UNIT 6

The Property Management System

Review of Technology Strategies for the Hospitality Industry

Chapter 7 -8

PMS Functionality

Six basic functions-Enable guests to make reservations-Enable guests to check-in/register when they

arrive and check-out/pay when they leave-Enable staff to maintain guest facilities-Account for guests’ financial transactions-Track guests’ activities for use in future sales

efforts-Interface with other systems

(Page 138)

PMS Functionality

Enable guests to check-in/register when they arrive and check-out/pay when they leave- At front desk- Remotely

Remote terminal

Enable staff to maintain guest facilities

Status Occupant Inspections Room Type

PMS Functionality

Account for guests’ financial transactions Credit Card Information Address Information

Business Home

Room Rate Room Charges

Night Audit Collects and Posts Room/Guest DataTrack guests’ activities for use in future

sales efforts

PMS Functionality

Interface with other systemsSales and Catering ApplicationsPOS (F&B)Retail Points

Four Key Interfaces

Real-time interface with the GDS/CRSThe activities management systemBuilt-in revenue and yield managementThe enterprise

Hotel GDS Systems

ImportanceServes roles from inventory control to strategic

planning:Strategic

Positioning

Revenue Generation

Information Dissemination

Data Repository

Inventory Control and Rate Management

(Page 160)

Developing a Distribution Channel Strategy

Transaction ProcessingCustomer Information

CaptureData, Information, and

Knowledge ManagementRelationship

ManagementDemand (Revenue/Yield)

ManagementStrategic AlliancesBrand Management

Supply Chain/Channel Management

Franchisee/Owner Relations

Capacity PlanningSystems IntegrationSpeedAgility and FlexibilityElectronic Commerce

(Page 162)

Cost Implications

Costs can represent 20% to 30% or more of a hotel’s daily room rate

Trends

Bypassing Airline GDSLowering Distribution CostsShopping Bots –Smart agent technology

Next Week

Database Usage