Your complete multi-media solution for reaching the Boston market.

The Wicked Local Network

It’s who we are. It’s what we do.

The Wicked Local network is the premier local news

source with expanded features and user-generated

content throughout

Eastern Massachusetts. Nobody devotes more resources

to local news than we do. With more than 375 journalists

covering the communities we serve, we are committed to

local news, but not just delivering it, we provide a way for

our audience to interact, get involved and make our

products a part of their lives.

The Power of Local

Bringing you closer to the customer.Wicked Local Media Solutions powerful combination of well-recognized,

locally focused print and digital products offer advertisers the ideal way

to reach a desirable audience through a complementary media mix.

One stop, endless opportunities to connect

you to your audience

6 Daily Newspapers

100+ Weekly Newspapers

Specialty Publications

AdNotes

8 Regional Websites

160+ Hyperlocal Community Websites

WickedLocal.com Mobile Network

WickedLocal Deals

Saturate Delivery

Geo-demographic Targeting

Postcards

Custom Pieces

Cause Marketing

Grand Openings

On-site Events

Co-Sponsorships

Our Product Suite

Targeted Media Solutions

Prin

t

Digital

Direct Mail Live

= Maximum Reach

+ +

+

The most effective way to buy Boston

Maximize your reach with our powerful combination of products

The most effective way to buy Boston

Our Wicked Local print publications

offer more than 1.6 million readers.

Our Wicked Local network of websites

offer 2.2 million monthly unique

visitors.

Source: Scarborough Research, Boston R2 2012, cume readership; Boston 5-PMSA, Barnstable + Bristol. 24/7 Real Media, Audience Average Q4 2012.

Reach more of your audience with this powerful combination of print and online.

• More than half a million of our readers have

a

household income of $100,000 or more

• 54% or more than 836,000 are women

• 1.2 million are homeowners

Source: Scarborough Research, Boston R2 2012,cume readership; Boston 5-PMSA, Barnstable + Bristol.

Wicked Local Media Solutions

Delivering a print audience that is unmatched

Established. Trusted. Credible.

Wicked Local Media Solutions

Sustaining readership at a greater pace.

Dynamic community-focused publications offer a loyal readership base.

Source: Scarborough Research, Boston R2 2008-2012, cume readership; Boston 5-PMSA, Barnstable + Bristol.

Wicked Local Media Solutions

• More than 40% of our online audience has a

household income of $100,000 or more

• 65% of our audience has a college degree

• WickedLocal.com reaches families – two

thirds of our audience has 3 or more people

in their household

Source: comScore MyMetrix, December 2012.

Captivating. Relevant. Interactive.

Connecting you to an engaged, active audience

Wicked Local Media Solutions

Samples

Ad Note

ROP Print Ad

High impact, cost effective advertising solutions to meet your marketing needs.

Wicked Local Media Solutions

Sliding Billboard Interstitial/Full PagePortrait Ad with Social Media Link

High impact, cost effective advertising solutions to meet your marketing needs.

Samples

More than a multi-media solution

• Brand Association: Associate your business/brand with the local media source.

• Credibility: The long-standing trusted source connecting local businesses with local customers.

• Highly Desirable Audience: Local, Engaged, Interested, Affluent.

• Convenience: One-stop media solution - Print, Digital, Direct Mail and Live.

• Local Relationships, Local Offices… The Local Leader.

Value Proposition