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A

TREATMENT

FOR A

Advert

Academy Advert

PREPARED

BY

Nathan Tidman

Connexcast

Address of company

Connexcast@hotmail.co.uk

20th May 2013

CLIENT

Connexcast

The Brief:

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It is proposed that the advertwill be of20-30 seconds duration, filmed at School,

King Georges and edited at our Sutton facility.

The advertwill be aimed at 14-16 year olds This has been identified through my

academy research

The Advertwill show training session from the football academy the people of

the football academy will be representing me as they are in my peice

The advertwill be aired on ITV

The main competitor for this football academy will be Stanley Park as they arelinked with Carshalton athletic

Several locations have been visited and a shortlist has been drawn up:

Suggested locations are:

School

Changing Rooms

Goals

King Georges

The advertwill include the following:

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Formal language

a)

b) long shots

c) close ups

d) mid shots

e) (etc.)

(State how these different sequences will link together)

Structure

The advertwill be in colourand in PAL .

The advertwill start with the manager talking

Cut to

The training session and also team talks

Budget

(You need to list the costs for:)

Research

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Planning meeting 40hr 280 dayFilming (state equipment hire and crew) 150 per dayEditing (state equipment hire and crew) 250 per day

Subtotal 440

Production Contingency @10%

Travel Expenses @40p per mile

(how many miles do you think you will

need to travel at a maximum?)

Total production budget

Schedule

The production will be produced within the timescale that will be indicated by our

shooting and editing schedules. Connexcastwill ensure that all location filming is

carefully planned to take into account the safety of the crew and the general

public and any production contingencies. The finished Connexcastwill be

available for viewing at an appropriate time in order for any changes to be made

before the suggested release date.

The deadline for submission to the client is: 12/6/2013

Sources of requirements

Camera

Tripod

I will get these from the school

Legal and Ethical Issues

(State here the appropriate regulators for your product and any particular

guidelines that you will have to follow)

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Guarantee of Satisfaction

Initial discussion on the Connxtcastcontent will take place.

Production equipment will be used in a safe operational manner at all

times.

Connextcastis covered by Public Liability Insurance to the sum of

1,000,000.

A copy of all rushes (camera original material) will be supplied on

request in DVD format.

A rough cut (initial trial edit) version of the advertwill be supplied for

inspection and discussion.

A meeting to discuss the final master version will be organised with a

focus group of interested parties.

The completed advertwill be provided on DVD for inspection.

The completed advertwill not be released until the client is completely

satisfied with technical quality and content.

Connexcast

(Date)

Connexcastasserts its rights as authors of this treatment in accordance

with the Copyright, Designs and Patents act 1988. Any unauthorised

copying of this work will result in prosecution.