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How to Win Friends and Influence Tweepeople
Lisa Fields@practicalwisdom
Richard Etheridge NWAHEC Wake Forest University School of
Medicine
“You are a gifted presenter and your style is completely believable. Your connection
with your audience is completely credible.”
“I love your sincerity AND YOUR HUMOR.”
Donna M. Davis, SPHRVice President for Human Resources
St. Charles Community College St. Charles, Mo
"Lisa provided expert design and delivery of a customized educational program for St. Charles
Community College.”
“Feedback on the program was outstanding! Employees reported after attending the program they knew so much more about their co-workers
and their various roles, gaining a greater appreciation as a result.”
“She even interacted with us via Facebook and Twitter beforehand, which thoroughly impressed me.”
@Kannataylor http://bit.ly/hTZqad
I’ve always been a Rascal
I love Twitter because..
Lee Aase Director, Mayo Clinic Center for Social Media
More Good Reasons not to protect your Tweets
More Good Reasons to Not Protect Your TweetsBy LEE AASE | Published: AUGUST 9, 2010
The New Power of the Handwritten NoteJANUARY 9, 2011
Dr. B r y a n V a r t a b e d i a n , M DT w i t t e r : D o c t o r _ V
There’s a lot of dialog about what we can do to
stand out above the escalating noise of our new
social channels. How can we make an impression
that separates us?
A handwritten note is an option.
OtterBox Case Study
Research & making connections
Twitter Basics
Discover Sources: Find and follow others:
Business you love, people you know, news sources, hobbies.
See who those you know or admire are following.
Check Twitter Ofen: pay attention to what’s happening
Make sure you visit your Mentions~Give thanks
BUILD A VOICE: retweet, reply, reactA Retweet is like a Pat on the Back
Sounds like:“I’ll be your best Friend!"
Mistake, Huge Mistake
Pee Wee Herman Salesman Video
We also Hate this.......
me,me,me,me,me,me,me,me,me,me,me,me,me,me,me,me,me,meme,me,me,me,me,meme,me,me,me,me,meme,me,me,me,me,me
Seth Godin/Tom Peters American Express Video
If you want followersbe a good Friend
Do your Homework
Use your creativity
YouTube: Feelin Groovy
Do you bring value?
Why should I care about your “stuff ?”
Increase your contacts and credibility by participating
in Tweeter Chats.
The are 362 Twitter Chat groups currently taking place
You can link in your slideshare into your
Tweetchat#HPM
Twitterchat linked me to:
1. Solid folks in Hospice and Palliative Care
2. Host the #HPM on occasion
3. Used research to help my client presenting to local Hospice
4. Placed their views on Slideshare
5. Currently working on three projects with folks from around the world.
Twitter Basics
Make sure you are linking your website to your Twitter Page. It’s part of your Bio
I would not suggest you link your Twitter to your Facebook/LInked In.
Might link Twitter to your Professional Facebook page.
Facebook was designed for Friends
Linked In was designed for Professionals
Evan Williams TED Presentation
Twitter is a Different Culture Your Twitter Bio Needs to reflect the
difference
Short & Sweet
Reflects why you bring value
Creative/show your personality
Tell folks what you do
Reveal something person~not too personal
Measure your results
Klout
Twitalyzer
Tweetreach
Thank you!