Twitter for Social Care
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Transcript of Twitter for Social Care
Learning Pool webinar: Walsall 24
Twitter for social careDan Slee comms2point0 and Pete Jackson IEWM ADASS national conference Stone #adassspring
https://flic.kr/p/5VwCRW
What is social media?
What is social media?
North Korea District Council
http://flic.kr/p/5scVEJ No!
IT’S NOT BROADCASTING
Yes!
It’s conversation
Yes!
It’s conversation
Yes!
It’s conversation
“Organisations don’t tweet. People do.”
- Euan Semple
Yes!
Why social media?
What is social media?
We no longer have to go through the Priesthood of journalists to talk to our residents…
What is social media?
We no longer have to go through the Priesthood of journalists to talk to our residents…
85 per cent of the UK population have internet accessSource: Ofcom
What is social media?
We no longer have to go through the Priesthood of journalists to talk to our residents…
85 per cent of the UK population have internet accessSource: Ofcom
64 per cent of those with internet access have a social media accessSource: Ofcom
What is social media?
We no longer have to go through the Priesthood of journalists to talk to our residents…
85 per cent of the UK population have internet accessSource: Ofcom
64 per cent of those with internet access have a social media accessSource: Ofcom
FREE! You can do a better job as a manager and leader
Why social media?
Who do people find credible?
http://www.slideshare.net/EdelmanInsights/global-deck-2013-edelman-trust-barometer-16086761
Who do people trust most?
Why Twitter?
@davethroup
@walsallwildlife
@argyllandbute
No!
Twitter in social care?
1. Digital engagement
2. Internal and external comms
2. Internal and external comms
https://www.youtube.com/watch?v=fW8amMCVAJQ
3. Thought leadership
3. Thought leadership (knowing what others are thinking)
4. Career development
5. Innovation
6. Story telling
How does Twitter work?
Pub quiz
Pub quiz
1. Grateful American, Czech immigrant, mother & grandmother, fmr SecState, passionate democrat, author, prof, bizwoman, pin collector, & occasional drummer
Pub quiz
2. We're flying free like birds in the sky because we're ALIVE. Here, there and everywhere...
Pub quiz
3. Assistant Director of Policy, the King's Fund, interests: social care, local government & NHS; housing & care issues; chicken keeping; tweeting personal views
Pub quiz
4. We are the centre of excellence for social work, upholding and strengthening professional standards to the benefit of the public.
Pub quiz
5. Chief Inspector of Adult Social Care @CareQualityComm. Passionate about making a difference. Also - #SAFC, hiking, Le Tour & a bit of culture. Own views. Crouch End, North London
Pub quiz
6. Special Policy Lead @CareQualityComm all views are of course mine not those of CQC. I tweet football & current affairs in a personal capacity. RT not agreementLondon
Pub quiz
8. In favour of public services Turns ideas into action. Trust Board member@telfordutd. Adult Social Care
Pub quiz
9. British Actor, Writer, Lord of Dance, Prince of Swimwear & Blogger. NEVER reads Direct Messages
What next?
Thank you!Dan SleeComms2point0IEWM [email protected]@danslee
Pete JacksonIEWM [email protected]@pete62jackson