TOFI Jan 26, 2015 Revenue Model: Nawab
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Transcript of TOFI Jan 26, 2015 Revenue Model: Nawab
Presenter: Ali Nawab Role: Founder and CEO !Contact: [email protected] Mobile: +1 647 462 8339
!
Does an early stage company really need a revenue model?
“A startup is a human institution designed to create a new product or service under
conditions of extreme uncertainty.”
“What if we found ourselves building something that nobody wanted?”
Eric Ries - Lean Startup
Types of Revenue Models
Unit Sales Licensing + Royalty
Subscription Ads
Freemium Transaction Fees
Data Sales
Examples
Scale?
Revenue Models in Wearable Technology
Device PlatformDeveloper Tools
Unit 30$ - 100$ / Device
Pilot$5,000 - $25,000 / customer Devices Near or at cost
Licensing / Royalty
Licensing
B2B
Freemium
Developers
10,000 API Calls 1 private algorithm
$2000/month 5 private algorithms on 3 devices
Pilot Free Trial Monthly Subscription
Per User Per Device: Industry Benchmarks 1-3% of Net Sales
Presenter: Ali Nawab Role: Founder and CEO !Contact: [email protected] Mobile: +1 647 462 8339
