Value canvas for fitness and sports
1
Figure 1: Value canvas for customer of fitness and sports industry in Melbourne High Low Pri ce Branded Services Environment at the facility Additional services (lockers, cafe etc.) Extended hours More services under one roof Availability of qualified trainers Equipment quality Service quality Convenient to reach
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Transcript of Value canvas for fitness and sports
Figure 1: Value canvas for customer of fitness and sports industry in Melbourne
High
Low
Price Branded
Services
Environment
at the faci l i ty
Additional
services
(lockers , cafe
etc.)
Extended
hours
More
services
under one
roof
Avai labi l i ty
of qual i fied
tra iners
Equipment
qual i ty
Service
qual i ty
Convenient
to reach