Users/kirk/desktop/j kirk davis general prospectus july '10


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  • 1.prospectus KIntroducing J Kirk Davis

2. Zero-gravity thinker... Creative catalyst...Design advocate.Building brands and making strategy visible [and clients happy] for over 30 years in and for Corporate America. 3. Strategic Design Leadership Kraft Playtex MattelHallmark ... making strategy visible through creative excellence 4. Creating New Product Platforms[ Kraft Foods ] 5. Re-launching Businesses with Style [ Playtex Apparel ] 6. Extending Mega-brands [ Mattel ] 7. Extreme Makeovers [ Mattel ] 8. Updating Brand Equity[ Mattel ] 9. Creating Co-Branding Identities [ Hallmark ] 10. Marketing to The Consumer Experience[ Hallmark ] 11. Consulting Sara Lee Austin, Nichols J & J SeagramsOcean Spray Godiva Estee Lauder Elizabeth Arden Heublein New York Life Intel MasterfoodsNestle USA... Innovating with visionary design 12. Corporate Identity[ Elizabeth Arden ] 13. Seasonal Merchandising Concepts[ Estee Lauder ] 14. Strategic Brand Integration [ Sara Lee ] 15. Premium Product Development [ Austin, Nichols ] 16. Consumer Insight & Product Re-launches[J&J] 17. Consumer Insight & New Product Positioning[ Seagrams ] 18. Developing New Product Platforms[ Godiva ] 19. Rapid Product Innovation[ Intel/Mattel ] 20. [Disruptive] Innovation Creative Thought Leadership Ideation/Concept DevelopmentRapid Prototyping[ Nestle USA / Strategic Innovation Unit ] Teamwork at Light Speed 21. Creating New Product Platforms[ Nestle USA / Confections & Snacks /Seasonal ] 22. New Product Development[ Nestle USA / Beverages Strategic Innovation Unit ] 23. Re-Imagining a Classic Brand[ TWDC / Disney Consumer Products ] 24. New Venture Marketing Defining the Brand Vision & Experience [InVaco Mgt LLC] 25. New Venture Marketing Defining the Brand Vision & Experience [InVaco Mgt LLC] 26. Visual Design Research Rapid Development of Brandcepts Visual Stimuli[E&J Gallo Winery] Sorry! Still under wrapsThis is great thinking! thank you so much for the work. I like where you are heading... an intriguing conceptual area... fabulous!Gallo Brand Design & Strategy Manager 27. KUDOS [ clients ] ... we would not be anywhere near this pointwithout your vision and creative mind pushing this forward into worlds we could never have imagined. Doug Munk, Nestl Thanks again for all your tremendous workand especially your creative energy. You have exceeded all our expectations Laura Yeghnazar, Nestl[ designers ] ...thanks for being such a great bossand for mentoring me to be a better designer and for caring so much about the studio. Aaron Clement, Hallmark Thank you for your continued support.Having you as a manager has truly made a big difference in this department. Paulette Pottee, Hallmark[ management ] Thanks for your leadership. Your passion for creative excellence,advocacy for your designers and nurturing of relationshipsis paving the way for your teams success. David Beal, Hallmark[ my planner ] Where in the heck did you write this from? This department is like an engine with no sparkplug.Hurry back soon! Bill Caster, Hallmark 28. Don Hall (CEO, Hallmark) Kirk, thanks so much for sharing the slide show that you presented at the New York Stationery Show. What an amazing portrayal of the importance of brand and the consistency of the way it is used.It describes in a very compelling way the importance of being very purposeful and clear about brand articulation. Im sure your presentation was equally clear and engaging to the audience.Thanks so much for all that you are doing to elevate our purposeful use of the brand. It has so much more personality and warmth as a result! Thanks. 29. prospectusK [ Kirk ]Results-based case studies available by request to:j kir k dav iskir k@j kir kdav is .com 81 6 -6 5 1 -1 76 1