NEWStrends

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EDITORIAL

HOT NEW PRODUCTS Gel On-Off: new image

Gel On-Off: new colours

HOT NEW PRODUCTS GLAM metallic effects

Step by step GLAM

Dress up your salon with Thuya

SCULPTINGTIPS

Advanced Evolution

STAR PRODUCTS

THUYA PROMOTIONS

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e blow into the new season with stunning new products. New season is here to stay and—with it—the latest divine colour and manicure trends. Brown and blue tones make a major comeback, and new metallic and chrome

effects add lovely sparkle and shine to nail art.

EditorialW

Summary

HOT NEW PRODUCTS: Gel On-Off

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HOT NEW PRODUCTS: Gel On-Off

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A COLLECTION TO INSPIRE CREATIVITY

The latest artistic trends were the inspiration for the new image of our GEL ON-OFF for the new season, maximising creativity in manicures. A range with over 90 colours of the highest-quality product that has received numerous awards.

InspirationLet your imagination fly in

a world of infinite possibilities with the guarantee of a

LONG-LASTING gel. Fast and easy to apply

and lasts up to two weeks.

ColourGet ready for a colour explosion, with over 90 intense long-lasting

gel tones, and the assurance that they are

EASY TO REMOVEAwarded Easiest to Remove, thanks to

the highest quality products

Convert even the simplest manicure into true NAIL ART full of light and vitality, with

EXTRAORDINARY SHINE· Elegance and sophistication.

Creativity

We are proud to present the new image for our Gel On-Off range to maximise professionals’ creativity, and highlight the main characteristics of this unique collection.

2016 / 2017

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HOT NEW PRODUCTS: Gel On-Off

A relaxing and inspiring sea greenish–blue. Versatile and matches just everything.

An electrifying blue full of light and vitality. A colour in a class of its own, to add a splash of elegance and sophistication for any occasion.

NEW TRENDS AND HOT NEW COLOURS AND PRODUCTS!

Browns, greys and blues are the most coveted colours this season, and that make up our autumnal chromatic palette. Tones that transmit calm, strength and sophistication. Designed to apply separately or with two or more combined.

Gel On-OffOcean

Gel On-OffKlein

HOT NEW PRODUCTS: Gel On-Off

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Black with multi-coloured glitter effect. The perfect combination for a truly unique and original manicure. Its glittery streaks add shine and light, a great contrast with the dark background, for vitality and an astounding result.

A warm and earthy autumn tone. Ideal for your most wintry looks. The classics reinvented with new colour depths.

A neutral grey, which combines perfectly with any colour. Discrete simplicity, but oh so elegant. A colour that lets us create an endless number of combinations with glitter effects, colour contrasts… perhaps pink and lilac sparkle with any nail art that you could imagine!

Gel On-OffFrost

Gel On-OffCosmos

Calvin Klein

Gel On-OffDesert

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HOT NEW PRODUCTS GLAM metallic effects

COLLECTIONThe Glam collection is here! A new collection to create the most spectacular nail art.

8 different metallic tones that will let you flaunt the effect that you’ve been waiting for.

Glam effects emit light, sparkle and brightness, creating a glittery shine that will turn your nails into priceless jewels.

Metallic Glam4 metallic tones: gold,

silver, bronze and aluminium

The latest in nail art!

Color Glam4 metallic tones with

coloured glitter in pink, purple, red and multi-coloured tones.

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HOT NEW PRODUCTS GLAM metallic effects

Very easy to apply. You only need seal gel with sun filter (to apply to artificial nails) or Base Coat and Top Coat On-Off (to apply to natural nails) and a little bit of Thuya Glam Powder. Rub lightly and that’s it! With only these three simple steps, the nails will be coated with a metallic topcoat that will give a whole new twist to your nails.

CO

LOR

GLA

M

CHERRY GLAM METAL GLAM

PINK GLAM GOLDEN GLAM

LAVENDER GLAM SILVER GLAM

STAR GLAM COPPER GLAM

METALLIC

GLAM

The latest in nail art!

TWO PACKS WITH 4 COLOURS

Step by step GLAM

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COLLECTIONSTEP BY STEP ON NATURAL NAILS

Step 01- Disinfect your and your client’s hands with the Preparatory Hygienic Solution. Prepare the nail as usual.

Step 02.- Apply a thin layer of Gel On-Off Base Coat and dry under lamp (15 sec for LED / 1 min for UV).

Step 03.- Rub a dry towel over nail area to remove excess product (IMPORTANT WITHOUT FINISH GEL).

Step 04-With your GLAM effect of choice, dip sponge into product and tap lightly onto nails (DO NOT RUB).

Step 05.-Dry under lamp (15 sec for LED and 1 min for UV).

Step 06-RUB with sponge to remove excess product.

Step 07.-Repeat steps 2 to 6.

Step 08-Apply a layer of On-Off Gel Top Coat and dry under lamp (30 sec with LED and 2 min with UV).

Step 09.-Massage Liss Instant Oil into hands, to moisturize the cuticle area and nail bed.

Used materials:- Preparatory Hygienic Solution- Gel On-Off Base Coat- GLAM effects- Sponge- Gel On-Off Top Coat- Oil Instant Liss

Step 02

Step 04

Step 06

Step 08

DRESS UP YOUR SALON WITH THUYA!

Poster Nails Construction 2016ref. 12301075

Small exhibitor Gel On-Off / Deluxeref. 11610222

Large exhibitor Gel On-Off / Deluxe

ref. 11610221

Poster Gel On-Off 2016

ref. 12301074Poster EyelashStrengthening

Gelref. 12301073

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Marketing materials

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Sculpting: Hints & Tips

1- The main reason that artificial nails will lift or come off is poor preparation of the natural nail before sculpting. In order to prepare the nail correctly, remember that there is a high

percentage of water and oil on skin and nails that makes adhesion difficult. They must be disinfected and removed first with nail polish remover without acetone.

2- Push the cuticle down, without applying products that contain oil. Be very careful.

3- Care the natural nail. We need to pamper and treat them well, so remember not to file them too much or push down cuticles before applying the sculpting product. Do not use a file with a grit value greater than 180. Finish the process by removing natural nail oil with Bonder or Primer.

4- Proper hygiene is very important. All tools and implements should be well disinfected.

5- Use a good brush, specific for each type of sculpting. For gel, use brushes with synthetic hair (cat’s tongue). For acrylic nails, use a natural hair, fine-tipped

brush.

6- Do not apply with strokes that are too thick or too thin. An intermediate thickness should be used to avoid breaking.

7- Do not go outside nail. If the product runs onto the client’s skin, it will not adhere and lifting will occur. Leave a thin border—1 or 2 millimetres—around

the cuticle and sides.

8- When sculpting with gel, we recommend starting by adding volume first to the cuticle area and moving up to top edge, doing the sides last to

make sure gel does not run off.

9- Sculpted nails require proper maintenance. Clients should return to the salon twice a month to have the space

filled as nail grows and have nails filed. If any nail breaks or chips, the client should return to the salon as soon as

possible to have it fixed.

10- Artificial nails should be removed by a professional. They should never be pulled off or removed by any other method. To remove them properly, file the nail using a file with a grit between 100 and 180. Always leave a thin layer of product on the natural nail.

Below are a few tips to ensure that you get amazing nails. High-quality products and the correct technique are the main ingredients for a perfect outcome.

SPECIAL NAIL SCULPTING

LAST GENERATIONSCULPTING GEL

Crystal PinkFor natural looking nails, without changing the white tone, just adding a subtle pink hue.

15 ml. - 30 ml. - NEW 60 ml.

White EvolutionFor sculp�ng French manicures.

15 ml. - 30 ml. - NEW 60 ml.

Soft PinkFor sculp�ng with a single colour. Adds a pink tone to natural nail, and just a slight hue over the white tone.

15 ml. - 30 ml. - NEW 60 ml.

Soft PeachGives nails a very natural colour.

15 ml. - 30 ml. - NEW 60 ml.

Clear EvolutionFor crea�ons with capsules. Transparent, does not colour natural nail.

15 ml. - 30 ml. - NEW 60 ml.Natural Cover PinkPink that provides great cover due to its opacity. 15 ml. - NEW 30 ml.

Dark Cover PinkIntense pink. Covers perfectly with only one coat. 15 ml. - NEW 30 ml.

• Pleasant polymerization sensation• Wide range: 7 different colours• More stable product• Better adhesion to natural nails• Less drying time • High quality, perfect finish• Two-phase construction technique with excellent results

FEATURES:

Now you can MAXIMISE PROFITS

for your sculpting services

L

L

NEW 30 ML SIZE

FOR COVERS

NEW 60 ML

FORMAT

A gentle breath of fresh air for your nails

STABLEPROFITABLE

FAST

Sculpting: Evolution

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NATURAL MODEL Increase lash volume and length, for a very natural and feminine look Enhance the natural curvature of your eyelashes

DENSITY MODEL Seductive and glamorous Extreme volume effect Fuller eyelashes for a deeper look

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Star Products

NEW ARTIFICIAL EYELASHES

SPECIAL SOLUTION DYE CREAM

NATURAL M Ref. 011105026

NA Ref. 011105027TURAL L DENSITY L Ref. 011105028

DENSITY M Ref. 011103002

New handier, more practical and easier to use formula

We are proud to present our improved version of Special Tint Solution, now available in a new cream texture.

This product is indispensable, because when it is mixed with the tint, the colour is oxidised, thus neutralising the lashes’ natural tone and comple-te fixing of colour. The new formula provides a more homogeneous mix, obtaining an incredible result with colour remaining uniform and perfect for weeks.

As it is denser and white, application is easier, handier and much safer, as it prevents dripping and allows for better control during application.

The best ally to enhance your look naturally!

We should and can strengthen our eyelashes to decrease the number lost, while increasing growth and reviving their natural shine. Caring for the eye area every day will eliminate the need for mascara. Our Thuya Eyelash Strengthening Gel will give you longer, fuller and stronger lashes in just 15 days.

Your look will be oh-so-scandalous, with lash volume multiplied by three.

EYELASH STRENGTHENING GEL

(actual reference)

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NAIL WHITENING BALLS

LOTION NON-STOPHYDRATION

A pack with 6 whitening effervescent balls for nails. Help to whiten and clean nails before manicures.

Hydrating plus complex that provides amazing and immediate deep moisture to your hands, as well as regulating and balancing water in the skin. Increases the skin’s capacity to retain water. It is the perfect solution to revive the skin’s vitality and health almost immediately. Even the driest and most sensitive skin will remain hydrated for a full 48 hours.

Thuya promotions

LIMITED EDITION NOEL GEL ON-OFF To flaunt amazing manicures during the holiday season, we are launching our exclusive NOEL Gel On–Off, a red tone with shiny glitter, inspired by the essence of Christmas.

For Christmas, for New Year’s Eve, or for your company dinner… a sure-fire success for any occasion.

NEW GEL ON OFF NOELFOR SPECIAL EVENTS!

THUYA PROMOTIONS

PERFECTLOOK

EFFECTS Strengthens and repairs hair

Adds brightness and moisture

Intense long-lasting colour

Cosmetic treatment with incredible resultCARES FOR & ENHANCES

BEAUTY

ONE PRODUCT-DOUBLE ACTION COLOUR & TREATMENT IN A SINGLE APPLICATION

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3 PROPERTIES EYELASH AND EYEBROW TINT

KERATIN ARGAN OIL ACTIVE COLOUR

DERMATOLOGICAL TESTEDAND OPHTHALMOLOGIST

Thuya S.L. Sant Gervasi de Cassoles,68. 08022 Barcelona (SPAIN) 932 127 412 � www.thuya.com