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THEORY OF DAVID ULRICH

Key 4 HR Roles by Dave Ulrich :

1. HR Business Partner

2. Change Agent

. A!"inistration #$%ert

4. #"%loyee A!vocate

&n 'rst ste% is #"%loyee A!vocate this is a (ra!itional HR

)here HR "ust *no) the e"%loyees )ell an! s%en! ti"e

"eeting )ith an! listening e"%loyee to i!enti+y ga%s in

cor%orate culture an! HR an! "anagerial %ractices. (his role

inclu!es ensuring that e"%loyee )ho are having %roble"

get a +air hearing such as counseling an! in!ustrial relation.

HR lea!s initiatives to i"%rove the e$%erience o+ e"%loyees

in the organi,ation also HR "anages the regular grievance

an! co"%liance %roce!ure to ensurethat e"%loyees en-oy +air treat"ent +ro" the "anage"ent

&n secon! ste% is A!"inistration #$%ert )here HR run a

+unction as such a!"inistrative an! )hich HR !e!icates"ost its ti"e an! right+ully so. (his role involve HRin+rastructure such as li*e %ayroll atten!ance health an!insurance training an! any others %rocess that involves%eo%le. HR has to !e"onstrate its !ee% *no)le!ge o+ thelabor la) tra!e union bargaining !ealing )ith !i/cult

e"%loyees an! *ee%ing o+ %ersonal !ata accurate.A!"inistration #$%ert intro!uces "o!ern HR&0 solutions an!eli"inates the "anual entry o+ !ata. (he A# i!enti'es !atasources about e"%loyees +or the entire organi,ation an!ta*es the +ull res%onsibility +or the !evelo%"ent o+ thesource.

&n thir! ste% is Change Agent the HR role is to +acilitate that

change in organi,ation an! "anage"ent tea"s an! ta*esres%onsibility to co""unicate changes internally an! gaintrust o+ e"%loyee. HR continuously collect +ee!bac* +ro"e"%loyees trans+er it to tea"s an! reuire %ro-ect tea"s to

intro!uce changes an! a!-ust"ents )hich are %ositive +ore"%loyees.

&n +ourth ste% is HR Business %artner HR "ust ensure that its%ractices %rocesses an! %olicies co"%le"ent the overallorgani,ational strategy. HR buil!s a strategic %artnershi% an!relationshi% )ith !e!icate! internal clients )here HR acts as asingle %oint o+ contract +or internal clients also HR sharesbusiness ob-ectives )ith the internal client an! incor%oratesHR goals into the !aily agen!a an! run cross +unctional ob-ect

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ai"ing to increase %ro!uctivity su%%ort innovations an!!evelo% talent.

MILA MUJAADILAH

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