Embargo: Hold for release until midnight, GMT, Sunday November 16, 2014 (for Monday, November 17 newspapers)Interviews with experts are available by phone and in person in New York City, London, Geneva, Africa and Asia.Facebook for parent stories and an interactive map of preterm births: www. facebook .com/ WorldPrematurityDay For TV Producers: B-roll on the Hoffman & Hoffman website: www.hoffmanpr.com/world/preterm/B-rollContacts: Marshall Hoffman, H&H, +1 703 533-3535, +1 703 801-8602 (mob); marshall@hoffmanpr.comCharles Snow, H&H, +1 703 533-3535, +1 571 235-4499 (mob); cds7dw@gmail.comNils Hoffman, H&H Video, +1 703 967-1490; nils@hoffmanpr.comMichele Kling, March of Dimes, +1 914 997-4313, +1 914 843-9487 (mob); mkling@marchofdimes.orgMike Kiernan, Save The Children, +1 202-640-6664, +1 202-412-7579 (mob); MKIERNAN@savechildren.org

Preterm Birth Now Leading Global Killer of Young Children More than 3,000 Children Die Daily from Preterm Birth Complications

$250 Million in Research Programs on Preterm Birth Announced on World Prematurity Day

World Prematurity Day 2014B-roll Shot Sheet

Part 1:Credit: March of DimesSaint Barnabas Medical Center, New Jersey, USA

00:00:00 Bars and Tones 00:00:10 Opening Title Slates 00:00:24 Partners Logos 00:00:34 Embargo00:00:58 Nurse works with preterm baby in incubator, close-ups00:03:20 Nurse wraps preterm baby for warmth00:04:09 Close-up of preterm baby’s feet00:05:18 Shots of preterm babies in hospital

Part 2:No credit necessaryFootage from Indonesia00:00:00 Bars and Tones 00:00:10 Opening Title Slates 00:00:18 Partners Logos 00:00:29 Embargo00:00:46 Shots of nurses attending to preterm babies in hospitals – Indonesia00:01:37 Preterm baby in incubator00:01:45 Nurse attends to preterm baby in incubator00:03:10 Close-up of preterm baby in incubator00:03:30 Mother holding newborn talks with health worker in clinic

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00:03:48 Baby is weighed in a clinic00:04:10 Health worker reviews records and examines child00:05:56 Crying baby in crib

Part 3:No credit necessaryFootage from Africa00:01:03 Health worker examines child’s eyes in rural clinic00:01:06 Mother and child in colorful clinic, Ethiopia00:01:27 Pregnant woman is examined in rural clinic, Ethiopia00:01:37 Maasai woman having blood drawn, Kenya00:01:55 Maasai child is examined by doctor, Kenya00:02:11 Child in crib in clinic00:02:53 Nurse attends to baby00:03:16 Healthy babies

Part 4:Credit: Save the ChildrenAll footage shot in November of 2009, at Kangaroo Mother Care (KMC) clinic at Bwaila hospital in Lilongwe Malawi. 00:00:00 Bars and Tones 00:00:10 Opening Title Slates 00:00:18 Partners Logos 00:00:29 Embargo00:00:53 Thanks to Save the Children, Save the Children footage marked with wall

painting of KMC in KMC ward at Bwaila Hospital Lilongwe, Malawi00:01:20 Mothers in KMC clinic keep preterm babies warm using kangaroo care, at

Bwaila Hospital Lilongwe, Malawi00:01:36 Close up of Mother and preterm baby doing KMC, at KMC clinic Bwaila

Hospital Lilongwe, Malawi 00:02:31 KMC nurse shows Mother how to put her preterm baby (born at 26 weeks)

in KMC position, at KMC clinic Bwaila Hospital Lilongwe, Malawi 00:03:36 Mother puts baby in KMC position on her body, and wraps a cloth around at

KMC clinic Bwaila Hospital Lilongwe, Malawi 00:04:52 Close-up shot of baby in KMC position on mothers chest at KMC clinic

Bwaila Hospital Lilongwe, Malawi 00:05:45 Mother doing KMC with her baby, sitting in a chair, including close-up of

baby at KMC clinic Bwaila Hospital Lilongwe, Malawi 00:07:14 Mothers waiting on beds with babies in KMC position, at KMC clinic

Bwaila Hospital Lilongwe, Malawi 00:08:07 Close up of baby almost sleeping in KMC position, at KMC clinic Bwaila

Hospital Lilongwe, Malawi 00:08:31 Close up of content baby in KMC position, almost sleeping, at KMC clinic

Bwaila Hospital Lilongwe, Malawi 00:08:44 Mother doing KMC, at KMC clinic Bwaila Hospital Lilongwe, Malawi

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