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USING COMPETITION ASSESSMENT TO ACHIEVE BETTER REGULATION
Workshop hosted by the Icelandic Competition AuthorityReykjavik, 3 December 2015
Ania Thiemann, Head of Global RelationsCompetition Division, OECD
Competition, regulation and economic growth
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• Objective & mandate:
To protect and promote competition as an organising principle of modern economies, based on the knowledge that vigorous market competition boosts growth and employment and makes economies more flexible and innovative
• Bring together leaders of the world's major competition authorities; chief international forum for dialogue on main competition policy issues
• Issue best practices and standards for better competition policies
• Promote market-oriented reforms by actively encouraging and assisting gov’t decision-makers to tackle anti-competitive practices and regulations
• Assisted by the OECD Competition Division: analytical and advisory support. Promotes its reforms and policies around the globe
Committee: Raison d’être
Agenda for today’s discussion
• Benefits of competition for consumers
• Benefits of competition for firms
• Why do we regulate?
• Can regulation kill?
• Why do we need competition (impact)
assessment?
• Competition assessment fundamentals
• The OECD Competition Assessment Tookit
• Competitive neutrality (if time)5
Benefits of competition – consumer side
Competition leads to substantial reductions in consumer prices
Competition provides greater choice
Competition fosters investment that leads to better quality products
6
Passenger Flights in Europe
Market liberalisation in 1993 led to more intense competition and entry
of low-cost carriers (e.g. EasyJet, Ryanair )
7
Passenger Flights in Europe
Price of the lowest priced carrier had fallen by 36% by 1997 and 66%
by 2002
8
Benefits of competition – the firm side
Drives firms to improve their internal efficiency and reduce costs
Provides incentives to firms to adopt new technology
Provides incentives to firms to invest in innovation
Reduces managerial inefficiency
9
Competition spurs productivity and
growth
• More competitive industries have higher productivity rates and higher productivity growth– Competitive industries enjoy higher annual productivity
growth (Nickell finds 2% gap)
• Virtuous Circle: as products became cheaper and better, consumers buy more and firms’ turnover increases
• Leading to higher productivity and economic growth– EU single market increased productivity
– Countries with stronger competition frameworks have higher growth (World Bank)
10
Competition and Productivity --
Japan’s Dual Economy
0 30 40 50 60 70 80 90 10010
20
40
60
80
100
120
140
160 Steel
Automotive partsMetalworking
Cars
Consumer electronics
Computers
Soap and detergent
Beer
Retail Housing
construction
Food
processing
Employment
100% = 12.5 million employees Source: McKinsey Global Institute
U.S. = 100
Relative productivity levels
Index U.S. = 100
20
11
12
WHY DO WE REGULATE?
A look a regulation, why we need it, and why it may sometimes be an
impediment to competition and growth
Regulation
Markets do not always operate efficiently, need
for state intervention = regulation
Correctly designed regulation has very important
beneficial effects for society (protection for
consumers & environment, health & safety, etc.)
Rules and regulations typically have desirable
socio-economic objectives
BUT
• badly designed regulation can also distort competition
13
In specific circumstances, rules and regulations have the potential to cause harm to the efficient functioning of markets, by preventing new firms entering a market or altering the ability and incentives of firms to compete
We do not question the socio-economic values
Our objective: assess the effects of the regulations on– Extent of competition in the markets
– Incentives for firms to engage in innovative activity
– Potential for growth of the markets
– The usefulness or purpose of the regulation itself
Regulations and their impact on markets
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Regulations and their impact on markets
For example, medical and other professional associations routinely impose several restrictions
In the name of setting standards, medical associations restrict the number of medical schools, require stringent certification standards, and requirements to practice
We do not question the need to set standards
What we are concerned about is whether the standards are set too high as this very likely will
– Erect barriers to entry and reduce the number of professionals (true for most professions)
– Increase prices and burdens on starting a businesses– Lower the incentives for the professionals to compete in
other dimensions such as quality and variety of care and services
– Potentially be harmful to consumer welfare in the long run
15
Regulations and their Impact on
Markets
• Some of the harmful effects that may arise from the rules and regulations relate to– Unduly high cost burden on firms
– Asymmetric costs across different types of firms
– Erecting barriers to entry (stringent or unreasonable licensing rules, for instance)
– Difficulty in marketing new products, hampering innovation
– Removing incentives to compete
• Regulation can sometimes go horribly wrong…
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Can pay regulation kill?
• Nurses’ pay in England is set centrally with little local
variation
• Hospitals in high cost areas like London struggle to
recruit and retain staff
• As a result: they treat fewer patients and have lower
quality outcomes – for example, much higher fatality
rates among patients admitted with emergency heart
attacks
• These effects are not trivial: a 10% increase in the
gap (NHS vs. private sector) raises the fatality rate of
people admitted with a heart attack by about 5%• (Propper and van Reenen, Journal of Political Economy, 2010)
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Regulation can stifle growth by
hampering productivity
Source - Arnold, J., Nicoletti, G. and Scarpetta, S. (2011). “Does anti-competitive regulation matter for productivity? Evidence from European firms”. IZA Discussion Paper No. 5511.
Increase in multi-factor productivity compared to regulatory stance
Fa
ster
gro
win
g
More regulated
Competition and growth after reform
21
-4
-2
0
2
4
6
8
Australia
OECD - Total
"Hilmer reforms": competition assessment of all new and existing laws
and regulations
Source: OECD. Three-year moving average
Competition helps economic recovery
and employment
Reducing entry barriers increases employment,
e.g.:
• Retail employment in France would be 10% higher
without zoning restrictions according to a study by
Bertrand and Kramarz (2002)
Competition also supports the purchasing power of
consumers
• When a Wal-Mart store is opened in a city, its prices are
between 10 % and 25 % lower for the same products
than in other large retail chains.
22
24
OECD Product market regulation index
Scope of SOEs
Gov’t involvement in network
sectors
Directcontrol over enterprises
Governance of SOEs
Licensesand permits
system
Communi-cation and
simplification of rules andprocedures
Admin.burdens for
corporations
Admin.burdens for
sole proprietor
firms
Barriers inservicessectors
Legal barriersto entry
Antitrustexemptions
Barriers innetworksectors
Barriers to FDI
Tariffbarriers
Differentialtreatmentof foreignsuppliers
Barriers to trade
facilitation
Product market regulation
Price controls
Command and control regulation
State control
Other barriers to trade and
investment
Complexity of
regulatory procedures
Barriers to trade and investment
Barriers to entrepreneurship
Explicit barriers to trade and
investment
Regulatory protection
of incumbents
Involvement in business operations
Public ownership
Administra-tive
burdens on start-ups
PMR Index – 2013
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Index scale 0 to 6 from least to most restrictive
Source: Economic Policy Reforms 2014: Going for Growth Interim Report - © OECD 2014
• The objective is to assess the effect of regulation on
– Extent of competition in the markets
– Incentives for firms to engage in innovative activity
– Potential for growth of the markets
– The (unintended) effect on consumers
A different way of stating the objectives
– We want to avoid restricting competition when making policy
– Better to address concerns related to competition and innovation before a policy is enacted
• Vested interest-groups may make later corrections rather difficult
Why competition assessment?
27
Why the emphasis on assessments?
• Some of the factors relate to– Increasing realisation that markets may work
reasonably well in many industries that traditionally have been heavily regulated
– Change in technology and market conditions warrant re-evaluation of many types of regulations
– Improved quality of regulations may lead to national economies becoming more competitive and innovative, and domestic firms being in a better position to compete globally
• The assessment process involves revision and improvement and should lead to positive change
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2011 survey : widespread use of CA in
OECD and non-OECD countries
29
0
10
20
30
40
1972
197
4
1976
1978
1980
1982
1984
1986
198
8
1990
1992
1994
1996
1998
200
0
2002
2004
2006
2008
2010
Competition Assessment
Regulatory Impact Assessment
R.I. Recommendation
C.A. Toolkit
C.A. Recommendation
Jurisdictions (32 respondents)
Competition assessment: examples
Review of existing legislation in Mexico• Multi-year project to improve competitiveness in cooperation with the
OECD• 4 sectors with widespread impacts on competitiveness selected for review• 11 sectors with significant consumer expenditure selected for review• 4 additional areas of cross-sectoral regulation with a high impact on
competitiveness also examined.
Australia review of laws and regulations resulting in substantial restrictions on competition• Over 1800 laws and regulations reviewed over 5 years
Greece Competition Assessment• Approximately 1000 pieces of legislation touching 4 sectors (food
processing, retail trade, building materials, tourism) were reviewed
Reviewed 4 sectors in Greece, totalling
21% of GDP, in 2013
Sector:Food
processingRetail trade
Building materials
TourismHorizontal legislation
Total
Pieces of legislation examined
100 210 46 132 67 555
Recommended for change
54 129 32 76 38 329
OECD Recommendations for reform
valued at €5.2bn annually for Greece*Issue Annual Benefit Number of
provisionsaffected
Value, €m
“Fresh” milk €33m (consumer benefit/year) 2 33
Levy on flour €8m-11m (value of levy/year) 1 8
Sunday trading€2.5bn (annual expenditure), plus 30,000 new jobs
3 2 500
Sales and discounts €740m (annual turnover) 9 740
Over the Counter pharmaceuticals €102m (consumer benefit/year)
23 102
Marinas €2.3m (annual turnover) 10 2
Cruise business €65m (annual turnover) 4 65
Advertising €1.8b (consumer benefit/year) 14 1 800
Everything else ??? 263 ???
Total: €5.2bn + ???* Based on available data at the time of the project.
The Competition Assessment Toolkit
• With this in mind, we
– Outline the OECD’s Competition Assessment Toolkit and methodology
– Highlight some potentially problematic categories of regulations
– Work through the Competition Assessment Toolkit’s Checklist
– Look at examples of laws and regulations through the lens of the Checklist evaluation process
34
OECD Competition Assessment Toolkit
www.oecd.org/competition/toolkit
There are often several ways to achieve a specific public goal, and some policies restrict competition more than others.
Since consumers benefit from more rather than less competition it is useful to identify which restrictions to competition are not strictly necessary for the pursuit of public goals.
OECD Competition Assessment Toolkit (CAT) provides a general methodology for identifying unnecessary barriers and developing alternative, less restrictive policies that still meet government objectives.
Competition Assessment Toolkit (CAT)
• Designed for government officials in decision-making roles and staff who will conduct the assessments
• The “Guidance” volume details the framework and the steps needed to implement competition assessments
• CAT aims to provide
– Institutional options for competition assessments
– Integrating competition assessments into regulatory impact analysis
• The CAT is a tool that is applied in several stages
OECD Competition Assessment Toolkit
• Step One: A competition assessment checklist
– Designed as an initial screen to “qualitatively” assess rules
and regulations that may be problematic
– Structured to be conducted in short time frame
– Framework is based competition policy and law enforcement,
economic theory and on empirical work
IF potential harm to competition is identified, then a more
detailed review is recommended
• Step Two: Detailed competition assessment
– Designed to fully and “quantitatively” evaluate rules and
regulations that may cause significant harm
– Propose alternative regulations to minimise harm to
competition
• The checklist consists of four core
questions
A YES answer to any of the four
questions would signal a competition
concern
and warrant a detailed review of the rule
or regulation under consideration
Competition Assessment ChecklistInitial Screening Based on the Checklist
The check-list
4 basic questions with a yes/no answer
• Do the rules/regulations limit the number or range of suppliers?
• Do the rules/regulations limit the ability of the suppliers to compete?
• Do the rules/regulations limit the incentives for the suppliers to compete?
• Do the rules/regulations limit the choices and/or information available to the consumers?
IDENTIFY POLICIES TO ASSESS
APPLY CHECKLIST
ANY COMPETITION DISTORTION?
YES NO
IDENTIFY POLICY OBJECTIVE
SELECT BEST OPTION
STOP
IMPLEMENT BEST OPTION
EX-POST ASSESSMENT
STOP
LOOK for ALTERNATIVE
STATUS QUO
Step 1
Step 2
Step 3
Step 4
Step 6
Step 5
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IS THE RESTRICTION PROPORTIONAL ?
NO
YES
Rules and Regulations – some examples
• Before we discuss the detailed review and
assessment, it is useful to take a quick
look at some selected categories of rules
and regulations that have the potential to
harm competition and innovation in
markets
= red flags
• Some of the problematic categories include
– Regulations that distort market prices
– Regulations that limit advertising and marketing
– Regulations that create entry and mobility barriers
– Granting or extending exclusive rights
– Restrictions on flow of goods, services and capital
– Exempting specific businesses from competition laws
– Rules that set standards and content
– Grandfather clauses
• The CAT “Guidance” volume contains details on each
Problematic regulation
• Regulations that distort market prices
– E.g., ceiling (cap) on prices for a product or service• May reduce firms’ incentives to compete
• May distort firms’ incentives to innovate – reduced incentives to offer higher quality and bring more variety to the market
• The effects on the “average” market price of the product or service is ambiguous
• The quality-adjusted market price may still increase
– E.g., the Government decides to publish prices of specific commodities or services to increase transparency
• May reduce incentives to compete
• May provide a focal point to sustain collusion
Problematic regulation
• Regulations that create entry and mobility barriers
– E.g., local governments restrict entry into the taxi services market by limiting the number of licenses, and put caps on prices
• The cap on the number of licenses very likely results in reduced supply, raising the value of the license
• The ceiling on prices, does not allow taxi companies to adequately recoup the high cost of the licenses
• These effects combine to erect considerable barriers to entry
• Both prices and quality of services are likely to be affected
– E.g., restrictions on various professions
• The local or national licensing restrictions reduce competition
• Consumers potentially face higher prices, and lower quality or reduced variety of services resulting from limited entry and mobility of these professionals
Problematic regulation
Competition Assessment ChecklistInitial screening based on the checklist
• Based on the previous examples we can see that some rules and regulations may entail
– higher market prices
– a reduction in quality and variety of goods and services produced and offered in the market
– potentially lower innovation
• To assess these affects, we use the Competition Assessment Toolkit
• As noted earlier, it is designed as an initial screen to qualitatively assess the impact of rules and regulations on competition
• Important to understand the policy
rationale
• There are important and valid policy
objectives other than competition
– and we can only advise on costs and benefits:
nobody elected us
• Every expert with an interest in the status
quo will say “this sector is different”…
– and occasionally they will be right.
Getting results: understand the reasons
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STEP 2 – THE DETAILED REVIEW
• Once we have answered YES to the
questions in stage 1, we move on to an in-
depth review
The detailed evaluation would focus on the specific intervention and potential quantification of whether the rule or regulation might
– Impose barriers to entry of new businesses– Force certain types of businesses to exit– Increase the prices of goods and services– Reduce product or process innovation– Significantly increase concentration in the relevant marketAlso: – How will the new regulation or standard affect different
types of firms?– What will be the nature of grandfathering clauses?– How else could the policy goal be reached?
If upstream or downstream markets are affected:– Evaluate effects on the related markets– Initial review– Detailed review
Step 2 – The detailed review
Data commonly subject to measurement include consumer benefits, costs, employment, output, productivity and profitability
Intangible measures of consumer benefits can be both important and difficult to assess • For example, a rule that raises the price or
restricts access to hearing aids will affect the hearing of many people, their social, family and professional interactions will be affected
• Placing a value on the losses from fewer interactions is inherently difficult
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What is measured?
Estimating the benefits of regulatory
change
P
Q
D
Pr
Pc
Qr Qc
Er
Ec
𝐶𝐵 = 𝜌 +1
2|𝜖|𝜌2 𝑅𝑟
Consumer benefits from reform
With percent price change
ρ, elasticity ε and sector
revenue R, can
approximate consumer
benefits (CB) of change
May find elasticity
estimates from
comparable
products/other
countries, if not locally
available
Default value for
price change may
come from range of
published estimates
of price impacts for
that type of checklist
restriction
51Ennis, S. (2013) mimeo
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What is the expected price change?
Mean
price
change (ρ)
(absolute
value in
ratio of
price
decline)
Range
Number
of
results
Category and sub-category of regulatory restriction
0.21 115 (A) Limits the number or range of suppliers
0.23 -0.9 to -0.006 35 1 Grants exclusive rights for a supplier to provide goods or services
0.12 -0.31 to -0.003 10 2 Establishes a license, permit or authorisation process as a requirement
of operation
0.17 -0.416 to -0.040 15 3 Limits the ability of some types of suppliers to provide a good or
service
0.24 -0.75 to -0.002 41 4 Significantly raises cost of entry or exit by a supplier
0.13 -0.36 to -0.04 10 5 Creates a geographical barrier to the ability of companies to supply
goods services or labor, or invest capital
0.18 68 (B) Limits the ability of suppliers to compete
0.20 -0.80 to -0.10 29 1 Limits sellers’ ability to set the prices for goods or services
0.21 -0.65 to -0.01 12 2 Limits freedom of suppliers to advertise or market their goods or
services
0.11 -0.308 to -0.001 13 3 Sets standards for product quality that provide an advantage to some
suppliers over others or that are above the level that some well-informed
customers would choose
0.28 -0.70 to -0.069 11 4 Significantly raises costs of production for some suppliers relative to
others (especially by treating incumbents differently from new entrants)
Source: OECD (2015), forthcoming
E
X
T
R
A
C
T
Where do these figures come from?
53
We welcome suggestions for additional case
studies!
Source: OECD (2015), forthcoming
54
OECD’s Competition Assessment
Toolkit
• 2007: Toolkit published to assist
officials in competition
assessment of new or existing
laws and regulations
• 2009: OECD Council
Recommendation, endorsing use
• 2010: updated
• Now available in two volumes, in
17 languages
• 2015: Volume 3 approved for
release, updated volumes 1 & 2
Materials
All OECD Competition Assessment Toolkit related
materials in 17 languages can be found here:
http://www.oecd.org/daf/competition/assessment-
toolkit.htm , including reports from Greece and
Mexico and updates on Romania
Soon to be published: revised and updated version
and a new vol. 3 – Operational Manual
ICN Recommended Practices on Competition
Assessment
http://www.internationalcompetitionnetwork.org/uplo
ads/library/doc978.pdf
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