Value canvas for fitness and sports

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Figure 1: Value canvas for customer of fitness and sports industry in Melbourne High Low Pri ce Branded Services Environment at the facility Additional services (lockers, cafe etc.) Extended hours More services under one roof Availability of qualified trainers Equipment quality Service quality Convenient to reach

Transcript of Value canvas for fitness and sports

Page 1: Value canvas for fitness and sports

Figure 1: Value canvas for customer of fitness and sports industry in Melbourne

High

Low

Price Branded

Services

Environment

at the faci l i ty

Additional

services

(lockers , cafe

etc.)

Extended

hours

More

services

under one

roof

Avai labi l i ty

of qual i fied

tra iners

Equipment

qual i ty

Service

qual i ty

Convenient

to reach