VR for business
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Transcript of VR for business
ABOUT YODE GROUP
Yode Group is TOP-3 Agencies accordingto the VR CHART rating
Yode Group Team is Autodesk 3DsMaxCertified Professional Agency and UnityCertified Developer
Yode Group is middleware company thatdevelop software and technology for thecreation and distribution of VR
Yode Group is educational partner ofSouth Federal University in RussianFederation
Technologies that use softwareto generate realistic images,sounds and other sensationsthat replicate a realenvironment or create animaginary setting, and simulatea user's physical presence inthis environment.
VIRTUAL REALITY
* Goldman Sachs, Nov 2016
The “VR interested” group represents apotential market of 86 million people in theUS, half will purchase a headset in 2017
Total estimated revenue in VR will grow up to$80 Billions in 2025. Already market morethan $1 Bln in 2016.
Samsung, HTC, Facebook see VR as a marketdriver for additional interest on services andsales in retail & e-commerce
Timing for “inflection point” is 2017 –handsets, headsets, apps, market acceptancetakes two years to get to critical mass
Games
Hardware
360 films and ads
Theme Parks & Malls
Exhibitions and
advertising
VR Revenue by Category*
$80 Bln2025 E
TARGET MARKET
BUSINESS AREAS
PR and GR Exhibitions and advertising Industry Medical and healthcare Education, Universities, schools Architecture and real estate FMCG и e-commerce Banking
VR FOR BUSSINESS
IMAGE - increasing therelevance of the brandamong the target audiencethrough the new VR platform
INVOLVEMENT - personalinvolved in the updated long-term communication withthe brand
INLOVEMENT – increasebrand desire
B.BRAUN OPERATING ROOM
Experience how a surgery can look like in the future. Enter an innovative nanobot simulation and remove as many damaged vessels from inside your patient's body as possible.
Watch the video.
IKEA KITCHEN
App is Part of an IKEAInitiative to Explore VRTechnology Possibilities forFuture Customer Experience.IKEA says that VR Experiencecould replace showrooms byallowing customers to buildand experience their dreamhouse virtually in the future.
Watch the video.
MARRIOTT HOTELS
Marriott Hotels is offeringholiday experiences throughpublic virtual reality“teleporters” in New York.Using the Oculus Rift VR,Marriott Hotels has been ableto offer virtual experiences ofthe sand-beaches in Hawaii orthe London’s Tower 42. VRexperience comes as part ofcampaigns for young audience.
Watch the video.
JIM BEAM VR EXPERIENCE
The ability to move to 100years ago and have experiencecooking bourbon Jim BeamDouble Oak on unique old
recipe.
Watch the video
IKEA VR RETAILTAINMENT
First vision for next step ofe-commerce and futureshopping for biggest Russianshopping centers chain, branchof IKEA.
Watch the video
RED BULL VR JUMPING
First game form Extreme seriesfor «Red Bull». Be a FelixBaumgartner, jump to theearth from the edge of space.
Watch the video
GOALKEEPER VR
First football simulator for Virtual Reality. Express yourself as goalkeeper of your favorite team at EURO2016.
Watch the videoClick to download
TOP10 app in Oculus Store