Tuk Tam Career Fair presentation
17
Your Position in the Knowledge Economy 1
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Transcript of Tuk Tam Career Fair presentation
Your Positionin the
Knowledge Economy
1
Chasing ROI in online marketing
2012 2013
Duplicated content
Spammylink-building #RCS
Manualwork
Knowledgework
2
Knowledgework
Manualwork
3
4
This gap is HUGE and widening
4
This gap is HUGE and widening
4
Content Marketing
5
Rent vs Buy
6
Blogging
SEO
Social media
7
Blogging
SEO
Social media
8
Blogging
SEO
Social media
ContentMarketing
8
Create
Consult
Connect
9
ContentCreator
ProjectManager
OutreachCoordinator
10
What’s in it for you?
11
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