CAPABILITIES OVERVIEW

SOCIAL MEDIA

Pre-event• Maximize hashtag and track pre-event engagement.• Reach out to influencers and build consistent buzz.• Implement interactive technology to help event

audience share event experiences in real time. Draft social posts for client approval (upon request).

• Social posts are automated to maximize organic posts on day of event.

• Posts are time-optimized to maximize engagement.• Behind-the-scenes material is shared to raise

excitement for the event.

SOCIAL MEDIA

During Event• Social media wall displays posts during the live

event.• DAE monitors social media during the event to help

drive the conversation.• Static event information is pre-scheduled so that

organic interactions can be nurtured in real time. • Photos and/or videos are shared throughout the

event to encourage engagement and boost interaction.

• Questions and complaints are addressed immediately for maximum customer service.

SOCIAL MEDIA

Post Event• Full analytics to analyze ROI.• Metrics can be broken down to the post level to

identify messages that resonate the most with your audience.

• Visual presentation of your social media reach, engagement levels, and impressions.

• Recap video of the event to post for your audience and keep them engaged.

• Access to your photos and videos via secure digital asset management portal.

SOCIAL MEDIA

FanAI• Expand data beyond email lists and invisible

pixels• Usable influencer data based on attendees’

profiles• Personas, influence network, purchasing info• Leverage data to draw sponsors and

advertisers• Dashboards and results post-event to plan

the future

TECHNOLOGY

Sequence Drone Flying

Interactive Media Wall

Event Capturing Drones

Gif Booth

Social Wall

Laser Show

VR Tech

Video Mapping

• Streaming connects your event to the world at large• Full-stack capabilities, including hosting,

shoutcasting, sharing, and infrastructure• eSports, product launches, keynotes… all covered• Large stable of hosts, MCs, broadcasters, and other

talent• Explode your ROI by reaching your entire audience,

not just those at the venue

EVENT STREAMING

Live… From Anywhere

• A photo booth with slow-mo technology• Built-in social media sharing turns everyone into an

influencer• Your guests’ movement and actions on a green

screen are recorded and integrated into an animated scene or setting

• On-the-spot branded print of up to 6x4 of one view while participant is reviewing their playback

• 10’ x 10’ footprint and 2-3 weeks of lead time• View examples on our YouTube page

BULLET TIME BOOTH

A Photo Booth for the 21st Century

• Guests’ phones become an extension of your event• Point your phone at any image and the content

comes alive • Uses your brand’s graphics, video, and 3D

renderings, or custom animations • Basic or custom AR viewer app with your branding,

hashtag, and social shares for iOS and Android; can be white labeled as a feature within an event app

• Brand ambassadors with pre-loaded iPad viewers• Wide variety of footprints - as small as a business

card and as big as a warehouse wall• See ViewForge in action here

VIEWFORGE AR

Making reality extraordinary

VR GAME PLAY

Be the player, be the game• Add a pop-up VR gaming experience in any setting• Double A Technology will work with our partners to

bring on games and VR headsets• Include up to 8 VR bays with 5-10 minutes of demo

game play per person• Guests can wait in line or be scheduled in advance

for a VIP experience• Add our Mixed Reality video product to capture or

stream your guests’ experience

VR SIMULATOR

Experience the thrill of virtual reality• Double A Technology will customize a simulated

experience – hot air ballooning, surfing, a mountain stage of the Tour de France, a roller coaster drop, or a tightrope walk

• Can include sponsored VR headsets and hardware from our partners

• Small footprint is perfect for party activations, team building, and booths

• Can be combined with our Mixed Reality video product to capture and share the experience

• Check out this example on YouTube

MIXED REALITY VIDEO

See yourself in the VR experience• Stitches two video feeds to show a single view of

the physical player within the VR environment• Can be done as a video snippet or a stream• Can be added to VR Simulator or VR Game Play• See Mixed Reality in action as part of our 2016 E3

events here!

EXTREME GAMING

Top the leaderboard while maintaining balance!

• Physical challenge with audience interaction• Attendees mount a mechanical surfboard/bull while

trying to attain a high score on a popular videogame• Green screen allows for branded and varied

backdrops for multi-day activations• Streaming favorite - at-home audience can

participate and add difficulty to participants• Facebook, Twitter, and Instagram sharing built in• See it in action at TwitchCon here!

360° VIDEO

Share the whole experience• Add capture of 360-degree video to your event• Create custom content for use on VR and for

YouTube 360 channel• Includes camera set-up, configuration of stitching

software, video capture, and editing• Available in Q4 2016

CASE STUDIES

Objective:

Activate & Engage:

Amplify:

Report & Support:

SURVIOS

Create a highly unique VR experience and show that VR can be fun for people who have never played VR.

Play Survios’ Raw Data on the HTC Vive in four open rooms with viewing monitors around the venue. Create your own game play experience to share with slo-mo photo booth. Food by Komodo Truck and full bar.

Partner with HTC Vive and Alienware for consumer and broadcast hardware, partner with Twitch for stream promotion, live stream event game play on Twitch with multiple camera angles hosted by Malik Forte of Nerdist.

Over 300 attendees, 41,500 Twitch live streams, 1,940 chat comments.

VRLA AFTER PARTYLOS ANGELES CA, JANUARY 2016

Objective:

Activate & Engage:

Amplify:

Report & Support:

Raise awareness of the Alienware Alpha console and the Alienware family of hardware products with Males 18-35 who play videogames for entertainment.

8 game-play stations on a branded truck, cosplay, tournaments, swag giveaways, celeb photo ops, exclusive games and content, and blazing fast Alpha hardware powered by Intel processors.

Use hashtag #alphatour across Twitter, Instagram, Facebook, and with on our partners’ owned channels to share the on-site experience.

200,000 attendees, 11.3 million social media impressions, 43,942 Instagram likes

ALIENWAREALPHA TOURSAN DIEGO COMIC CON JULY 2015

Objective:

Activate & Engage:

Amplify:

Report & Support:

BLIZZARD ENT.

Launch Heroes of the Storm for key influencers and build positive game reviews

Live game play tournament featuring key influencers, cosplay fashion show, dance-off, themed food and drink stations.

Live stream the tournament from YouTube Studios LA.

Attended by over 400 influencers and press plus 45,000 viewers on the live stream. 3.2 million social impressions.

HEROES OF THE STORM LIVE STREAMYOUTUBE STUDIOS LOS ANGELES JUNE 2015

Objective:

Activate & Engage:

Amplify:

Report & Support:

At San Diego Comic-Con, the world’s largest pop culture event, create engagement with and excitement for the Sonic the Hedgehog franchise in celebration of the original game’s 25th anniversary and upcoming game releases.

Took over House of Blues in San Diego with custom branding, dancing Sonics, and wall graphics on three floors. Installed demo game play of pre-release Sonic Mania on one full wall of the venue space. Catering sponsored by Totino’s with a branded lounge. All attendees received a swag bag with limited-edition Sonic merchandise.

Took over the HoB performance theater for “The Big Show” – a combination of announcements, videos, guests from the game like VO artists and designers, and live stage musical performances by Crush 40 and Hyper Potions. Managed a merchandise sales area with event-exclusive merchandise for immediate purchase.

Sold out event with 1,350 attendees and extensive press coverage.

SEGASONIC’S 25TH ANNIVERSARYHOUSE OF BLUES, SAN DIEGO COMIC CON JULY 2016

Objective:

Activate & Engage:

Amplify:

Report & Support:

TWITCH

To gain traction and excitement for xXx: The Return of Xander Cage in the Twitch community.

The activation captivated TwitchCon attendees with a unique challenge and prominent branding. Use of a green screen enhanced videos and created polished content for social sharing. xXx: Return of Xander Cage trailer looped on screens within the booth and played between segments of the live stream.

Influential ShoutCasters Spamfish, LT Zonda, and ONSCREENlol bolstered the booths popularity and attracted viewers to the live stream. Participants were encouraged to look out for the release of xXx: The Return of Xander Cage next year. Utilized Twitch Plays to allow audience to interact with live stream.

551,483 views on Twitch, 246 social media shares, 28,338 total social media impressions. Participants gave positive feedback on the experience that combined physical and mental agility. Twitch Chat found the stream of the 3 shoutcastershilarious and loved watching them do stunts

XXX 3 EXTREME GAMINGTWITCHCON, SAN DIEGO, SEPTEMBER 2016

Objective:

Activate & Engage:

Amplify:

Report & Support:

To gain traction and excitement for World War Toons before its release on October 13th, while providing a memorable and immersive experience for participants.

The branded booth build made World War Toons feel like a destination amidst the other booths. PSVR ad OMNI systems immediately piqued interest and drew in crowds. Even those who did not participate were excited to watch the action from the side.

Participants and viewers were encouraged to follow World War Toons on Twitch and Twitter. Popular Twitch streamers participated as the World War Toons shoutcasters, which bolstered the popularity of the booth.

17,720 streams on Twitch over the 3 days. Participants loved the booth and became fully engulfed in the experience. Multiple individuals reported that they could not wait to buy the game. Both games were popular among participants, and several individuals came back to play again.

STUDIO ROQOVANWORLD WAR TOONSTWITCHCON, SAN DIEGO, SEPTEMBER 2016

doubleaevents.com | 310.633.6062Austin – Los Angeles – San Francisco – London

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