Wesley Chan of Google #smo09 London
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Transcript of Wesley Chan of Google #smo09 London
Nurturing your inner Nurturing your inner maverick.maverick.Wesley Chan - Somesso - LondonWesley Chan - Somesso - London
• A Toolbar 2.0 Story - The Popup Blocker No One A Toolbar 2.0 Story - The Popup Blocker No One WantedWanted
• Maverick Lesson #1 - Circa 2002Maverick Lesson #1 - Circa 2002
Have a healthy disregard Have a healthy disregard for those who tell you “no” for those who tell you “no” or that “it won’t work”.or that “it won’t work”.
Go prove them wrong!Go prove them wrong!
• My favorite camera - Canon EOS-5D Mark IIMy favorite camera - Canon EOS-5D Mark II
Lori - Friend & Fellow TroublemakerLori - Friend & Fellow Troublemaker
Dodgy IPO Cake. Dodgy IPO Cake. (but really tasty once we found out it wasn’t (but really tasty once we found out it wasn’t poisoned!)poisoned!)
Which we shared with everyone at Which we shared with everyone at Google.Google.
Even the folks in our company gym...Even the folks in our company gym...
• Maverick Lesson #2 - Circa 2003Maverick Lesson #2 - Circa 2003
Make friends with crazy Make friends with crazy people who can help nurture people who can help nurture your inner maverick.your inner maverick.
(And you’ll have much more fun (And you’ll have much more fun together than causing trouble together than causing trouble alone!)alone!)
• AdWords Conversion Tracking v1 - Unhappy AdWords Conversion Tracking v1 - Unhappy UsersUsers
• Building upon experience to launch Google Building upon experience to launch Google AnalyticsAnalytics
• Maverick Lesson #3 - Circa 2005Maverick Lesson #3 - Circa 2005
Fail quickly and often. Fail quickly and often.
Build upon your experience Build upon your experience to succeed. to succeed.
(After all, isn’t “experience” the (After all, isn’t “experience” the name everyone gives to their name everyone gives to their mistakes?)mistakes?)
• Google acquires GrandCentralGoogle acquires GrandCentral
• Quiet Period - Rebuild & ScaleQuiet Period - Rebuild & Scale
Vint CerfVint Cerf
• Please turn out the lights?!? Sigh.Please turn out the lights?!? Sigh.
• ““As it turns out, the joke’s on them!” As it turns out, the joke’s on them!” -New York -New York TimesTimes
• Delighting users: SMS, Spam Blocking, Delighting users: SMS, Spam Blocking, TranscriptionTranscription
• One excited user shares his feedback on TVOne excited user shares his feedback on TV
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• Maverick Lesson #4 - Circa 2009Maverick Lesson #4 - Circa 2009
Keep a maniacal focus on your Keep a maniacal focus on your end users and all else will follow.end users and all else will follow.
““A happy user is the best A happy user is the best marketing that money can buy.”marketing that money can buy.”
- Larry Page- Larry Page
• Final Lesson - Have Fun! (Final Lesson - Have Fun! ([email protected]@google.com))
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