“NaME” vmaneja@uwaterloo.ca “phone number”

PROFILE

RELEVANT EXPERIENCES Sales and Customer Experience, Wine Rack Constellation Brands, Kitchener, ON June 2014 – Present

Increased customer association as compared to last year by almost 11% through effective product

and brand marketing. Cultivated strong relationships by personally reaching out to client lists.

Enhanced and enlarged the reach of sales by 7% through various marketing platforms and leveraging

customer database

Bring in more customers: scaled-up the number of customers through Google Ads, pamphlet

distribution, social media marketing and networking with the existing clients.

Business Development Officer Ubiq Inc., Kitchener, ON May 2014 – Aug 2014

Identified and secured 2 potential clients for investment and funding, through networking at meet up

and start-up events.

Won the Velocity funds start-up competition at the University of Waterloo for 35k for an initial

funding.

Designed business model for business, and coordinated technical and business leads by making sure

outcome from the technical team fulfills business needs and client’s requests.

Completed a review of Kitchener-Waterloo market to identify potential availability and expected

occupancy and other potential costs.

Marketing Analyst IAESTE Canada, Waterloo, ON Jan 2014 – April 2014

Increased client association by 95% by optimizing marketing ideas. Conducted marketing analysis

and client needs assessment before leading team through development of new strategies.

Successfully modeled the plan to elevate the number of exchange participants based on the needs of

the clients by conducting in-depth statistical and data analysis and consolidate into actionable items

2.5+ years

of marketing and project management experience as proven by leading groups of 4 to 10

people in projects with AIESEC, and leading a start-up to its initial stage of funding.

1.5+ years

of sales and business as proven by working with IAESTE and AIESEC, delivering successful and

efficient client support and solutions.

1.5+ years

of experience in utilizing analytical skills through implementing statistical and econometric

models owing to the work term at IAESTE, AIESEC and projects undertaken while pursuing

Masters’ degree.

1.5+ years

of proficiency in utilizing software programs like SPSS, CMS, and S owing to projects undertaken at the University. Also well versed in C, C++, Java, Java Applets, VMWare, MATLAB, and R.

Leveraged consumer insights by designing, conducting surveys and evaluating program methodology.

Data Analyst IAESTE Jaipur, India Sept. 2012 – May 2013

Optimized the productivity of a team of 10 people by analyzing and interpreting the data for the

yearly exchange project and accordingly defining improvement opportunities for seeking exchange

projects from the clients.

Analyzed and extracted the data from the past 5 years and conducted statistical analysis to leverage

the results in order to facilitate the total number of international projects for outgoing exchanges.

Successfully facilitated proper functioning of the project by assisting and building requirements, definition, timeline and results documentation.

Assistant Project Manager St. Petersburg State University, St. Petersburg, Russia Aug. 2011-Oct. 2011

Supervised and organized a team of 5, to seek 75% more clients through direct marketing and

organizing info sessions highlighting the benefits to participating organizations.

Outdo the funding status by 69% through rigorous AIESEC’s brand marketing and advertisements

and by identifying opportunities to garner positive media coverage.

EDUCATION

Masters’ Of Science, Management Engineering April 2015 University Of Waterloo, Waterloo, Ontario

Bachelors’ Of Technology, Electronics and Communication Engineering May 2013 Amity University Rajasthan, India

RELEVANT PROJECTS

Estimating the proportion of adolescent’s death due to mental illness in Canada

Waterloo, Canada; February – March 2014.

Target: Estimating the percentage of adolescent's deaths due to mental illness, with respect to

the adolescents suffering from it.

Result: 150 students turned up to sign the mental illness support pledge.

Essential data was captured and extracted through various surveys and represented through

charts and graphs after performing statistical and econometric analysis.

Project ‘Incredible India campaign’ – Maximizing incoming project interns

Jaipur, India; January – April 2013.

Target: To Increase the incoming project interns from West Europe and Russia.

Result: Recorded 73% more project interns in 2013 as compared to that in 2012.

In order to increase the total number of incoming project interns during winter 2013, team

resorted to heavy social and direct marketing and global AIESEC India competition to sponsor

all the expenses of the best trainee, capturing high volume of interns from Europe.

Project ‘VISION’- Global Trendsetting

St. Petersburg, Russia; August - October 2011

Target: To increase the yearly funding of AIESEC St. Petersburg, Russia and increase its reach

amongst the universities and organizations.

Result: 75% more clients signed up, and raised cad $5,000 (25,000 Russian Ruble), 69% more

than last year.

The project interns presented their case study of global trends to a total of 300 students at

different universities.