Visual content - Look into images, Pinterest, Instagram, Facebook and the history
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@Matt_Siltala@Matt_Siltala
![Page 3: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/3.jpg)
@Matt_Siltala@Matt_Siltala
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@Matt_Siltala
History Lesson
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@Matt_Siltala
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@Matt_Siltala
![Page 7: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/7.jpg)
@Matt_Siltala
![Page 8: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/8.jpg)
@Matt_Siltala
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@Matt_Siltala
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@Matt_Siltala
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@Matt_Siltala
![Page 12: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/12.jpg)
@Matt_Siltala
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@Matt_Siltala
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@Matt_Siltala
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@Matt_Siltala
100’s of Others• Google+• StumbleUpon• Reddit• Flickr• Yelp • Gentlemint• DailyBooth• Plurk• Classmates
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@Matt_Siltala
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@Matt_Siltala
Trends To More Visuals• Pinterest Created a Monster • Facebook Timeline• Reply/Comment with Image• Instagram Videos• Larger Head/Cover Images
Mind Blowing Stats (up next)Visual Social Media Marketing – Krista Neher
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@Matt_Siltala
• Images get 50% more interaction than other content• 6 Billion photos uploaded each month• Photos get 7x more likes and 10x more shares than links
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@Matt_Siltala
# 1
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@Matt_Siltala
4000% growth in the last year80% of Pins are Repins
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@Matt_Siltala
We Are Visual People
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@Matt_Siltala
For Example
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@Matt_Siltala@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
• 3
@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
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@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
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@Matt_Siltala
Your Title Here1• 2
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@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
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@Matt_Siltala
Your Title Here1• 2
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@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
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@Matt_Siltala@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
• 3
@Matt_Siltala
![Page 33: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/33.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
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@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
Your Title Here1• 2
• 3
@Matt_Siltala
![Page 41: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/41.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala
Your Title Here1• 2
• 3
@Matt_Siltala
![Page 43: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/43.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
![Page 44: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/44.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
@Matt_Siltala
![Page 45: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/45.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
![Page 46: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/46.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
![Page 47: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/47.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
![Page 48: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/48.jpg)
@Matt_Siltala
Your Title Here1• 2
• 3
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@Matt_Siltala@Matt_Siltala
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@Matt_Siltala
Graphic Showing Time On Site
@Matt_Siltala
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@Matt_Siltala
Shopify Stats
@Matt_Siltala
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@Matt_Siltala
Purchased for 1 Billion with over 100 Million users
575 likes and 81 comments per second
1,278,915 photos posted of Hurricane Sandy during storm
![Page 53: Visual content - Look into images, Pinterest, Instagram, Facebook and the history](https://reader038.fdocuments.in/reader038/viewer/2022110306/5549a488b4c905a6758b5123/html5/thumbnails/53.jpg)
@Matt_Siltala
•
90% of info submitted tothe brain is visual
Images process 60,000xfaster than text
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@Matt_Siltala
So How Do Businesses Succeed
Using Visuals in Social Media?
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@Matt_Siltala
•
NOT
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@Matt_Siltala
•
CreateA
PublishingCalendar
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@Matt_Siltala
•
Start With
What’s Working
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@Matt_Siltala
•
TwoWords:NewsJack
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@Matt_Siltala
•
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@Matt_Siltala
How To Infuse Personality
-Naming of Boards-Descriptions-Know your Audience-Have a Theme -Tell a Story with your Brand-Be the Expert
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@Matt_Siltala
Utilize Your SM Assets•Tweet it (A LOT, and again)
• Facebook – Average post from your brand only reaches 16% of your fans
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@Matt_Siltala
Social MEowDIA: The Cast Study
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@Matt_Siltala
Social MEowDIA: The Case Study
“Avalaunch Media dropped this SWEET infographic”“I think this infographic is genius”“PURE GENIUS”“Best, cutest, funniest infographic ever”“This infographic is AWESOME”“LOL!”“Social Meowdia is beyond absurd. So absurd, that I LOVE
IT”… the list goes on and on
“All other infographics can now go home!”
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@Matt_Siltala
What’s Next for Social MEowDIA?
• Memes (10)• Motion Graphic• Blog Post Series (10)• Wall Posters• Cause Campaign on 7/1
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@Matt_Siltala@Matt_Siltala
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@Matt_Siltala@Matt_Siltala
Download Here:
http://avalaunchmedia.com/social-media-explained-ebooks
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@Matt_Siltala@Matt_Siltala
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@Matt_Siltala
Matt Siltala, [email protected]
@Matt_Siltala
Thank You!
Deck @ http://www.slideshare.net/MattSiltala