Wessanen q4 2013 analyst&investor meeting 21 feb
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Transcript of Wessanen q4 2013 analyst&investor meeting 21 feb
Q4 & FY 2013 resultsAnalyst & investor meeting Amsterdam, 21 February 2014
Agenda
Wessanen: key challenges and priorities
2013 key achievements
Financials
Wessanen business segmentation
Branded ABC Discontinued
Revenue €184 mln(4.3)% growthRoCE 16.1%
Revenue €101 mln(21.9)% growth
RoCE (5.6)%
Revenue € 407 mln2.1 % growthRoCE 14.7%
2013 in a nutshell
Revenue €508.5 mln EBITE €13.3 mln
Branded = 80% revenue‘Wessanen 2015’completed on plan
Organic products 69% Fair trade 54%of coffee, tea, chocolate sold Vegetarian 94%
Our products: 90% respecting our nutritional policies
Wessanen vs the global food challenge
Antibiotics are failing
1bn people obese The rainforest disappears Too many chemicals in food
More food allergies
Soil degradation 9bn people by 2050
We focus on food that is good for people and planet
Michel Granger
What we need to eat to be healthy The environmental impact of food
Our focus
Structural growth of our markets
Healthy & sustainable food
5-7%
20mln vegetarians (est.)
2007 2009 2011 2013 2015E 2017E 2019E 2021E0
10
20
30
40Organic market (in € bn)
5-6% growth p.a.
€23 bn
What we stand for
Sustainable
Food
Organic
Fair Trade
Nutritional
Vegetarian
Our mission: Healthier food, healthier people, healthier planet
Our vision: We are building a European champion in healthy and sustainable food
4 pillars of healthy and sustainable food
ORGANIC FAIRTRADE VEGETARIAN NUTRITION
HEALTHY AND SUSTAINABLE FOOD
We have a house of strong local brands…and room for more
Situation assessment
We have a solid foundation
Organic and health food is a long-term growth market
Trusted portfolio of brands
European infrastructure in place
Our core business is improving
...but value creation still limited
5 sources of value creation
Divest non-core
IZICO and Distribution classified as discontinued
ABC to be profitable again in 2014
Grow market share of core brands
Growing markets with existing solid positions to grow
Activate category expertise centres in 2-3 Wessanen markets (CBTs)
Focus on core brands
Increase A&P investments
Acquire selectively
Healthy and sustainable brands in Europe within our core categories
Small to medium-sized companies
Ensure synergies to increase operating margin
5 sources of value creation (cont’d)
Upgrade operations
Supply chain projects (Logistics); reduction non-quality costs through S&OP
Increase filling rate of factories; run on-going productivity projects
Bundle volumes with portfolio alignment & SKU reduction program
Green & entrepreneurial culture
Run business as one Euro business (as long as it creates value), otherwise local
On-going assessment of operating costs to re-invest in business
Make Wessanen a ‘green place’ to work
2014: improved quality of revenue
Expected growth Branded to be held back by last year of pruning
Core brands and core categories are growing
Portfolio pruning to be completed (e.g. Benelux)
Quality of revenue continues to improve
Wessanen’s operating profit (EBITE) to increase
ABC becoming profitable again
Remainder of ‘Wessanen 2015’ benefits
Additional sizeable step up of investments in marketing
2013 key achievements
2012 2013300
350
400
450
500Revenue
Q4 12 Q4 1390
95
100
105
110Revenue
Branded - key figures
EBIT contributors
Gross margin (%)
Operating costs
Marketing spending 2012 2013
0
10
20
30EBITE
Volume Price/mix Acquisitions Intersegment Currency Reported Wessanen 2015'
Underlying0%
3%
6%
9% Revenue growth 2013
7.3%3.8%
3.5%
+47%
+4.1%
+3.5%
- -
Brand performance
Tactical brands Agency brands Private label
Core brands +3.1%
UK Germany
Category focus is key
Based on French Roll out
Significantly different Quite close to the Vegetarians
VEGETARIANS (no meat, no fish but still consume eggs & dairy products)
FLEXITARIANS/SEMI-VEGETARIANS(eat meat 2 times a week & less).
Very similar
Women, young, high levelClose to average French
population: older, mid level
Ca 7mln 1-2mln Ca 16 mln Ca 28mln
Joint product development and x-country launchRoll-out of existing strong products
Developing deeper consumer insight andcategory expertise
Launch plan for the year overachieved by 30%
Still building distribution and awareness
Clipper roll-out
GERMANYNETHERLANDS FRANCE
Alter Eco - integration on track
#1 Fair trade brand in France
3.5% market share on total organic shelf
Long-term partnerships with 40
cooperatives of independent farmers
6% household penetration / 35% awareness
The Alter Eco meterMeasuring positive impact of products
Rodolfo Cometeros Paime, cocoa producer,ACCOPAGRO Cooperative, Peru
Activation of core brands
TV advertising on substituting palm oil from biscuits - sales uplift of 30%
TV reportage on the 2nd biggest channel (M6) at prime time on Bjorg palm oil substitution
Activation of core brands (cont‘d)
In-store theatre
Trade shows
Cooperation
Focus on core brands in Export
Finland
Lebanon
Chile
Ronald Merckx (CFO)
Financials
New segmentation
New segmentation reflects more accurately the different business models we operate
Branded:
German and French HFS operations (Bonneterre)
All operations previously reported as Grocery
Distribution:
Natudis (Benelux) and Biodistrifrais (France)
Non-allocated
All corporate costs other than shareholder and stewardship costs are charged to the operating segments
Better reflects that our corporate center mainly performs functions on behalf of and for the benefit of these operating segments
ABC- key figures
In € mln Q4 2013 Q4 2012 H2 2013 H2 2012 FY 2013 FY 2012
Revenue 12.4 16.9 40.8 53.7 101.2 128.6
Autonomous growth (21.9)% -
Normalised EBIT (5.3) 0.0 (7.2) 3.9
as % of revenue (13.0)% - (7.1)% 3.0%
EBIT (0.1) 0.0 (2.4) 3.9
Average capital employed 43.1 48.2
RoCE (5.6)% 7.9%
Q4 traditionally a seasonally weak quarter
ABC - performance
Little Hug continued to grow double digit
Brand activation and newly introduced flavours (
RTD frozen pouch segment continued to decline >20%
Daily’s performing in line with market
Daily’s clear market leader (46% in 2013)
Back to profitability in 2014
Numerous actions been initiated
Extend listings at new customers; introduce two new RTD pouch flavours
47%
10%
31%
12%
Little Hug Oth fruit drinksRTD pouches Non-alc mixers
Discontinued operations
In € mln FY 2013 FY 2012
Revenue 183.9 190.7
Normalised EBIT 6.3 0.8
Profit of discontinued operations (net of tax) 4.4 (16.1)
IZICO, Natudis and Biodistrifrais all classified as discontinued operations
Divestment processes has commenced
These are expected to be completed during 2014
Sales process Natudis progressing well
Advanced discussions with Vroegop Ruhe & Co
‘Wessanen 2015‘
Sizeable restructuring has been executed during 2013
Strategic initiatives to increase profitability
Addressing low-yielding activities
Cutting the tail projects
Total Wessanen
In total 250 FTE left
Branded, Distribution, IZICO and head offices
One-off costs €(19.2) million
€(2.6) has been expensed in 2013
Annual cost savings of €15 million from 2014 onwards
Half was realised in 2013
Financials
Tax expenses: FY13 €(14.5) mln vs. FY12 €(3.8) mln€(4.5) mln - write-down deferred tax assets ABC€(2.0)mln - unrecognised income tax losses €(3.3) mln - addition to provision for uncertain tax positions
Depreciation and amortisation €(9.9) mln (2012: €(9.6) mln)
Capex €(5.1) mln (1.0% of revenue) €(5.6) mln in FY 12 (1.1% of revenue)
Non-allocated EBIT€(3.7) mln vs. €(3.4) mln in FY12
Net debt development 2013
54,9 50,737,0
9,1
4,51,7
5,15,0
3,83,6
15
30
45
60
75
Year end2012
Cashinflow
after WC
Provisionexpenses,employeebenefits
Taxes paid Interestpaid
Capex Acq. AlterEco
Dividendspaid
Other Year end2013
Christophe Barnouin (CEO)
Closing remarks
ConclusionSolid foundation in health and sustainable food
…but value creation still limited
5 sources of value creation
• Divest non-core
• Grow market share of core brands
• Acquire selectively
• Upgrade operations
• Green and entrepreneurial culture
2013: Core brands show strong performance
2014: Focus on driving core, finalise portfolio pruning, realise divestments