Where to get your next startup ideas
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Transcript of Where to get your next startup ideas
Where To Get Your Next Startup Ideas
WebGeek Meetup - Startup Edition
Jojy Azurin, Freelancer.com
Where Do You Currently Get Them?
• Your education, skills, talent and experience• Your friends, peers and relatives• Your existing company and industry– 23 % of the Inc 500 CEOs surveyed got the original idea
for their business by spotting an opportunity in an industry related to one they worked in.
• FB and other discussion forums• News• Events such as conferences, meetups and startup
events
Where Do You Currently Get Them?
• eBay, Amazon• Google Keyword tool
Where Else?
Year 2050
Year 2050
• Citibank study
Year 2050
• HSBC Global Research – Philippines will be 16th largest economy in the world
• Goldman Sachs says 14th
Year 2050
• 37 years from now a lot of people in this room is probably wealthy
• You should be in 60s– Retiring– CEO/ Senior executive– Own your business– Captain of your industry– Political leader
Year 2050
• 7 Presidents• 7 Vice-Presidents• 168 Senatorial slots• 5000 opportunities to become CEO of the Top
1000 corporations of the Philippines• 10s of thousands of start-up companies• You will be running the economy and the
country in the next 35 years
2010s
• PNOY elected• Perception of good government• Right set of economic conditions– Stable banking system– Managed inflation– Strong currency– Strong remittance inflow
2013
• Investment-Grade Credit Rating BB+• Philippine stock market rose more than 30%
2012, one of the best performances in the world
• Strongest economy in Asia for 2011 and 12
2013
Where Are The Billionaires?
“Only a decade ago China had no billionaires; now it has 122” – Forbes Magazine
Follow – Brazilians, Peruvians. Indians, Indonesians, Nigerians
Watch or Listen To Speeches
Watch /Listen To Interviews
Entrepreneur.com
Business-Idea.com
SpringWise and TrendWatching
“I am annoyed when..”
• Or “it sucks when…”• Many of these annoyances can turn into
products and services• It sucks – when I line up in BDO or BPI– When I have to fill up the same information every
year and anywhere– During rush hour at MRT
Read Customer Complaints
• Discussion Forums• Facebook Pages
YCombinator
What Is ‘baduy’ in 10, 20, 30 years?
• Baduy– Sending fax messages to transmit images– Calling a pager company to send message– Urgent messages get sent via telegram– The only way to chat is via phone or snail mail– IDD was expensive– Geek is so uncool
What Is ‘baduy’ in 10, 20, 30 years?
• What will you say in the future?– We had to look for funding for our start-up– We used to exercise or diet to lose weight– We used to use our fingers to send text– We used keyboard to work on a computer– We do not have control how a movie ends– We have to travel by plane or car to go to another
place– We have to use money to get something
Listen to your hairdresser, barber, taxi driver OR to the customers
• Taxi driver– Sleeping areas for power naps• Mobile conference rooms
– Health issues for LPG-driven taxis– Recognition for drivers– Interactive taxi
Break something apart and put it back
• You mind is at work during this activity• Simpler ones– Rubiks cube
A Business That Has Zero Failure
• Cancer Cure• AIDs cure• Ultimate Diet
What’s Never Been Done By Anyone?
• Fly• Disappear• Reduce weight ASAP• Find all missing persons or items
Go Think Somewhere Else
• Go to Sagada, and not Boracay• Go to Bhutan, and not HK• Go to a 10-day Vipassana Meditation and not
the 3-day retreat• Go to the Camino Walk in Spain (780km in 31
days) and not the Holy Land Pilgrimage
Check Your Finances
• What are you spending?
Digest Infographics
Start-Up In A Current Industry
• Create New Companies in Existing Industries– Bank– Malls– Telcos– Airlines– Food– Real Estate– Mining
Redefine An Industry
• Invent!• Innovate!• Improve!
Change The Rules
• Create New Sub-Industries or Make Your Own Market– C2 bottled ice tea– Sun Cellular– Cebu Pacific– Steve Jobs products– BPO
You Can Topple The Leaders
• Few companies can dominate an industry for so long– Kodak invented the digital camera– Where is Nokia?– Remember Magnolia Ice Cream?– Alemars? Florofoto?– IBM PC– Video City? ACA Video?– Because somebody comes in and steals the show
(Manny Pangilinan, Ramon Ang, John Gokongwei)
What Types Of Businesses?
• Change The Rules• Disrupt The Market• Examples:– Sun Cellular– Cebu Pacific– Jollibee– Mang Inasal– C2
See You In 2050Thank You!
+63-906-447-5295
http://www.facebook.com/jojy.azurin
http://www.linkedin.com/in/jojyazurin