User experience with products and services
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User experience with products and services What it means to us `- Overview of our approach and tools
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Transcript of User experience with products and services
User experience with products and services
• What it means to us•̀-
• Overview of our approach and tools
Products and services fill more than their users’ utilitarian needs.
Products and services can elicit emotions throughout the entire user journey.
Digital and tangible interactions are bothpart of users’ experiences.
Great experiences are memorable.
Products and services themselves are not necessarily the centre of attention of a user experience.
Designing user experiences is designing with people always in mind.
User experiences are personal: they are all about individuals’ own subjective perception.
In order to delight your customers we help you to...
...better sense the context of a project with insights from desk and field research.
user research / market insight / design, technology, and business benchmark / photo ethnography / qualitative and quantitative analysis / literature review
rapid prototyping and idea testing / cross-divisional creativity sessions / co-creation with users / storyboard scenario / stakeholder mapping / wireframing / concept rendering* / interactive prototype**in collaboration with third party company
...create user experience driven product and service concepts.
rapid prototyping and idea testing / user testing / quantitative and qualitative analysis
...assess concepts and gather feedback.
report / presentation material / cross-functional workshop / video / storyboard scenario / rendering* / working prototype**in collaboration with third party company
...communicate the concepts contribute to bring them to life.
