together with

AAHOA’s Board of Direc-tors to aid AAHOA mem-bers in fairness when it

comes to lodging legislation that affects its membership; such as financing, jobs

(work VISA’s) and special interests (like the ADA compliance issue regarding

pool lifts)

Pictured above: 1st row (on the left) Jayesh Patel, AAHOA NE Regional Director and RCI / Baltimore, MD Franchisee; 1st row (on the right) Sunil Patel, PI / Utica, NY Fran-

chisee, and Paul Vakharia, HI Regional Manager for HI, 2nd row far let

Above photo: Paul Vakharia 2006 AAHOA Chairman, Mukesh Mowji, is shown

with HI’s President, Jim Bloodworth

HI’s Franchise Sales Team with HI President

Jim Bloodworth (from left) Paul Vakharia, Ron Lohnes, Jim Bloodworth, Ray Yarbrough, Joe Nubie

Photo below: The Passport Inn,

Methuen, MA Franchisees, Mr. & Mrs.

Prafulchandra “Paul” Bhakta

Photo on right - HI’s Franchisee, Mukesh Kadhiwala (Red Carpet & Scottish Inns, Allentown, PA)

Page 3: Wikimedia Photo - Hospitality InternationalHospitality “Newsletter” is a pub-lication of HI’s Market-ing Department. To comment or provide articles for this publica-tion please

HI’s Marketing Department has decided to follow

the anatomy of a franchise (new construction Red

Carpet Inn), from the beginning.

Building a new motel

Branding a new motel

When Bipin Patel decided to

tear down his existing 18-room

motel and construct a new mo-

tel on the same site in Mon-

mouth, New Jersey; there were

many considerations, especially

what brand he would ultimately

select.

Hotel owners and investors are often influenced by

friends, relatives

or business asso-

ciates. And, in

this case it was

the banker

(lender), who

’recommended’

Paul Vakharia,

HI’s Senior Re-

gional Sales Man-

ager for New Jer-

sey to Bipin Patel. Once Vakharia met with Bipin he was able to

show the prospective franchisee the value of getting

a franchise with flexibility and a fee structure that

would enable him to retain more of his profits

(always a prime con-

cern for hotel own-

ers and investors in

general). While the

cost of a new fran-

chise is certainly at

the top of the list

when shopping for a

brand, there is some-

thing else that many

franchisees may not realize initially. (see top right)

The ability to establish a personal ‘business’

relationship between a franchisee and the franchisor

is an important link

as well, for if one is

comfortable in their

overall dealings with

their business

partners, they

are more apt to

be an active par-

ticipant in working together for a more success-

ful venture. Photos show: Bipin Patel at ground

breaking; initial frame out of interior of motel; com-

pleted framing of motel, and completion of roofing.

As we continue to follow the Red Carpet Inn in Monmouth, NJ, future

Hospitality Newsletter issues will feature . . .

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ere is a recap of franchises added to Hospitality International’s family of

inns in 2012 (to-date), expanding our horizons from New Smyrna Beach, Florida to Waterford, New York to Beaumont, Texas. (background photo is of the Downtowner Inn & Suites in Houston)

Red Carpet Inn, Brooklyn, NY (Coney Island) Master Hosts Inns, Atlantic City, NJ Scottish Inns, Waterford, NY Downtowner Inn & Suites, Houston, TX (Monroe Rd) Scottish Inns, Wrightstown, NJ Red Carpet Inn, Wrightstown, NJ Red Carpet Inn, Wall, NJ Red Carpet Inn, Point Pleasant, NJ Scottish Inns & Suites, Beaumont, TX Red Carpet Inn, Terre Haute, IN Red Carpet Inn, Ashford, CT Passport Inn & Suites, Rio Grande, NJ Red Carpet Inn, Greenville, IL Scottish Inns, New Smyrna Beach, FL Master Hosts Inns & Suites, Pigeon Forge, TN

Pre-marketing Building Consumer Awareness Grand Opening

Page 4: Wikimedia Photo - Hospitality InternationalHospitality “Newsletter” is a pub-lication of HI’s Market-ing Department. To comment or provide articles for this publica-tion please

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A Hotel.com guest who recently stayed at the Wyckoff Avenue Red Carpet Inn in Brooklyn, New York, had this to say . . . “Nous y

avons passé 3 nuits. L'hotel est tres bien situé, a la sortie du Métro, notre chambre était tres pro-pre ainsi que la salle de bain...C'est vraiment bon qualité prix! -- l faut 15 min pour se rendre au centre de Mannathan!” For those of us who don’t speak French - “We stayed there for 3 nights. The hotel is very well located at the exit of the Metro. Our room was very clean and the bathroom as well ... It's really good for the money! It takes only 15 minutes to get to the center of Manhattan!”

The Scottish Inns on the Hudson in Water-ford, NY, who joined HI’s family of inns this past April, uses the Tri-padvisor hotel review, which is featured on their personal property website (accessible through Book-RoomsNow.com) for their guest’s convenience. Here is what Dave C (who also gave the Scottish Inns five green circles), wrote on Tripadvisor, “Very Accommodating. Our group of firefighters booked most of the motel for a weekend convention and we all agreed the units were clean and comfortable. The management made every effort to insure we as a group felt welcomed during our stay and although the motel had just undergone major renovation, problems were few if any. I look forward to our next fire-fighters event in the Waterford area as we would all enjoy another stay at this motel.”

Hospitality International’s President, Jim Blood-worth, worked his way to the

top, beginning as a Reserva-tion Agent, had a stint in mar-keting, was a long-time Qual-ity Assurance Representative,

then QA Manager and became a Regional Manager, selling HI franchises.

When Jim Bloodworth joined Hospitality Interna-

tional in 1987, his goal, due to an accident that limited his walking and standing ability, was to work for about six months in HI’s Reservation Center. Bloodworth says, “I’m still here, 26 years later,” adding he was a restaurant man-ager by profession. “I believe that during my 26 years, working in different areas at HI has qualified me for my

current job as HI’s President. As you know, the hotel industry is ever evolving, and changes rapidly, and we must change to meet the stan-dards the public requires and demands. As 2012 comes to an end, I can say we have all survived, regardless of changes, and look forward to a prosperous 2013.”

Promotions: Misty Maples has been named “Director of Marketing”

Changes: Ron Lohnes is now a full-time Regional Manager, covering Kentucky, Virginia, West Virginia, North and South Carolina, Georgia, Florida and Tennessee

Returning: Louise Crespin, as Creative Ser-vice Manager (graphics and special projects)

New Additions: Toetu Faletagalo joins HI as E-Commerce Manager Joe Nubie joins HI as a Regional Manager, covering the states of Minnesota, Wisconsin, Michigan, Iowa, Illinois, Indiana, Missouri, South Dakota and North Dakota Donald “Don” Thompson joins HI as a Quality As-surance Representative

Note: Prakash “Paul” Vakharia, Sr. Regional Man-ager, has been assigned California in addition to his northeast and Canadian territorial coverage.