Venda de serviços de Marketing Digital
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Transcript of Venda de serviços de Marketing Digital
![Page 1: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/1.jpg)
Estratégia de VendaPlanejamento 8Ps do Marketing Digital
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Leandro de Mello – [email protected]
Email Inicial Introduzindo a Metodologia
ao Cliente
Magoweb.com/LeandroDeMello
![Page 5: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/5.jpg)
Leandro de Mello – [email protected]
Apresentação de NegóciosDuração 1:40 h aproximadamente
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Estudo Inicial de Mercado – Venda de Produto do cliente na Internet
![Page 8: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/8.jpg)
Leandro de Mello – [email protected]
• Metodologia 8 Ps• Como aparecer no Google• Exemplo de Estudo, Potencial e Tendência de Mercados• Testes Iniciais – Produto do cliente• Como é a venda pela Internet - Funil de Vendas / Custo de Aquisição• Mercado Social x Mercado econômico• Análise de Concorrência• Objetivo do Projeto
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 10: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/10.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 11: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/11.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 12: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/12.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Keywords – mercado do cliente - exemplo
Magoweb.com/LeandroDeMello
X
Y = X/10
Z = 1% de Y
T = Z X 200,00
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Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 17: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/17.jpg)
Leandro de Mello – [email protected]
Palavra chavedo cliente Anuncio do cliente
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Palavra chavedo cliente 2 Anuncio do cliente 2
Magoweb.com/LeandroDeMello
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Slide Adaptado – Curso 8Ps – Conrado AdolphoLeandro de Mello – [email protected]
Taxa de Conversão 1%
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Slide Adaptado – Curso 8Ps – Conrado AdolphoLeandro de Mello – [email protected]
PersonalizaçãoCauda longaPropagação
Taxa de Conversão 1%
![Page 21: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/21.jpg)
Slide Adaptado – Curso 8Ps – Conrado AdolphoLeandro de Mello – [email protected]
![Page 22: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/22.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 23: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/23.jpg)
Slide Adaptado – Curso 8Ps – Conrado AdolphoLeandro de Mello – [email protected]
![Page 25: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/25.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 26: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/26.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 27: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/27.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 28: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/28.jpg)
Leandro de Mello – [email protected] Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Logo Concorrente
Logo Concorrente
Logo Concorrente
Logo Concorrente
Magoweb.com/LeandroDeMello
Logo Concorrente
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Leandro de Mello – [email protected]
Site de um concorrente que esta fazendo um bom trabalho de marketing digital.
Logo Concorrente
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Demonstrar estratégias que a Concorrência já está utilizando
Logo Concorrente
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Objetivo do Projeto
Meta a ser alcançada
Comprometimento
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Missão do Projeto em um parágrafo
Primeira fase – 18 meses
A Internet é uma rede de pessoas!
Logo Cliente
Magoweb.com/LeandroDeMello
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• Consultor Marketing Digital• Web Designer• Foto / Vídeo• Programador• Jornalista• Analista de Mídias Sociais• Analista AdWords• Analista SEO• Analista Analytics• Responsável Logística
• Relacionamento com o clienteLeandro de Mello – [email protected] Magoweb.com/LeandroDeMello
![Page 36: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/36.jpg)
Leandro de Mello – [email protected]
• Metodologia 8 Ps• Como aparecer no Google• Exemplo de Estudo, Potencial e Tendência de Mercados• Testes Iniciais – Cadeira Barata• Como é a venda pela Internet - Funil de Vendas / Custo de Aquisição• Mercado Social x Mercado econômico• Análise de Concorrência• Objetivo do Projeto
Magoweb.com/LeandroDeMello
![Page 37: Venda de serviços de Marketing Digital](https://reader033.fdocuments.in/reader033/viewer/2022052909/55973b871a28ab5e118b47d9/html5/thumbnails/37.jpg)
Leandro de Mello – [email protected]
A Proposta Comercial2 dias após apresentação de negócios
Magoweb.com/LeandroDeMello
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Leandro de Mello – [email protected]
Aceite da Proposta – Comprometimento
Magoweb.com/LeandroDeMello