Unit 1 The Yearbook & Yearbook Staff
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Transcript of Unit 1 The Yearbook & Yearbook Staff
- 1.Yearbook The Course
2. Unit 1:The Staff as a TEAM
- Editor in chief
- Business Manager
- Section Editors
- Photo Editor
- Copywriters and page designers
3. Editor in chief
- Overall production and promotion of a yearbook.
- Delegates assignments to section editors and provides ideas on story angles, picture, content, etc.
- Lead regular staff and editorial meetings to check on progress, give suggestions, simplify procedures and motivate editors. SHE ENFORCES DEADLINES.
- With the help of the adviser, she plans the production schedule and organizes the ladder diagram.
- Must be knowledgeable about trends and up-to-date on campus happenings and contact sources.
- Keeps staff busy and enthused.
- KEY to editors success; be a hard worker but dont do all the work.
to be announced 4. Business Manager
- Plans and controls the budget with the editor and adviser.
- Sets up advertising sales campaigns and trains his sales staff.
- Supervises the creation of advertisements.
- Keep track of invoices and accounts receivable and corresponding with delinquent accounts.
- Promotes the yearbook through various promotion campaigns.
- Supervises sales, keeps and updated list of students who have purchased books and related items, collects money and distributes receipts.
- If necessary, hell be the one to contact parents by letter and verify their purchases by mailing receipts.
- Organize additional fund-raising campaigns.
5. Section Editors
- Answer to the editor in chief and provide constant updates on deadlines and assignments.
- Responsible for design and content of their sections and consult among each other for consistency and style.
- Work closely with photo editor and assigned photographers. Request photographs and provide suggestions for picture, content, size and shape.
- Must effectively communicate in assigning stories and setting various deadlines.
- Serve as a working supervisor and contribute to copywriting and layout production.
- Proof copy errors, consistency, photo choice and cropping.
SENIOR PEOPLE STUDENT Activities ATHLETICS ORGANIZATIONS ENRICHMENT/CLUB Comics 6. Photo Editor
- Must be able to communicate ideas and delegate assignments to the photographers.
- Organize files for negatives, digital images, contact sheets and caption information.
- Consult with editors, to determine photo needs for each section of the yearbook.
- Know good pictures from bad.
- Set photographic deadlines, call for reshoots, control quality, regulate film and battery life, keep an eye on darkroom inventory and maintenance needs.
- Responsible for shooting scheduled events and for completing assignments on time.
- Check with the photo editor for ideas and make certain they fully understand whats expected of them.
- Assignments are made by the photo editor but actually come from section editors.
- Photographers should know which editor requested the pictures in case the photo editor is unavailable for questions.
- Cameras must be carried whenever possible and photographers should try to capture the spontaneous excitement of the year.
- Write down the names of those photographed for caption information.Can be done by a reporter if activities are covered by two-person teams.
- Maintain negative and digital image filing systems established by the photo editor.
- Be aware of inventory needs and recommend reordering when necessary but should never take supplies for personal use.
8. Copywriters andpage designers
- It is critical that these two groups meet all deadlines to keep production moving.
- All writers and designers report to section editors for assignments and direction.
- Attend meetings and set up interviews to gather facts and quotes for stories.
- Be familiar with the style sheet and write according to the guidelines stated.
- Designers create rough layouts to be approved by the section editors.
- All layouts should be checked for consistency and accuracy.
- Copywriters and designers also help with advertising sales, book sales, fund-raisers, filing, proofing and other general staff duties.
9. Organizational Structures