What Is Backstage Overview Google Day
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BBC Backstage Ian Forrester Senior Producer, BBC Backstage 5/31/2007
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Transcript of What Is Backstage Overview Google Day
BBC Backstage
Ian ForresterSenior Producer, BBC Backstage5/31/2007
backstage.bbc.co.ukan open innovation landscape
BBC Backstage Team
• Ian Forrester – Senior 'Backstage' Producer
• Matthew Cashmore – Development Producer
What is Backstage?
• “There's two views on the BBC. One is the traditional view of centralised websites. The other is more open, de-centralised and a mess. That is backstage and in there, somewhere, is the future of the BBC”
• A developer/designer network from the BBC• An opportunity for the BBC to offer some of the content
and services• A way to share with 3rd party, non-commercial
developers• Our way of stimulating creativity and innovation in the
market
Who will it appeal to/benefit?
• Developers• Designers• Bloggers• Fans• Everyone• You
Why is the BBC doing this?
• The Governors' response to the Review of the BBC’s Online services by Philip Graf committed the BBC to using open standards to allow users to find and repurpose BBC content in more flexible ways
• Trust is the foundation of the BBC• We take pride in delivering Quality• Creativity is the lifeblood of our organisation• Audiences are at the heart of everything we do• We Respect each other and celebrate our diversity• Great things happen when we Work together
BBC 2.0
The Three Prongs
• Making sure the BBC is at the heart of development in the UK
– Big Boy Partners (Google)– Independent Production companies (Headshift)– Backstage (indie developers & designers)
Costs?
• Not providing any new or bespoke content for Backstage• Providing this content in a different format which allows
developers to integrate it into their own projects• Cost incurred to the BBC to re-serve this existing content
is negligible
Isn’t the BBC Poaching talent?
• Prototypes are public• Prototypes and ideas are created for the benefit of the
individual• Prototypes are developed off BBC servers• Rights stays with creator unless we commission it• BBC does not have first priority over ideas or prototypes• BBC does not exclusive rights to any backstage ideas or
prototypes
Undermining commercial services?
• Terms of license of backstage.bbc.co.uk are that our content and feeds may only be used for non-commercial use
• We are stimulating the next generation of creative developers and designers, who may go and work for commercial services in the future
• We have worked with many commercial companies such as Yahoo!, PA Press, O'Reilly, Google, Virgin Radio...
backstage is ...
backstage is Community
• Lively discussion lists– Internally and Externally– http://backstage.bbc.co.uk/archives/2005/01/mailing_list.html
• Idea submission– http://backstage.bbc.co.uk/archives/2005/01/post_idea.html
• Prototype submission– http://backstage.bbc.co.uk/archives/2005/01/submit_your_pro.html
backstage is Social Events
• Christmas party bash• Hackday• Teach-ins (Perl this Saturday)• University tour• Conferences• Social meetups
– Geekdinners– Minibar– User groups
backstage is Podcasts• http://backstage.bbc.co.uk/news/podcast/backstage.xml
backstage is Video Interviews• http://backstage.bbc.co.uk/news/archives/2007/05/video_interview.html
backstage is data
• BBC News, Sport, World Service, Radio, etc, etc Feeds – Every single feed on bbc.co.uk is covered by the
Backstage License• BBC News and Sport Search
– RSS search engine• Programme Catalogue
– 900,000+ entries for BBC Programmes over the years• BBC Web API
– BBC 7 day TV and Radio data API• Even more to come...
backstage is changing the BBC
• Startup teams• Co-working• Open Coffee/Lunch• Teach-in• BBC Teens
Backstage is Prototypes
BBC on Now and Next Gadget
Animated BBC NewsScreen in SecondLife
How in touch is the BBC?
Hourly news flashes via IM
Weather Forecast via Twitter
Weather Forecast via NabazTag
Moving beyond the prototype
• We can and have commissioned prototypes and ideas into a BBC product
• We can consider commercial licensing of subsets of our content, if the developer wants to go it alone
• The community is full of people who have gone it alone and can help with personal advice
• The community prototypes have inspired someone else to build something better
Achievements from backstage?
• Reaffirm our public service status by making available content and service in a public service way – via freely accessible RSS feeds and webs services
• Promote innovation and creativity• Enable our users to create niche-yet-powerful
applications and propositions that the BBC couldn’t justify spending license payer money on to produce itself
Trends going forward
Widgets and RIAs
Off-line applications
Canvas 3D
Compound documents
Semantic Markup
Pipelines
Other trends• XHTML 2.0 / HTML 5.0• Attention 2.0 (apml)• Single sign-on (openID)• Identity 2.0 (sxip)• XBL (binding language)• Mash-up tools (pipes, popfly, proto, maplets)
Cool stuff coming• Audio & music stuff• A wild west just for you• More APIs• Better support for designers• ... a new website (honest)
Questions?• Ian Forrester
– [email protected]• Matthew Cashmore
• Creative CommonsAttribution-NonCommercial-ShareAlike License
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