UNIVERSITY OF PETROLEUM & ENERGY STUDIES, …notesvillage.com/upload/CP_BCN_MBA_AVM_IFM_.docx ·...

Format No. QSP/7.1/01.F01\Issue No.04 Rev. No 3 Dated: Jan 25, 2010

UNIVERSITY OF PETROLEUM & ENERGY STUDIESCollege of Management and Economic Studies

Dehradun

COURSE PLANProgram : Masters in Business AdministrationCourse : AVM + IFM (Combined Class).Semester : ISession : August 2010 to December 2010Batch : 2010-2012Subject Code : MBCG 710No. of credits : 3Subject : Business Communication & Negotiation Skills

Prepared by: Prof. Neeraj KatariaEmail: [email protected]

Approved By

________________________________________________

HOD Dean

UPES Campus Tel : +91-135-2261090/91“Energy Acres” Fax : +91 135- 2694204

UNIVERSITY OF PETROLEUM & ENERGY STUDIESCollege of Management and Economic Studies, Dehradun

P.O. Bidholi, Via Prem Nagar Web : www.upes.ac.inDehradun -248 007 (U K)

COURSE PLAN

A. LEVEL OF KNOWLEDGE REQUIRED

Graduate from any discipline with proficiency in English grammar.

B. OBJECTIVES

a) Understand communication as a step by step process emphasizing on completeness of

communication.

b) Proficiency in decoding nonverbal communication cues, and avoiding generation of

wrong non verbal cues.

c) Enhancing written communication skills with special emphasis on business reports and

business letters.

d) Developing oral communication skills – Presentation Skills, Interview Skills, and Public

Speaking.

C. COURSE OUTLINE

Module 1: Introduction to communication process. Module 2: Nonverbal Communication Skills.Module 3: Written Communication Skills.Module 4: Spoken communication. Module 5: Listening and Reading Skills. Module 6: Interview SkillsModule 7: Negotiation Skills.Module 8: Corporate Communications

PEDAGOGY

Interactive approach during the study. Students shall be directed in advance to prepare the topics for discussion in the class)

Important Note – (For a case session) – Students who have not prepared the case will NOT be allowed to enter the class, and will be marked “Absent”.

Course Plan- Prof. Neeraj Kataria- Aug-Dec 2010


Work in small groups and personalized teaching(Student counseling, tutoring, and individual projects/ assignments, exercises)

Pedagogical Tools:

Lectures Presentations (Individual/Group) Case Study Video Cases. Critical Thinking Exercises (CTEs) Role Play.

D. COURSE COMPLETION PLAN

Lectures: 2x 1.5 = 3 hrs per week. Total Mandatory Contact Hrs = 36

E. EVALUATION & GRADING

Description Marks Schedule1. Internal Examination 30 Detailed Below2. Mid term Exam 20 Academic Calendar3. End term Exam 50 Academic Calendar

Internal Assessment: Marks 100 (shall be done based on the following):i) Home Assignment : With in 1st weekii) First Component : Individual Assignment (Written/

presentation) 3rd week from the start of the course

20% weightage

iii) Second Component : Group Project on specific topic(Case presentation /Viva- voce) two week before mid semester Exam

40% weightage

iv) Third Component :

CaseAnalysis/GD/RolePlay/Management Game/ Presentation/Simulation/Research Paper



Two weeks before end semester Exam

20% weightage

v) Written Test : Two tests20% weightage

Class Tests : Class Tests containing short theory questions to ascertain that whether the students could understand the basic concepts or not. (15 to 30 Minutes)

Syndicate Sessions & Assignments: Syndicates will be held dividing the class into number of batches for conducting case studies/Role Plays etc. Cooperation among the students is encouraged and the students must try the home work/assignments individually. And the individual effort is necessary for an effective communication strategy, which is essential to good exam performance and to successful professional practice later on. Solutions must be neat and well written.(Marks will be deducted for messy assignments/tests/exam. (Unreadable work will not be graded). Late assignments will not be accepted (mark of zero). The selected topics from the Units/ Chapters from the text books and the other reference books will be given for assignments.

Important Note – All the assignments will be submitted through Moodle only.

Mid- Sem Examination: Marks 20 Mid- Sem examination shall be of two hour duration and shall be a combination of Objective, short questions and CTEs. Mid semester examination will be theory:practical::20:80

End -Sem Examination: Marks 50End-Sem examination shall be of three hours duration. The examination paper shall have objective & theory questions, short and long numerical problems.

As regards to Class tests, Mid-Term, and End Sem Examinations, UPES Examination Rules and Regulations as mentioned in “Student Bulletin apply.

AttendanceStudents are required to have minimum attendance of 75% as per the norms mentioned in the “Student Bulletin”.

UPES attendance norms apply as to attendance.

Cell Phones and other Electronic Communication Devices: Cell phones and other electronic communication devices are not permitted in classes, Tests or the Mid/Final Examination. Such devices MUST be turned off in the class room.

E-Mail and LMS: Each student in the class should have an e-mail id and a pass word to access the LMS system regularly.



Important instructions for usage of LMS (My Moodle)

1. Date of conducting class tests, guest lectures, syndicate sessions etc. to the class will be transmitted via LMS. All the teaching resources will be strictly shared on moodle only.

2. No hard copy of the assignment will be given. Assignment submission, and evaluation will be strictly through moodle. The system will automatically close the assignment after the last date/time and will accept no further assignment. This is redundant of human input, so the student may not reach the Professor with requests/applications/recommendations for acceptance of assignment after the due date

3. All off the class Academic communication between the Professor, and the

student will be strictly through Moodle only. Only in genuine emergencies the student can call up The Professor on his cell number.

4. WARNING – A moodle id of student not accessing LMS for more than 14 days will automatically be deactivated, and the student will have to reenroll for the virtual class again after having a permission from the Professor.

5. Usage of moodle is not a factor that will be awarded marks in internal assessment, as usage of LMS is a basic requirement to be a student of this class.

6. The Professor will provide basic training to the students on usage of LMS.



F. DETAILED SESSION PLAN

DETAILED SESSION PLANOUT

Sessions

Topic References Pedagogy

1

Process of Communication

Process

Channels

Grapevine Management

Business Communication Lesikar, Flately, Rentz, Pande Page number 1-10

Peter F. Drucker, “ What makes an Effective Executive,” Harvard Business Review, June 2004 P. 631

Power Point Presentation

Discussion Case study 1

distribution

2.

Barriers in communication Causes Types Description.

“Business Communication”- K. K. Sinha Page number 9-28.

Effective Business Communication- Murphy Hildebrandtand Thomas Page Number 31 -60

HBR Case 1 – “The coach who got poached.”

(This being the first case, The Professor will present this case.)

3.

Non Verbal Communication Kinesics and Body

Language Para Language

Business Communication”- K. K. Sinha Page number 45-54

Powerpoint SlidesDiscussion

Case 2 distribution



4.

Nonverbal Communication Personal Appearance at

Workplace Effect of Appearance on

Communication

“Business Communication” – Raman Singh pp 43-86

Case Study 2– Personal Appearance – The new HR Norms

(Student group presentation)

5

Written Communication

Choosing right words

Writing Effective sentences

Developing Logical Paragraph

Contemporary Business Communication – Scot OberPages 122- 162

Robin J. Ely, Debra Meyerson, and Martin N. Davison, “ Rethinking Political Correctness,” Harvard Business Review, September 2006,p.80.

Class discussionsSlides

Critical Thinking Exercise – 1 (discussed in class by The Professor)

Assignment Null (Critical Thinking Exercise 1) Discussed in the Class by The Professor

6

Writing with style overall tone and Readability

Right tone for business message Electronic communication Using non discriminatory

language “You Attitude” Design documents for

readability

Contemporary Business Communication- Scot Ober. page number 150- 170

.

LectureClassroom DiscussionClass Exercise – Writing an unbiased message

Critical Thinking Exercise 2.

Assignment 1 (Critical Thinking Exercise 2) (Refer moodle for dates/credits)

7 Effective Writing The Process of Preparing

Effective Business Messages The Appearance and Design of

Effective Business Communication- Murphy, Hildebrandt, Thomas Page number 139 -177

Class Room Exercise- Revising office

correspondences Condensing word



Business Messages

countsClass discussionsSlidesMeeting Groups Formed - and Topic Distributed

8.

Inter office communication -Office Memorandums, Office Orders, Office circulars, office Notes

Essentials of Business Communication, Rajendra Pal and J. S Kothari- Sultan Chand Page number CC232- CC25

SlidesClass exercisesDiscussionAgenda Finalized

9Writing Agenda and Minutes of the meeting

Essentials of Business Communication, Rajendra Pal and J. S Kothari- Sultan Chand Page number WC 38- WC 49

SlidesRole Play – taking MinutesClass discussion

10

Writing Letters Parts of an official letter, and

their placement. Placing Bottomline in a business

letter

Contemporary Business Communication- Scot Ober. Page number- 218- 253

SlidesClass discussion GroupDemonstration by Professor

11

Writing Letters Persuasive Letters

Selling an idea Requesting a favor Writing a persuasive

claim


SlidesClass DiscussionRole Play- One team writes a persuasive letter and the other team counteracts the likely argument

12 Writing Letters Bad News Letter

Direct / Indirect plan for bad news letter

Reject an idea Refuse a favor Refuse a claim


SlidesClass DiscussionAssignment- Writing an announcement conveying bad news



Announcement conveying bad news

Assignment 2. (Critical Thinking Exercise 3) (Refer moodle for dates/credits)

13 BLANK Session.

For Revision and Clearing Doubts, for any student who has been absent in any session.

Discussion on Critical Thinking Exercise 3 above

(if time remains out of the planned agenda of the class)

MID TERM Examination

14

Report Writing Defining Reports Planning a report Characteristics of business

reports Purpose of Report Audience analysis

Contemporary Business Communication Scot Ober – 329 360-

SlidesDiscussionClass assignment – Report writing in a business situation

15

Report writing Collecting data through

questionnaire Constructing tables Preparing charts and

illustrations Interpreting

data

Contemporary Business Communication Scot Ober– 329 360-

SlidesClass discussionsClass assignment – Preparing a questionnaire

Distribution of case

QUIZ On line quiz on LMS (Check Moodle for details)

16.Oral Communication

Importance of Verbalization Assertive Communication Verbal Communication – Oral

Business Communication”- K. K. Sinha Page number 35-40

Jefferey Jacobi, The Vocal Advantage ( Upper Saddle

Class Study 3 – Professional Management



River, NJ: Prentice- Hall, 1996)

in Indian Perspective.

(Presentation by Student Groups)

17

Oral Communication Presentations Skills The Art of speaking

Effective Business Communication- Murphy Hildebrandtand Thomas Page Number

Jay A Conger, “ The Necessary Art of Persuasion, “ Harvard Business Review, May- June 1998 P . 86384-399

Discussion

Exercise – Technology in power point presentation.

18. Oral Communication Voice Profiling Tone variation Reaching out to the

audience

Effective Business Communication- Murphy, Hildebrandtand ,Thomas Page Number 446-469

Power Point Slides

Video case

Assignment 3. (Critical Thinking Exercise 4) (Refer moodle for dates/credits)

19.Reading Skills

Reading StylesSpecial Study Material uploaded on Moodle by Professsor.

Powerpoint PresentationDemostration by Professor.Distribution of Case

20Listening Skills

“Business Communication” By – Krizan, Merrier, Logan, & WilliamsPages – 400-417

Case Study – 4- “Team Briefing”(Presentation by Student Groups)

Distribution of case21 Interview Skills

“Business Communication” By – Krizan, Merrier, Logan, & Williams

Case Study – 5 – “A true tale of a case interview gone bad”



Pages – 494-525(Presentation by Student Groups)

22.

Interview Skills Common Questions in a

interview. The art of “ Leading an

interview”


Pages – 494-525

Classroom discussion.Role Play on Case 5 above.

23Negotiation Skills

Negotiation Process Negotiation Strategies.


Pages – 230-251

Powerpoint PresentationDiscussionLectureDistribution of Case 6

24. Negotiation Skills


Pages – 230 – 251

Case 6 – “Crisis at Honda Motorcycles & Scooters India Ltd.”

(Presentation by student groups)

Distribution of case 7

25.

Corporate Communication

(Communication Across Functional Areas)

Business Communication by Meenakshi Raman & Prakash Singh

Pp: 477-500

Case 7 – “How to repair Reliance image”

(Presentation by student groups)

Total Lectures 25 (One and a Half Hrs each.)

Total Contact Hrs – 25 x 1.5 = 37.5

Note : All the cases mentioned above are provided in Appendix A of this course pack. All the Assignments mentioned above are provided in Appendix B of this course pack



G. SUGGESTED READINGS :

H :1 (a) TEXT BOOKS: (APA Style)

Scot Ober. Contemporary Business Communication. New Delhi: Biztantra, 2007. [Prime Text]

Raymond V Lesikar, Marie E Flately, Kathryn Rentz, Neerja Pande. Business Communication. New Delhi: Mc Graw Hill, 2009.

(b) RESOURCE BOOKS

William Strunk. The elements of Style. Newyork: W.P. Humhrey,2001. Rajendra Pal, J. S. Kothari. Essentials of Business Communication New Delhi:

Sultan Chand & Sons,2006. Krizan, Merrier, Logan, Williams, “Buisness Communication”. New York: Thomson

South-Western Ltd. 2008. Meenakshi Raman, Prakash Singh, “Business Communication” New Delhi : Oxford

University Press, 2008

H :2 REFERENCE BOOKS: (APA Style)

Mark H. McCormack, “ Words You Use Tell a Lot About You” Arizona Republic.Paula Jacobs, “ Strong Writing Skills Essential for Success, Even in IT, “Infoworld.Robert L. Montgomery, Listening Made Easy: How to Improve Listening on the Job, at Home, and in the Community, American Management Association, New York, 1981

H.3 CASE STUDIES (Title, Module No. and Session No. may be mentioned)

Case No. Module No. Session Title1. Module 1 Session 2 HBR Case – The Coach who got poached2. Module 2 Session 4 Personal Appearance – The changing HR norms.3. Module 4 Session 16 Professional Management in Indian Perspective.4. Module 5 Session 20 Team Briefing5. Module 6 Session 21 A true case of a interview gone bad.6. Module 7 Session 24 Crisis at Honda Motorcycles & Scooters India Ltd.7. Module 8 Session 25 How to repair Reliance Image.

Note : All the cases are provided in Appendix A.

All the video cases will be given on physical storage media, as they are too voluminous to be posted on LMS



H.4 WEB SOURCES:

Students will be informed as the course progresses upon specific topics available on the worldwide web.

http://www-rohan.sdsu.edu/course/mflatley/BBC10/writing_sources.htm bibliography of good sources for basic writing skills in print form

http://www.wordsmith.org/awad/index.html - site that presents a word of the day along with its meaning and pronunciation

http://humanities.uchicago.edu/orgs/ARTFL/forms_unrest/ROGET.html - Roget's Thesaurus

The Elements of Style http://www.bartleby.com/141/strunk101.htmlhttp://www.workteams.unt.edu “( the site gives information about research reports)http://www.refworks.com (searchers collect reference material, organize it, and format it

for inclusion in final reports)Common Errors in English- http://www.wsu.edu:8080/~brians/errors Creating Table of Contents Generation

http://rohan.sdsu.edu/course/mflatley/BBC10/animations/table_of_contents.htmhttp://dchrist.tripod.com/business communication.htmhttp://www.varsitynotes.com/communications/oral communications.htmlhttp://www.youtube.com/watch?v=FDj5wgmxu9Q&mode=related&search=http://www.youtube.com/watch?v=PAV9uJpziEo

H- 5 Further readings

1. First Break all rules by Marcus Buckingham & Curt Coffman 2. Communicating with Confidence: Tips and Techniques for Powerful Business

Communication- by Susan Young3. Good to Great - Jim Collins

Instructions

a) Students need to submit individual assignment and then make a presentation (max. 7 minutes)(Details are given along with assignment topics)

b) All students will be divided in groups comprising of 5 students in each group and be given a relevant topic. Each group will prepare the case, and present it in relevant sessions.

c) Viva-voce would be conducted for those groups for case analysis, if adequate time for presentations is not there.

d) Students are expected to read the concerned session’s contents in advance before coming to the class.

e) The session will be made interactive through active participation from students. The entire session will be conducted through question-answer, discussion, current practices,


http://www.refworks.com/

http://www.workteams.unt.edu/

http://www.bartleby.com/141/strunk101.html

http://humanities.uchicago.edu/orgs/ARTFL/forms_unrest/ROGET.html

http://www.wordsmith.org/awad/index.html

http://www-rohan.sdsu.edu/course/mflatley/BBC10/writing_sources.htm

http://www.youtube.com/watch?v=PAV9uJpziEo

http://www.youtube.com/watch?v=FDj5wgmxu9Q&mode=related&search

http://www.varsitynotes.com/communications/oral%20communications.html

http://dchrist.tripod.com/business

http://rohan.sdsu.edu/course/mflatley/BBC10/animations/table_of_contents.htm


examples, problem solving, Brain storming activities, role plays, group discussions and presentations etc.

f) The case would be given to selected groups (Presenting and Critiquing Groups) who may be asked to analyze the case/present their views and defend the queries. But the entire class is expected to be prepared for the same and participate in case discussion.

g) Students are expected to refer to books on Business Communication other than the text book. They need to go through the websites mentioned in the course plan and may be asked for Book Reviews or Abstract presentation on selected relevant topics from referred journals/ business magazines – HBR/Vikalpa/Indian Management/ Business India/ Business World etc.

h) All schedules/announcements must be strictly adhered to.



Appendix - A.

Index of Cases.

Case No. Title1. HBR Case – The Coach who got poached2. Personal Appearance – The changing HR norms.3. Professional Management in Indian Perspective.4. Team Briefing5. A true case of a interview gone bad.6. Crisis at Honda Motorcycles & Scooters India Ltd.7. How to repair Reliance Image.



Appendix – BIndex of Assignments.

Assignment No. NameNull Assignment (To be solved in class) Critical Thinking Exercise # 1Assignment 1 Critical Thinking Exercise # 2Assignment 2 Critical Thinking Exercise # 3Assignment 3 Critical Thinking Exercise # 4

Note : 1. Assignment submission and evaluation will be strictly on LMS only. No

student will submit hard copy of assignment.


UNIVERSITY OF PETROLEUM & ENERGY STUDIES, …notesvillage.com/upload/CP_BCN_MBA_AVM_IFM_.docx ·...

Documents

Transcript of UNIVERSITY OF PETROLEUM & ENERGY STUDIES, …notesvillage.com/upload/CP_BCN_MBA_AVM_IFM_.docx ·...