Thirlkill Marketing Agency
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Transcript of Thirlkill Marketing Agency
Traditional and Digital
Chasing a Buyer
• Flyers, newspaper ads, newsletters, brochures, door hangers, tabloids, leaflets, billboards
• Radio ads, tv ads
• Networking, tradeshows, events
Inviting a Buyer
• Social Media, Blogs, Webpage, Webinars, Podcast, Vlogs
Social Media Advertising
Social Media Marketing
• Creation of Social Media Marketing Plan-The marketing plan will give you a detailed action plan that includes consulting and training.
• Brand New Ideas, Brainstorming Sessions-Review of your existing sites, recommendations, best practices and analytics. Hourly sessions.
• Social Media Management Services-Our team will do all of your social media marketing. Check last section for details.
Facebook Campaign
• Photography, Graphic Design, Copywriting, uploads, engagement, analytics
• Likes, shares, opt-ins, post • Goals- lead generation, emails, phone numbers • Strategy: Focus on expanding and essentially,
keying in on your target market. Top locations and demographics are used to detail best buying customers and/or clients. Which will, cause more traffic to website, generate leads and engage buyers. Detailed analytics will lead to best marketing decisions, going forward.
Direct Mail Campaign
• Newsletters, Letters, Tabloids, Coupons, Catalogs, Sales Letters
Email Marketing Campaign
• Measurable
• Customizable
• Expected
• Mobile
Text Messaging Campaign
• Customers/Clients Text A Keyword
• Your business Auto Reply to the Keyword
• Add Customer to your marketing list
• Send out events and promotions
• One way to always reach clients is through their cell phone!
SEO Campaign
• Increased Traffic through the use of keywords
• ROI from higher search engine results
• Cost Effectiveness and most inexpensive way to build your brand
• Brand Awareness through copywrite, creatives and calls to action
Lead Generation
• Create List
• Clean Up List
• Emails
• Opt-In
• Follow Up
• Cold List –Warm List-Hot List
Analytics
• Consultation
• What Changes should be made
• What is Successful/Unsuccessful
• Short Version-email sent within 48 hours. Weekly or Bi Weekly. At the Completion of Campaign
Pricing
• 3 Month Campaign
• 6 Month Campaign
• 12 Month Campaign
The Ultimate
Marketing Mix
Project or Hourly
PROJECT
• Offsite/Onsite
• On call
HOURLY
• Consultation
• On call
• Time Sheet
• Analytics Report