1.Top 10 Tips for Driving Authentic Engagement with your Influencers via Social Media

2. Authentic Real Genuine Trust Honest Truthful Person-to- Person Trustworthy Sincere ? 3. Engagement: Attract React Interact Act 4. 1. Pay Attention 5. Monitor Review Assess Respond 6. 2. Be Relevant 7. Fans: 350K 8. Reach: 185.7K 3,648 Likes 76 Comments 3,214 Shares 9. Reach: 189.6K 3,942 Likes 242 Comments 2,982 Shares 10. Reach: 195.8K 4,438 Likes 86 Comments 2,430 Shares 11. 3. Be Present 12. Real-Time Conversation vs. Automation 13. 4. Be Human 14. Human Marketing: It is human nature to want to BELONG to something. 15. Overwhelm = #Unplug 16. 5. Serve Your Superfans 17. 6. Foster Intimacy 18. 7. Tell Your Stories ! 19. Visual Storytelling 20. Visual Storytelling 21. Visual Storytelling 22. 8. Gather Your Tribe 23. Narrow vs. Broad 24. 9. Drive Actions 25. Trackable Measurable Achievable 26. 10. Go 360 Degrees 27. Immersive Experiential Ubiquitous 28. It isnt about the social media. It is about human beings wanting to connect, to be connected, to belong. @alizasherman 29. Convert friends, fans and followers into evangelists for your brand.