Top 5 Video Conferencing Considerations for 2015

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Top Five Video

Conferencing

Considerations for 2015

March 25, 2015

Michael Helmbrecht

VP Product Marketing

Lifesize

Tweet Questions @lifesizehd using the hashtag #askLS


Speakers

Michael Helmbrecht

VP Product Marketing

@MHelmbrecht

Erik Wagner Demand Generation Manager @ErikWagner [email protected]


Considerations

1. Video conferencing in the cloud (SaaS)

2. Emergence of connected devices (Internet of Things)

3. Consumerization of the enterprise

4. Browser-based video calling (WebRTC)

5. Bring Your Own Device (BYOD) conference room solutions


Video Conferencing in the Cloud (SaaS)

Removes complexity of deploying and managing VC infrastructure

Offers limitless scalability that is impossible with infrastructure

Shifts Capex of infrastructure to Opex with SaaS subscription

Can replace investments in audio conferencing and web conferencing

Considerations:

Meetings only, or meetings + direct dialing with directories

Ease of use

Quality of experience

Connected device options

Network and service providers supporting service


Connected Devices (Internet of Things)

Massive simplification in the deployment and use of conference room systems paired to cloud services: Meeting rooms matter more than ever with SaaS

Systems connect in seconds without any technical skill needed

Work seamlessly as extension of the service; minimizing training and support

Automatically updated with new features and software improvements from service

Considerations:

Do you value a consistent experience from the meeting room to the laptop and mobile?

Does the provider you are considering deliver the quality you need?

Can the solution work with what you have?

Do you want to protect your investment by buying systems that are interoperable?


Consumerization of the Enterprise

The very best user experiences are in consumer services

This is what business users increasingly expect from the applications in

their workplace

Considerations:

Is the provider you are considering simplifying the experience for your users so that

their services and products are consistent and easy to use?

Do your users like the solution and is their use growing without being compelled to

use it?


Browser-based Calling (WebRTC)

Browser-based calling is opening up the use of video

conferencing to anyone inside and outside of the organization

Chrome and Firefox are leading the way with native

integration of WebRTC technology

The combination of browser-based calling with SaaS opens

up potential for massive scalability to reach customers and

suppliers, as well as employees

Considerations:

Have you considered how you can use browser-based calling

to extend video communication to your customers and

suppliers, as well as your employees?

Does the provider you are considering support browser-based

video calling and do they do it natively?


Only 5% of conference rooms have any video capability*.

Small meeting rooms far outnumber large conference rooms

New requirements to equip these rooms with video communications with

a variety of applications

Considerations:

Do the systems you are considering work with your apps and workflow?

Will you anchor a computer in the meeting room with the apps you use or

will your users bring their own laptop and apps of choice with them?

What are you willing to invest in each room to get the quality you need?

Bring Your Own Device (BYOD)

*Market State Of B2B Video Communication: Information Worker Adoption And Usage Habits, Forrester Research, March 2014


Thank you!

Q&A

Top 5 Video Conferencing Considerations for 2015

Technology

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