Unveiling Financing for Businesses - Euresearch · 07.12.2017 – Unveiling financing for...

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Unveiling Financing for Businesses Lausanne - 07.12.2017

Transcript of Unveiling Financing for Businesses - Euresearch · 07.12.2017 – Unveiling financing for...

Unveiling Financing forBusinessesLausanne - 07.12.2017

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Our agenda

07.12.2017 – Unveiling financing for businesses

15:45 Intro, Overview of Horizon 2020 Opportunities for Businesses and Euresearch ServicesIrina Sakharova Quitt, SME Contact Point Vaud

16:00 Enterprise Europe Network : Swiss Support for European Innovation and R&D Co-operationInès Rossetti, Innovation & Technology Consultant, Enterprise Europe Network (EEN) Switzerland

16:10 Bottom-Up Financing Opportunities in Horizon2020Gerhard Gass, National Contact Point, SMEs & Access to Finance

16:40 SME Instrument : Tips & Tricks for Proposal PreparationIrina Sakharova Quitt, SME Contact Point Vaud

16:50-17:00 Q&A session

Overview of H2020 Opportunities for Businesses + Euresearch Services

Irina SakharovaSME Contact Point - Euresearch [email protected]+ 41 21 693 37 23

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H2020 ? Euresearch ?

07.12.2017 – Unveiling financing for businesses

Horizon 2020: EU Program for Research and Innovation 2014-2020

- Financial instrument of the EC for innovation

- €70.2 billion budget- Goal: create new growth & jobs in Europe- Projects in which participants get direct cash

Euresearch: CH network providing free of charge info, advice and partnering for EU R&D programs

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Companies in H2020 - a new paradigm

07.12.2017 – Unveiling financing for businesses

* Horizon 2020 Monitoring Report 2015

Strong focus on close-to-market actions

SMEs and Industry involvement strongly valued

Highest public financing scheme for Businesses in R&D&I :

- covers 100% or 70% of eligible costs

- direct financing to SMEs and Industry alike on grants basis

- 26.7% of total EU funding in signed grants went to companies in first 2 years (2014-2015): €4.2b of direct funding *

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H2020: How it works? 2 main principles

07.12.2017 – Unveiling financing for businesses

Bottom-up projects Organizations/Businesses propose projects under specific H2020 Work Programs (WPs)

Single Organization or Consortia

Projects defined top-down EC gives topics through calls in thematic Work Programs (WPs)

Consortia (usually 5-15 partners, minimum 3 partners from 3 EU or associated countries)

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FET - open

Fast Track toInnovation (FTI)

SME Instrument (SMEI)

Early stage research Market entry

Single partner

Largeconsortia

H2020: Overview of all opportunities

Collaborative calls in WPs «Industrial Leadership» and «Societal Challenges»

Marie Curie Actions (MSCA)

!!! No best tool for businesses,All are interestingChoice depends on yourobjectives and needs

- Programs part of H2020 European Innovation Council WP

- Programs part of other H2020 WPs

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H2020: What benefits for companies?

Strategic reasons

Direct cash for R&D&I

Explore novel market

segments& regions

Develop internationalnetworks for new products

Find new business partners

Get customer experience Access

to talent for innovation

Build visibility & credibility

in new areas

Advance faster than your

competitors

07.12.2017 – Unveiling financing for businesses

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Examples of companies with H2020 projects

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nVISO: multiple benefits out of H2020Open Innovation TO EMBEDDED A.I.

H2020 : Eyes Of Thingshttp://www.eyesofthings.eu2015 - 2017

4M EUR Funding

Ultra-low power mobile computer vision platform based on VPU for computer vision.

H2020 : BonsEyeshttp://www.bonseyes.com2017 - 2019

8.5M EUR Funding

Deep learning toolbox and data marketplace for A.I. development on ARM based systems.

H2020 : FANCIhttp://www.fanci-project.eu2015 - 2016

2M EUR Funding

Natural human computer interaction on DSP based embedded platform. Automotive demonstrator.

PARTICIPANT PARTICIPANT CO-ORDINATOR

• Research• Network• New applications• Credibility

• Skills• Competitive• New markets• Global

Main benefits

07.12.2017 – Unveiling financing for businesses

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What’s in for Companies:

07.12.2017 – Unveiling financing for businesses

Collaborative Calls in WPs «Industrial Leadership» and «Societal Challenges» - 1A wide area of themes and industries covered, see link for all programs & calls.

Information and Communication Technologies (ICT)

Nanotechnologies, Advanced Materials, Biotech, Advanced Manufacturing and Processing

Space

Industrial Leadership Work Programs

Societal Challenges Work Programs

Health, demographic change and wellbeing

Food, sustainable agriculture, water resources and bioeconomy

Secure, clean and efficient energy

Smart, green and integrated transport

Climate action, environment, resource efficiency and raw materials

Europe in a changing world – Inclusive, innovative and reflective societies

Secure societies - Protecting freedom and security of Europe and its citizens

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What’s in for Companies:

07.12.2017 – Unveiling financing for businesses

Collaborative Calls in WPs «Industrial Leadership» and «Societal Challenges» - 2Calls are divided in different "Action types“, most relevant for Companies are:

Research and Innovation Actions (RIA): 100% reimb. of eligible direct costs

Innovation Actions (IA): 70% reimb. of eligible direct costs

Indirect costs (overhead): 25% flat-rate of eligible direct costs

Innovation Action

Research & Innovation Action

TRL= Technology Readiness Level

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What’s in for Companies – 2

07.12.2017 – Unveiling financing for businesses

Marie Curie Actions (MSCA): access talent for innovation

MSCA European Individual Fellowships - through the Society and Enterprise Panel - allow companies with intensive R&D to:

Recruit directly in your company for your R&D projects highly skilled researchers (can even start before in your company!) meeting eligibility criteria (PhD + less than 3 years in CH)

Cover partially up to 2 years of researcher costs

Other MSCA actions of interest for companies

- MSCA ITN – INNOVATIVE TRAINING NETWORKS - MSCA RISE – Research and Innovation Staff Exchanges- MSCA COFUND

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H2020: What programs for what companies?

07.12.2017 – Unveiling financing for businesses

What Collaborative RIA and IA

Marie Curie Actions

SME Instrument

Fast Track to Innovation

FET - Future and Emerging Tech – Open

Horizon Innovation Prizes

For whom SMEs and big companies (Industry)

SMEs and big companies (Industry)

SMEs SMEs and big companies (Industry)

SMEs and big companies (Industry)

SMEs and big companies (Industry)

Basic functioning

Top-down (defined calls)

Bottom-up Bottom-up Bottom-up Bottom-up Bottom-up in 6 defined areas

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How to find relevant opportunities?

07.12.2017 – Unveiling financing for businesses

Best Possible Start: contact SME Contact Point in your region Explore relevant WPs:

WPs in pdf on EC Participant portal

and Opportunity Finder

Further explorationthrough detailed calltexts on Participant

Portal

SME CP:Overview of possibilities, depending on your goals SME CP + National Contact

Points (NCP): in-depth Info & advice on calls

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Examples of Euresearch services

Search of calls

Before involving in active H2020 opportunities search

• Help understand your company’s potential for H2020

• Explain the functioning of the program

• Help identify opportunities matching your goals

• Familiarize with H2020 Portal and search options

Find project partners • Help search for partners: intro to tools - EEN, Cordis, EU Open Data Portal, industry-specific tools

Create an account on Participant Portal

• Guide you through tools/procedures to create an account and advise on necessary admin steps, help in necessary contacts (ex. SERI)

Prepare your project proposal and submit it to the EC

• Guide you through tools/procedures to prepare the proposal (budgets, structuring, work packages…)

• With NCP – review proposal, provide guidance (ethics, wording, consolidation by coordinator, etc.)

If selected, sign the Grant Agreement & Consortium Agreement

• Guide you through tools/procedures to prepare GA• Info on potential contacts (IP, coord. support, audit,…)• Best practices for project management

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Getting started - best practices

Profile yourself on Euresearch website: to automatically receive info on all opportunities matching your profile!

Get in touch with SME Contact Point in your region

Get informed about our events in your region

Check Euresearch and EC web regularly for info

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Incentive for Swiss SMEs and Start-ups

07.12.2017 – Unveiling financing for businesses

Every SME that contributes to a H2020 proposal for the first time gets CHF 8000.- paid by SERI* (after EC proposal evaluation)

More info

* SERI: Swiss State Secretariat for Education, Research, and Innovation

Always feel free to contact us

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Christine PoupaRegion St. Gallen (St. Gallen, Appenzell Innerrhoden, Appenzell Ausserrhoden, Graubünden, Thurgau)+41 71 224 25 [email protected]

Nadia SigristRegion Lucerne (Luzern, Nidwalden, Obwalden, Uri, Schwyz, Zug)+41 41 248 62 [email protected]

Martina PestoniRegion Lugano (Ticino)+41 58 666 47 [email protected]

Doris KollyRegion Fribourg (Fribourg, Valais)+41 26 300 73 [email protected]

Florian BernerRegion Zurich (Aargau, Glarus, Schaffhausen, Zürich)+41 58 934 48 [email protected]

Susanne DanielRegion Basel (Basel-Stadt, Basel-Landschaft, Solothurn)+41 61 207 18 [email protected]

Lizanne RichleRegion Bern (Bern)

+41 31 848 44 [email protected]

Rolf KlappertRegion Neuchâtel (Neuchâtel, Jura)

+41 32 718 10 [email protected]

Eva ServoliRegion Geneva (Genève)

+41 22 379 72 19 [email protected]

Irina SakharovaRegion Lausanne (Vaud)

+41 21 [email protected]

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

Enterprise Europe Network Find International Partnership Opportunities

Inès RossettiEnterprise Europe Network Euresearch Head Office [email protected]

Switzerland20

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

Partners Search ToolsGet informed

Register for the Euresearch tailored and thematic E-alerts https://www.euresearch.ch/en/registration/full-registration/

Switzerland21

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

Euresearch e-AlertsCalls - Partner Search …

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Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

EEN E-AlertInnovation and market watch

According to your details in the marketplace subscription you will get the following cooperation profile:

Low cost resin or fillers for thin wall injection molding

Reference Number: TRBE20171016001

Summary: A Belgian multinational active in consumer goods looks for cost effective, commercial ready material replacement of resin or low cost fillers that can be added to resin as blend to yield savings in the molded part. Industrial partners or research centers are sought for license agreement or technical agreement with the large account

If you would like to get in contact with the company, open the full cooperation profileand click on “Contact Profile Owner".

Switzerland23

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

Enterprise Europe Network

Switzerland

ACCESS POINTEXPERTS

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3000 600+LOCATIONSLOCAL

EXPERTS

60+COUNTRIES WORLDWIDE

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

From Research to the MarketConnecting organisations

Switzerland

EEN Technology RequestsEEN Technology Offers

EEN Business OffersEEN Business Requests

(Switzerland Global Enterprise / S-GE)

EEN Research Partner Search

(e.g. for consortia for H2020, Eurostars, Eureka funding applications)

(Euresearch/Innosuisse)

(Euresearch/Innosuisse)

EEN Partnering Events

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Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 | 26

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

~ 2’000 Technology Offers ~ 350 Technology

Requests ~ 300 Partners searches ~ 1 year online 330 keywords

www.swisseen.ch/database

EEN Profiles DatabaseCurrent Cooperation Opportunities

Switzerland27

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

Technology Promotion Publish your profile

Switzerland

You describe what you offer / are looking for.We promote your offer / request anonymously in over 60 countries to find cooperation partners.

You’ll receive approx. 3-10 expressions of interest !

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Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

ExampleTechnology Promotion

Switzerland

Technology Offer

Smart parking solution based on image analysis and computer vision

Swiss start up looking for parking management companies or providers of smart city / smart parking solutions interested in implementing the software with technology adaptation by the Swiss company

Expressions of Interest (EoIs): 7 3 cooperations reached

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Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 | 30

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 | Switzerland

Identify participants present at international conferences

Invite them for face-to-face meetings

Check common interest during the 20-30 minutes discussion

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Partnering Event Identify and Meet Potential Partners

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 | 32

Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

Well-known Partnering Events

Switzerland

Brokerage Event on KET in Horizon 2020 - Call 2018-202017 October 2017, Strasbourg, FranceWebsite: 164 participants, 13 countries

ICT Proposers' Day 2016Autumn 2017, EstoniaEdition 2016: 797 participants, 3300 meetings

Calendar: www.swisseen.ch/events or EEN calendar

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Enterprise Europe Network services ▪ www.euresearch.ch

EEN Services | 07.12.2017 |

www.swisseen.ch/

[email protected]

www.swisseen.ch -> select About us

Soon at innosuisse! [email protected]

Contact

Follow us on@EEN_Switzerland

Switzerland

Thank you for your attention

Bottom-up opportunities forcompanies in Horizon 2020 The European Innovation Council (EIC)

07.12. 2017

Gerhard GassSME NCPEuresearch Head Office [email protected]

European Innovation Council EIC

The full workprogramme :

http://ec.europa.eu/research/participants/data/ref/h2020/wp/2018-2020/main/h2020-wp1820-eic_en.pdf

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FET - open

Fast-track to innovation

(FTI)

SME Instrument

(SMEI)

Early stage research Market entry

Single partner

Largeconsortia

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SME Instrument

(SMEI)

There are no set topics

Negative impacts on climate and the environment should be avoided.

Coaching and

business support

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Phase 1•€50 000•For concept and feasibility study, initial business plan

Phase 2•€0.5 - €2.5 million•Demostration, market replication, product development

Phase 3•No funding•Coaching, networking and access to investors&markets

SME Instrument

(SMEI)

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For innovative, high-flying small or medium sized business, startups with global dimension.

High-risk, high-potential SMEs.

Innovation ideas that target new markets. Non-incremental innovations. Scale-up projects.

Innovations that meet user and customer needs & tackle societal, technological and business challenges in a sustainable way.

SME Instrument

(SMEI)

who

what

how

details

Full-cycle business innovation support.

Three phases, including a coaching and mentoring service.

Phase 1: feasibility study.

Phase 2: from concept to market.

Phase 3: commercialisation.

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SME Instrument

(SMEI)Phase 1

Budget in €millions

2018 2019 2020

Overall indicative

479.74 552.26 600.99

Phase 1, divided equally between cut-off dates

10% 10% 10%

The proposal max length is 10 pages.

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SME Instrument

(SMEI)Phase 2

From concept to market

‘to develop your business concept (TRL6) intoa market-ready product, service or processaligned with your company’s growth strategy’

Activities can include, for example:• Trials• Prototyping• Validation• Demonstration//testing in real world• Market replication

Funding: 70% eligible costs, 500k€ to 2.5M€ (exceptions exist), plus up to 12 days of coaching

Final goal is to have a commercial product ready for market intro. Projects include activities on IP protection to ensure possibility of commercial exploitation.

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SME Instrument

(SMEI)Phase 2

Budget in €millions

2018 2019 2020

Overall indicative

479.74 552.26 600.99

Phase 2, divided equally between cut-off dates

87% 87% 87%

The proposal max length is 30 pages.

Cut-off dates

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SME Instrument

(SMEI)Phase 2 Evaluation procedure: step 2

Proposals that pass all quality thresholds in step 1 will be considered for step 2.

Starting w/ highest scoring & descending, above quality threshold proposals are passed to step 2 until 2x available budget reached or all above quality proposals.(actual threshold to access step 2 is therefore dynamic)

All of the above applicants are invited for an interview in Brussels. No representation by third parties. Interview conducted by evaluators w/ mixture of tech, industry sector, business & finance expertise.

Interview to clarify aspects of the proposal evaluated in step 1. Outcome is a mark, either ‘A’ or ‘B’. Only ‘A’ marked proposals are then proposed for funding.

Overview phase 1 and phase 2Phase 1 Phase 2

Beneficiaries SME SMEs

Funding Euros 50’000 0.5 – 2.5 mio

Time to contract month 1 4

Duration month 6 12 - 24

Page limit 10 30

TRL Technology Readiness Levels TRL ≥ 6 Model or prototype demonstration in a relevant environment.

ObjectiveFeasibility studyBusiness PlanTechnical feasibility

A new product, process, serviceNew to the marketCommercialization plan linked to it

Commercial strategy and Business plan Preliminary draft Already consolidated and planed in detail

Business Coaching for Beneficiaries Evaluation&selection through Enterprise Europe Network EEN

Success rate % < 8

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SME Instrument

(SMEI)

details

CommercialisationPhase 3

NO application / evaluation

Automatical ‘enrollment’ for winners of SMEI phase 1 and 2, and winners of the FET open or Fast Track to Innovation projects.

Offers additional EU support via a range of services offered on the EIC community platform.

Support can take the form of trainings, links to investors, partnering and networking with other EIC clients and larger firms and services to reach international markets, e.g. via participation in overseas trade fair.

Not necessarily subsequent to Phases 1 and 2.

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SME Instrument

(SMEI)

A look in the past SME Instrument impact survey – some random

(but interesting!) facts

Source https://ec.europa.eu/easme/sites/easme-site/files/accelerating_innovation_in_europe_horizon_2020_smei_impact_report.pdf

https://ec.europa.eu/easme/en/horizons-2020-sme-instrument

http://cordis.europa.eu/projects/home_en.html

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FET - open

Fast-track to innovation

(FTI)

SME Instrument

(SMEI)

Early stage research Market entry

Single partner

Largeconsortia

Agenda

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Fast-track to innovation

(FTI) FTI provides substantial funding to

• test• demonstrate• validate

your innovation with users, before full commercial roll-out.

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Fast-track to innovation

(FTI)

Participation of industry is mandatory.

Consortia can include universities, research and technology organisation, actors with a role in commercialisation (clusters, end-users, incubators...)

Interdisciplinary projects, nurturing ideas from consortia of innovators of all types and sizes.

Translation of new ideas into socio-economic value, shaping new markets, turning into world-beating products, processes & services tackling societal challenges.who

what

how

details

Innovation action: 70% funding (for-profit), 100% (non-profit) of eligible costs.

3mio Euros max contribution (average was 2.1M)

36 months maximum projects (average was 12-24)

<5% success rate (333 average proposals per call, 15/16 winners)

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Fast-track to innovation

(FTI)

• At least 60% participation from industry

• Projects bringing TRL6 to TRL8

• Time to initial market take-up should be no more than 3 years from the start of the FTI

• Pay attention to IP protection and ownership (especially important in consortia)

• Impact in terms of competitiveness and growth of the business partners is especially important (turnover and jobs creation)

• Including startups with ground-breaking ideas that could create new markets is encouraged

Cutoff dates:

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Fast-track to innovation

(FTI)

details

i.e. Approximately 30 to 35 projects for the whole Europe per year.

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FET - open

Fast-track to innovation

(FTI)

SME Instrument

(SMEI)

Early stage research Market entry

Single partner

Largeconsortia

Agenda

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FET - open

Interdisciplinary consortia that do not shy away from exploring connections between remote disciplines to open-up new and game changing tech directions.

Early exploration of future technologies. Bold exploratory enging that shatters frontiers of current thinking.

Support for early-stage science&technology research for radically new future tech, by challenging current paradigms.who

what

how

details

Research and innovation action: 100% funding of eligible costs.

3 mio Euros max contribution

36 months projects

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FET - open

Radical vision:Research to advance on the roadmap of a well-established technological paradigm, even if high-risk, will not be funded.

Breakthrough technological target:Blue-sky exploratory research without a clear technological objective will not be funded.

Ambitious interdisciplinary research:Projects with only low-risk incremental research will not be funded.

What will notbe funded

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FET - open

Fast-track to innovation

(FTI)

SME Instrument

(SMEI)

Early stage research Market entry

Single partner

Largeconsortia

Agenda

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Boost breakthrough innovation across sectors.

They set an ambitious goal by 2021 latest, without saying how it should be reached or by whom.

Open to innovators, academics, startups, entrepreneurs, businesses...

Goal budget Deadline

Innovative batteries for eVehicles 10 M€ 4Q 2020

Fuel from the Sun: artificial Photosynthesis 5 M€ 1Q 2021

Early warning for epidemics 5 M€ 3Q 2020

Blockchains for social good 5 M€ 2Q 2019

Low-cost space launch 10 M€ 4Q 2020

Affordable High-Tech for humanitarian aid 5 M€ 1Q 2020

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Goal Expected results

Innovative batteries for eVehicles

A prototype battery with fast repowering and long distance range, high recyclability, and long life cycle

Fuel from the Sun: artificial Photosynthesis

A number of innovative devices and systems demonstrating the used of sunlight to produce a fuel ready to be used

Early warning for epidemics A reliable, cost effective and scalable early warning system prototype to forecast and monitor vector-bourne diseases, which should encompass innovative tech solutions integrating big data from different sources in Earth observation domain

Blockchains for social good Pioneering decentralised solutions to global and/or local sustainability challenges, generating positive social change by making novel solutions available, ...

Low-cost space launch European low cost access to space infrastructure and services solution, dedicated to light satellites

Affordable High-Tech for humanitarian aid

More cost-effective, more sustainable and higher-quality innovative solutions, leading to optimised use of humanitarian funding and an enhanced response to urgent needs in humanitarian aid settings

Summary

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More ressources

The EIC official webportal: https://ec.europa.eu/research/eic/index.cfm

The EIC wizard: answer to a couple of questions, find the best option for you https://ec.europa.eu/research/eic/index.cfm?pg=funding

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FET - open

Fast-track to innovation

(FTI)

SME Instrument

(SMEI)

Early stage research Market entry

Single partner

Largeconsortia

Agenda

Access to Risk Finance

Companies and other types of organisation engaged in research and innovation (R&I)

Gain easier access to debt and equity finance.

'InnovFin‘: Suite of tailored financial instruments

For R&I-driven SMEs and small midcaps requiring loans between EUR 25 000 and EUR 7.5 mio

Implemented by European Investment Bank (EIB) and European Investment Fund (EIF)

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Access to Risk Finance

1. Debt Finance for R&I

2. Thematic Finance for R&I

3. SMEs & Small Midcaps Service

4. EIC Horizon Prizes

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Commercialisation of products and servivesof societal importance (H2020)

Energy demo (Commercialisation)

Infectious diseases (Development products)

To carry out a greater amount of R&I

WorkprogrammeEuropean Innovation Council EIC

InnovFin SME Guarantee (SMEG)

For R&I-driven SMEs and small midcaps requiring loans of between EUR 25 000 and EUR 7.5 million

Supports the growth of enterprises and their R&I activities

The European Investment Fund (EIF) implements this facility by providing direct guarantees to financial intermediaries (such as banks and non-bank lenders)

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Bottom-up opportunities forcompanies in Horizon 2020 The European Innovation Council (EIC)

07.12. 2017

Gerhard GassSME NCPEuresearch Head Office [email protected]

SME InstrumentTips & Tricks

Unveiling Financing for Businesses Lausanne - 07.12.2017

Irina SakharovaSME Contact Point - Euresearch [email protected]+ 41 21 693 37 23

With the support of EEN – help to grow your network to gain a privileged access to the European market

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Euresearch Services on SME Instrument

07.12.2017 – Unveiling financing for businesses

Access to info and tools to help you prepare a competitive proposal + evaluate your chances

Eligibility advice Coaching during proposal preparationProposal review

Stop focusing the proposal on pure technology

Put the accent on:

The problem you can solve and nobody else can fix -> EXCELLENCE

what your technology/service can do for the benefit of the European society and economy -> IMPACT

your roadmap to implement your project in the real world (and how good you are at it) -> IMPLEMENTATION

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1. Change the perspective

07.12.2017 – Unveiling financing for businesses

Very FEW technical details – MUCH MORE of

Why you deserve the money

• show high need = high gain (and in line with EC strategies)

• show USP (faster, cheaper, more accessible, etc.)

Why is it a safe investment of public money

• impact of your solution on the European market

• growth of your company = job creation

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1. Change the perspective – practical tips

07.12.2017 – Unveiling financing for businesses

You have already developed your technology to TRL 6

-> The EC is confident in your scientific and technical skills

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2. Change your role – from scientist tobusinessman/woman

Now it is time to show that you can

successfully bring your technology to the market

by being aware on the obstacles on your way (competitors, IP position, regulatory, etc.)

and having a concrete plan to overcome them

07.12.2017 – Unveiling financing for businesses

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2. Change your role – Practical tips

Be SMART (Specific, Measurable, Assignable, Realistic, Time-related)

Know the state of the art and the market

Highlight what makes your solution UNIQUE and worth investing in it

Develop a bullet-proof business model

Run a complete Risk Assessment study and produce the related Mitigation Plan

Quantify the potential growth (% market penetration, financial projections at 3-5 years, ROI – Return On Investment, etc.)

07.12.2017 – Unveiling financing for businesses

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2. Change your role – Useful tips

How you will make money: Business Model Canvas to develop your business strategy

Get allies: Team up with Key Opinion Leaders and relevant stakeholders

Be quantitative, optimistically realistic and convincing: Financial projections – short/mid/long term growth

Do not forget your asset: the unique skills of your team

07.12.2017 – Unveiling financing for businesses

This is NOT a paper, it is a BUSINESS MODEL

Be confident and ambitious Tell an entertaining story

But always keep:

Scientific rigor and honest, realistic attitude

Factual – add data to substantiate your sentences

To the point (mind the page limit)

Use graphs/pictures to explain complex concepts

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3. Work on writing style

07.12.2017 – Unveiling financing for businesses

Evaluators

have limited time to complete their tasks

might not be the top expert in your niche field but havedemonstrated experience in dealing with innovation

most likely are not English native speakers

their name is in public lists and available on the portal

=> clear message, highlight key points, use graphs and figures, make everything very readable and understandable

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4. Know your audience

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5. Know the scoring rules

Excellencew=25%

Implementationw=25%

Impactw=50%

Threshold for individual criteria: 4Overall threshold (after weight correction): 13

Marks from 0 to 5 for each criteria

07.12.2017 – Unveiling financing for businesses

Always feel free to contact us

77 09.11.2017 – Unveiling financing for businesses

Christine PoupaRegion St. Gallen (St. Gallen, Appenzell Innerrhoden, Appenzell Ausserrhoden, Graubünden, Thurgau)+41 71 224 25 [email protected]

Nadia SigristRegion Lucerne (Luzern, Nidwalden, Obwalden, Uri, Schwyz, Zug)+41 41 248 62 [email protected]

Doris KollyRegion Fribourg (Fribourg, Valais)+41 26 300 73 [email protected]

Florian BernerRegion Zurich (Aargau, Glarus, Schaffhausen, Zürich)+41 58 934 48 [email protected]

Susanne DanielRegion Basel (Basel-Stadt, Basel-Landschaft, Solothurn)+41 61 207 18 [email protected]

Lizanne RichleRegion Bern (Bern)

+41 31 848 44 [email protected]

Rolf KlappertRegion Neuchâtel (Neuchâtel, Jura)

+41 32 718 10 [email protected]

Eva ServoliRegion Geneva (Genève)

+41 22 379 72 19 [email protected]

Irina SakharovaRegion Lausanne (Vaud)

+41 21 [email protected]

Martina PestoniRegion Lugano (Ticino)+41 58 666 47 [email protected]

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