Western Reserve Public Media President’s Report
Transcript of Western Reserve Public Media President’s Report
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1 Programming & Local Productions
3 EducationalServices
4 Marketing&Development
5 IT/Engineering
BoardofDirectorsNews
6 StaffNews,Training&Conferences
Western Reserve Public Media
1750CampusCenterDriveP.O. Box 5191
Kent,OH44240-51911-800-554-4549
WesternReservePBS.org
Western Reserve Public Media President’s Report
The Western Reserve Public Media President’s Report is published for the Northeastern Educational Television of Ohio Inc. Board of Directors, major funders of the station and other readers interested in the organization’s activities.
Fall 2016Volume10,Issue4
New local history program, Akron-centric series premiereWesternReservePublicMediawasrecentlythepresentingstationfortwonewlocalproductions.
46 Days: The Confessions of Ned KelloggThisnewdocumentary,whichinvestigatesthebrutal—andcontroversial—murdercasesoftwoKent,Ohio,womenmorethan70yearsago,premieredSept.7.
46DAYS:THECONFESSIONSOFNEDKELLOGGwaswrittenandproducedbyFredEndres,professoremeritusintheSchoolofJournalism&MassCommunicationatKentStateUniversity.IttellsthestoryofMaeWickline,apopulardrugstoreclerk,whowaskilledwhilewalkinghomefromworkonasnowynightinJanuary1945.
PolicebroughtinNedKellogg,alocalmillworker,forwhatwassupposedtoberoutinequestioning.Kellogg,51,hadlivedinKentallhislifeandwaswellknownaroundtown.Hewasseenbymostresidentsasbeing“slow”mentallyandlaterwouldbefoundtohaveamentalageof7.
Afterbeingquestionedbypoliceformorethanthreehours,Kelloggadmittedto“tussling”withWicklinethatnight.Hedeniedkillingher;yet,afewweekslater,heshockedpolicebyconfessingtomurderinganotherKentwomanin1933.
ThedocumentaryexploresthetwomurdersandKellogg’spossiblerolesinthem.Italsoexaminestheplaceoftheintellectuallydisabledinthelocalcommunityandintheeyesofthepoliceandcourts70yearsago.
Around Akron with Blue GreenAROUNDAKRON,amonthlyhalf-hourseries,istheworkofAkronproducerBlueGreen,whosays,“ThegoaloftheshowistoshineaspotlightonallofthegoodthingsthatAkronhastooffer.”GreennotedthatthecityofAkronisawonderfulplaceinwhichtolive,work,stayandplay,buthefeels“totrulybeagreatcity,weneedourownAkron-basednewsandlocaltelevisionprogramming.”
Eachshowconsistsoffourstories,includingsegmentsondining,artsandculture,history,business,andmoversandshakers.ThefirstepisodepremieredonOct.3.
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Programming & Local Productions (cont’d.)
Coming soon to Western Reserve PBS!PBShasannounceditsadvancescheduleforJanuarythroughMay2017.Herearesomehighlights:
MASTERPIECE, “Sherlock, Season 4” ThepopularseriesreturnsonJan.1withthreebrand-newepisodesthatpromiselaughter,tears,shocks,surprisesandextraordinaryadventures.ThenewseasonbeginswiththemercurialSherlockHolmesbackoncemoreonBritishsoilasDoctorWatsonandhiswifeMarypreparefortheirbiggestchallengeyet:becomingparents.
MASTERPIECE, “Victoria”BeginningSunday,Jan.15,tuneintotheeight-hourdramathatfollowsVictoriafromthetimeshebecomesqueenin1837attheageof18throughherrelationshipwithLordMelbourne,herfirstprimeministerandintimatefriend,andhercourtshipandmarriagetoPrinceAlbert.
MERCY STREET, Season 2 ThenewseasonbeginsSunday,Jan.22.FollowthegrowingchaosatAlexandria’sMansionHouse,theprecarious positionoftheGreenfamilyandthechangingsituationoftheburgeoning blackpopulation.
AMERICAN MASTERS, “Maya Angelou” ThisisthefirstfeaturedocumentaryabouttheincomparableDr.MayaAngelou(1928-2014),bestknownforherautobiography“IKnowWhytheCagedBirdSings.”ItissettopremiereinFebruary.
AMERICAN EXPERIENCE, “Oklahoma City Bombing (w.t.)” OnFeb.7,followtheriseoftheextremistmilitiamovement,fromRubyRidgetoWaco,whichledtothedeadliestactofdomesticterrorisminAmericanhistory—the1995bombingbyTimothyMcVeighthatkilled168peopleinOklahomaCity.
SMOKEY ROBINSON: THE LIBRARY OF CONGRESS GERSHWIN PRIZE FOR POPULAR SONG PremieringinearlyFebruary,thisprogramhonorstheacclaimedsinger-songwriter,whosecareerofhitsspansmorethan fourdecades.
AMERICAN EXPERIENCE, “The Great War” CominginApril,thisnewseriesrevealshowWWItransformedAmericathroughthestoriesofAfrican-Americansoldiers,feministactivists,Native-American“codetalkers”andotherswhoseparticipationinthewarhasbeenlargelyforgotten.
THE GREAT BRITISH BAKING SHOW: MASTERCLASSES The“Masterclass”episodesfeaturePaulHollywoodandMaryBerryshowingviewershowtocreatetheirfamousbakedtreats,andthereareChristmas-themedepisodesassociatedwitheachseasonofseries.Watchforthenewepisodesin early2017.
OtherinterestingprogramstowatchforthisspringincludeSeason6ofCALL THE MIDWIFE andSeason2ofHOME FIRES.
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Educational Services
New STEM careers initiative for Latino youthWesternReservePublicMediaisparticipatinginanewdigitalinitiativethatencouragesLatinoyouthtoinvestigateSTEMcareers.
Theinitiative,calledSTEMMio,wasdevelopedbyArizonaStateUniversityandfundedbytheNationalScienceFoundation.ItisintendedtobuildatrajectoryofengagingSTEMexperienceswithinagame-enabledplatformthatLatinoyouth,familiesandteacherscanexploretogether.OthercollaboratorsontheprojectareE-LineMediaandHispanicAssociationofCollegesandUniversities(HACU).
“TheSTEMMioinitiativeisagreatwayforustoamplifyoureducationalserviceswithanoutreachevent,”saidJeffGood,directorofeducation.“Inaddition,itextendsthevalueofourVmeSpanishlanguagechannel.”Vmeisoneofourstandard-definitionchannels,WNEO45.4/WEAO49.4,andofferssmart,engagingcontentforLatinosinourviewingarea.OurstationistheonlyoneinOhiothatcarriestheVmechannel.
Plansareunderwayforourlocaloutreach,whichwillbecoordinatedbyLaurieGreen,21stcenturylearningconsultant.Theyincludethefollowing:
• PartneringwithSearsThinkBoxatCaseWesternUniversityandHACUtoprovideanoutreacheventforstudentsintheCleveland-Lorainarea,wherethereisoneofthelargestLatinopopulationsinthestateofOhio
• Promotingtheproject’s“GeneraćionDigital”TVseriesinconjunctionwiththecommunityoutreachevent
• WorkingwithHACUtoprovidenamesofareahighschoolsandcareercentersthathaveaSTEMprogramtheycancontacttoforpromotingupcomingcareerfairs
• PromotingHACUcareerfairs,theSTEMMiowebsiteandourcommunityoutreachprogramthroughvariousWesternReservePublicMediasocialmediaresources
New resources available to educatorsWebsitesfortwonewmultimediaprojectsforeducatorswentliveinSeptember.
DEVELOPING ONLINE ASSESSMENT SKILLS IN EVERYDAY CLASSROOM ACTIVITIES
Make-It: Learning Through Exploration (www.wrmakeit.org)offersresourcesrelatedtodevelopingtheMakerspacemodelforgrades5-6.
Digital Skills(www.wroskills.org)helpsteachersintheelementarygradestointegratedigitalskillsintheireverydayteaching.
BothsiteswillexpandtoallgradebandsbytheendofJune2017.
Technology agencies visit stationTheOhioEducationalTechnologyAgenciesvisitedWesternReservefortheorganization’searlyOctobermeeting.WesternReserveservesasoneofthe eightagencies,allofwhichoffer technologyprofessionaldevelopment forOhio’seducators.
Professional development continuesTheeducationalservicesstaffisbusybuildingthewinterquarterofprofessionaldevelopmentopportunitiesforteachers.Thesessions,offeredatthe21stCenturyLearningCenteratthestation,willhaveanemphasisontheMakerspacemovement,whichpromotesalearningenvironmentwherechildrenandadultscantinker,designandcreatetogether.
ThewintersessionofprofessionaldevelopmentbeginsinJanuaryandrunsthroughMarch.
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Marketing & DevelopmentMembership WesternReservePBSrespects,valuesandholdsinthehighestregardeachandeverypersonthatpledgessupporttothepublictelevisioncause.That’snoteasytodowithadatabaseof14,000membersandamembershipstaffofonlytwofull-timepeople.
Ourcurrentmembershipsoftwareusestechnologyto“process”contributionsanddeliverthank-yougiftsquickly,butthat’snotenough.Ourdreamistogettoknowmembersandunderstandhowwecanbeofbetterservicesowewillearntheircontinuedsupport.
Wearenotalone.Otherpublicbroadcastingstationsacrossthecountryfacethesamechallenges.Inresponsetothisdilemma,publicTVstationWGBHinBostoncreatedtheContributorDevelopmentPartnership(CDP),whichusesdatatoshowhowstationsaredoingincomparisontootherlike-mindedstationsandofferssuggestionsforimprovementorgrowth.
ForyearsCDPhasbeenprovidingWesternReservePBSwithaquarterlybenchmarkingreportcalledtheRevenueOpportunityandActionReport.Thereport’sdatahasshownthatsupportersofWesternReservePBSareloyalandgenerous;italsoindicatesthatthereissomuchmorewecouldbedoingbywayofcustomerserviceifwedidn’thavesuchalimitedstaffandtightbudget.
Fortunatelyforus,CDPalsooffersafee-basedservicecalledtheMemberServicesBureau,whichoffersassistancewithbackroommembershipactivities.Itisdesignedtofreeastations’membershipdepartmentfromtheenormouslabordrainofmanagingtheday-to-daydetailsofthemembershipprogramssotheycanfocusonbettercustomerengagementandlocalservice.
WearecurrentlyworkingwiththeMemberServicesBureautotransitionourmembershipsoftwaretoasystemthatisdesignedtobuildcustomerrelationshipsandintegratedintoourdigitalmarketingefforts.
OnSept.20,fourteammembersfromthebureaucametoKentandeightmoredialedinremotelytomeettheWesternReservePublicMediaemployeesinvolvedwithbackroommembershipactivity.Thepurposeofthevisitwastodoteamintroductions,understandthetimelineandreviewtheMSBonboardingprocess.
Station enters arts partnershipsTheUnderwritingDepartmentcontinuestobuildclosepartnershipswithseveralnotableNortheastOhioartsorganizations.OnesuchpartnershipiswiththeCantonMuseumofArt.
WesternReservePBSisamediasponsorforthemuseum’snewestexhibition,“DreamWorlds:TheArtofImaginativeRealism,”onviewuntilMarch12,2017.
Award-winningartistsfromtheentertainment,fantasyandgamingindustriescreateexcitinganddream-likeimages,whichtransporttheviewertoarealmofunworldlywonders.
Educational Services (cont’d.)
Strongsville City Schools creates MakerspacesLaurieGreen,21stcenturylearningconsultant,isworkingwithStrongsvilleCitySchoolsastheydevelopMakerspacesthroughoutthedistrict.EducationalServiceswillalsobeprovidingrelatedprofessionaldevelopment.
Makerspace creation gives nod to OSU’s bandOhioStateUniversityhasanopportunitytobringonanewbandmember.DuringarecentMakerspaceworkshopheldhere,twoteachersprogrammedanOzo-Bot(programmablerobot)todoScriptOhioanddotthe“I.”
AvideooftherobotdoingtheincomparableScriptOhiowassenttoOhioState’sbandandwaswell-received.NowordyetifOzo-Botwillbeaddedtotherotationof“I-dotters”thisseason.
Station participates in global studies programWesternReservePublicMediaparticipatedinJacksonLocalSchools’annualCapitalizingonGlobalOpportunitieseventheldNov.14.
ThefocusoftheeveningistobringindifferentbusinessesandorganizationstohavemeaningfulconversationswithstudentsintheJacksonAcademyforGlobalStudies.
StationretireeRiaMastromatteorepresentedourorganizationandeducatedattendeesaboutourtwo“global”services,thestandard-definitionchannelsMHzWorldview,whichoffersawealthofinternationalcontent,andVme,offeringcontentinSpanish.
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Board of Directors News
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IT/EngineeringPublic TV stations partner for new emergency alert systemWesternReservePublicMediaiscollaboratingwithOhio’s12publictelevisionstationsindevelopingandintroducingasecure,alternativedeliverysystemtoprovidethepublicwithemergencyinformation.
OEASPublicAlertNetisanewstatewide,multilingual,technologybackbonethatusestelevisionsignalstodelivercriticalemergencyalertsandmessagingtootherbroadcastersandpublicsafetyofficials,whointurndeliverthemtothepublic.OEASwillautomaticallyprovidetheCommonAlertingProtocol(CAP)alertsandmessaginginbothEnglishandSpanish.
Ohio’spublicstationsareworkingwiththeOhioEmergencyManagementAgency(EMA)andthestate’sBroadcastEducationalMediaCommissiontomakethisnewtechnologythestrongestandsafestwaytogettheemergencyinformationtothepeoplewhodeliverittothepublic.
“ExistingemergencysystemshavesometimesfailedduringcrisisperiodssuchasHurricaneSandy,butOEASreliesonbroadcastsignalsimmunetothehackingandinformationcongestionthatcommercialInternetservicescanexperiencewhentheneedisgreatest,”accordingtoDaveFord,CommunicationsBranchChief,OhioEMA.
AsingledigitaldatastreamwithalldigitalemergencymessagingforthestateofOhiowillbesentfromtheEMAheadquartersinColumbusanddistributedtothe12publictelevisionstationsforbroadcastinsupportofthelegacyEmergencyAlertingSystem(EAS).OEAShasbeenbuiltwiththeflexibilitytoacceptnewmessagingformatsastheyaredeveloped.
Matthew Wilson named UA president
By a unanimous vote the University of Akron Board of Trustees approved interim president Matthew Wilson as the permanent president of the university.
Station receives air conditioning upgradeForOhio’sfiscalyear2015-2016capitalappropriationsbienniumbudget,GovernorJohnKasichannouncedthatthestatewouldsupporttargetedcapitalprojectsfound tohavelocalandregionaleconomicdevelopmentimportance.Thegovernor choseeightofthestate’spremiereconomicdevelopmentorganizationstovet andsubmitproposals.
TheGreaterAkronChamberwasselectedtorepresentMedina,PortageandSummitcounties.Wewereverypleasedtolearnthatafterextensivereview,theGreaterAkronChamber’sCapitalBillTaskForcesubmittedourproposaltoupgradeWesternReservePublicMedia’smulti-purposeroom/studioasaregionalpriority.
Partofourproposalwastoseparatetheheatingandcoolingsysteminthisroomfromtherestofthebuildingsowecoulddolocalproductionsinalow-temperature,low-noiseenvironment.TheStateofOhioawardedWesternReservePublicMedia$50,000toaccomplishthisgoal.
InNovember,overatwo-weekperiod,LakesHeatingandAirConditioningofAkronremovedtheHVACconnectionsthatthisroomhadtotherestofthebuildingandinstalledMitsubishiductlessheatpumpsystems.Nowtheroomisequippedwithadditionalheatingandcoolingcapacityatverylownoiselevels.
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Trina Cutter’s recent activitiesOnAug.29,PresidentandCEOTrinaCutterjoinedareabroadcastersforadistrictmeeting
withCongressmanBobGibbs.ThemeetingincludedtheopportunitytogiveCongressmanGibbsvaluablecontextforpolicyissuesthatimpactstations’abilitytoservetheirviewers.
OnOct.24,MarkAuburn,BonnieBurdmanandTrinaCutterparticipatedinaconferencecallwithConvergenceServices.Thepurposeofthecallwastodiscussservicesofferedbythiscompanyinrelationtoapossiblenewtransmissionstandard.
Dennis leads staff meetingOnSept.7,AnthonyDennis,chiefoperatingofficer,ledanall-stationstaffmeetingtodiscussnewFairLaborStandardsAct
(FLSA)wageandhourrulesthatareslatedtobeineffectDec.1.
Welcome, Susan ScheibleSusanScheiblehasjoinedourstaffinthepositionofadministrativeassistant.AnativeofCuyahogaFalls,shenowresidesin
Brimfieldandisanardentloverofanimalsandoutdooractivities.
Scheiblehasmorethan15yearsofadministrativeexperienceintheconstructionandlegalsectors.
Staff News, Training & Conferences
Good to lead ITIP OhioAttheSeptemberannualmeetingofITIPOhio,DirectorofEducationJeffGoodwasreappointedtotheboardandnamed
presidentoftheorganization.ITIPisanacronymforInstructionalTechnologyIntegrationPartnership.
ITIPOhiowasformedasanonprofit(501c3)organizationin2010andWesternReservePublicMediaisonetheagency’sfoundingmembers.ItspurposeistohelppromotetheuseofinstructionaltechnologiesinOhio’sclassrooms.
Good attends conferenceDirectorofEducationJeffGoodrecentlyattendedtheLearn21conferenceinColumbus.GoodrepresentedbothWesternReserveandITIPOhio(aninstructionaltechnologypartnership)andhostedanexhibitspaceattheOSUStudentUnion.
Laurie Green learns of gardening educational initiativesLaurieGreen,21stcenturylearningconsultant,recently
attendedthe2016SchoolGardeningConferenceatTheOhioStateUniversity.
Therehasbeenaresurgenceincreatingcommunitygardensinschools.Academicsubjectsincludingmath,readingandsciencecaneasilybeintegratedintothecurriculumthroughgardening.WehopetoofferProfessionalDevelopmenttosupportthegrowthoftheseprograms.
Educational Services staff members present at conferenceJeffGoodandLaurieGreenattendedtheEastCentralOhioEducationalServiceCenterconferenceinNewPhiladelphiaonOct.14.
GreenpresentedsessionsfocusingontheMakerspacemovement,digitalonlineskillsandournewmultimediaprojectwebsite.
GoodrepresentedWesternReserveandITIPOhiowithinformationalexhibitsaboutbothorganizations.
Underwriters attend seminarUnderwritingsalesrepresentativesDebraRaceyandTerrySchlossercompletedtheCorporateSupportPerformanceInitiativeTrainingconductedinAugustandSeptemberinDetroit.
TheinteractiveseminarwasconductedbyPBSandhostedbyPBSmemberstationDPTV.Thepurposeofthetwo-phaseclassroomseminaristoshareknowledgeandideas,andtointroduceeffectivewaysofcommunicatingthefeaturesandbenefitsofpublicmediaunderwritingandcorporatesupport.
Membership just got much more exciting! Introducing WNEO Passport – a new member benefit that provides you with extended access to an on-demand library of quality public television programming.
Quality shows. On your schedule.For members who donate $60 or more a year, WNEO Passport enables you to enjoy past episodes of many of your favorite PBS shows on demand using your computer, smartphone or tablet.
Look for this icon to identify WNEO Passport videos.Available on the Western Reserve PBS website and PBS.org, plus the PBS video apps for smartphones and tablets.
http://video.westernreservepublicmedia.org
To access WNEO Passport, contact our Membership Department at 1-800-554-4549 to receive your unique four-word activitation code.
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ASHTABULALAKE
TRUMBULL
GEAUGA
PORTAGE
MAHONING
CUYAHOGA
COLUMBIANA
SUMMITMEDINA
STARKWAYNE
CARROLL
HARRISON
JEFFERSONTUSCARAWAS
LORAIN
ASHLAND
HOLMES
COSHOCTON
ERIE
HURON
RICHLANDCRAWFORD
MORROW
KNOX
ERIE
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MERCER
VENANGO
LAWRENCEBUTLER
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ALLEGHENY
Cleveland
Akron Youngstown
Ashtabula
Warren
Kent
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Painesville
Elyria
Medina
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Steubenville
Lisbon
Ashland
New Philadelphia
Erie
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Franklin
Sharon
New Castle
Butler
Beaver
Pittsburgh
Availableto5.13millionpeoplein22counties,WesternReservePublicMediaservesthelargestpopulationofOhio’seightPBSmemberstations.(Thesecondlargeststationreaches1.2millionfewerpeople.)Ourover-the-airbroadcastserviceareaisextendedbycarriageonalmostallcablesystemsandsatelliteservicesinNortheastOhioandpartsofWesternPennsylvania.
Western Reserve Public MediaP.O. Box 5191Kent OH 44240-5191www.WesternReservePublicMedia.org
Western Reserve Public Media Viewing Area
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