Honda 250............Page 1-4

Figure Illustration............Page 5-8 Indian Motorcyle............Page 9-22

Contents

Honda 250

1 2

Ideation Sketches

2

Refinement Sketches

3 4

Final Design

4

Figure Illustration

5 6

Figure Illustration

6

Figure Illustration

7 8

Portrait Illustration

8

Motorcycle

In 1911, Indian became the first and only American motorcycle manufacturing company ever to run first, second and

third at the Isle of Man TT.

9 10

History and Target Market

Youth markets seek more thrills. They are

more likely to purchase a

sportbike than a cruiser or touring

Young gen x’ersprefer to own a

sportbike.

22 40

What would Indian be today if it hadn’t retired from the Isle of Man?

10

1911

1937

1961

1980

1995

2012

Ideation Sketches

11 12

Ideation Sketches

12

Proposal 1- 1000cc V-Twin

13 14

Proposal 2- Electric

14

V-Twin Refinement Sketches

15 16

Refinement Sketches

16

Final Design

17 18

Side View & Details

Undertail Exhaust Hossack style front suspension. Said to reduce brake dive and increase front end feel.

18

Accessories

The sale of motorcycle accessories often generates more profits annually

for a company than the sale of motorcycles.

Each accessory makes use of chromed aluminium to

increase the actual and perceived value of

the accessory.

19 20

Accessories

In helmet heads-up GPS display allows rider to locate other riders in the area Race suit

20

You Are Here

BobbyLebron

Mike

Final Side-View

21 22

Isle of Man

22