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This Is Reinhold
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Transcript of This Is Reinhold
Stil Guide Open House of InnovationGrafing bei München, 30.01.2009
Dr. Reinhold Rapp an impression
OPEN HOUSE O
F IN
NOVATION
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This isReinhold…
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Dr. Reinhold Rapp
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He isMANAGING DIRECTOR and FOUNDERReinhold Rapp Open House of Innovation
MANAGING DIRECTOR and FOUNDER German Economic Forum
VISITING PROFESSOR
for Relationship Marketing at
Cranfield University, School of Management
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mile stones so far …
1994
1999 20071995 2008 2009
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Key facts of his live so far…MANAGING DIRECTOR CRM Group, Munich and Helsiniki, Managing Partner EMEA
VICE PRESIDENT Target Customer Management and Head of Management- and Organisational Development, Deutsche Lufthansa AG
HEAD OF MARKETING USW Universitätsseminar der Wirtschaft, Schloss Gracht
VISITING PROFESSOR at international Business Schools in the UK, Netherlands and in Switzerland
AUTHOR and co-author of books and articles
AWARD-WINNIG lecturer and Key-note speaker
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things to know about him …
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Reinhold likes …
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THIS
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and uses them to ...
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TELL STORIES:
to explain
to motivate
to make others passionate about …
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using SMALL THINGSTO START big actions
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He knows how to create future values.
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how to get from here …
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to here …
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because he knows how to do things differently …
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He thinks that …
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in order to have influence,
you have to open yourself up
to be influenced.
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This is why he always wanted to find
a systematicway of bringing
people together.
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For companies that want to use „open innovation“ he found a way how they can effectively and systematically work in anopen environment.
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customers partners
expertsCo-workers
The ruleof 20
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It is all about…
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Strong anduseful
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and about…
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KNOWING A WAYhow to…
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CREATE
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To create value Reinhold uses …
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a 5 step innovation approach
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and methods like …
Co-Creation
InnovationCafé
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He recently worked with
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You wantto talk to him …
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Reinhold RappOpen House of Innovation
Dr. Reinhold Rapp Am Schammacher Feld 21D–85567 Grafing b. MünchenPhone +49 (0) 8092 / 86 355 - 0Fax +49 (0) 8092 / 86 355 – 53www.open-house-of-innovation.dewww.rapp.typepad.com