The Web is Human
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"the web is human" michael fienen @fienen senior interactive developer - aquent #ahumanweb - http://bit.ly/ahumanweb
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In the second decade of the second millennium, many of us are approaching the web wrong. We have trouble defining goals, addressing needs, and defining scope. We use phrases like “Mobile First,” or “Content First.” We forget where we came from, and lack vision on where we’re going by bogging ourselves down in processes or allowing programmers to do front end UI. Everything about our environment is transitional – everything except one core component: us. People create websites, people consume websites, and there comes a point where strategy needs to yield to technological requirements and open itself to what our users want and need. I’m talking about “People First.”
Transcript of The Web is Human
"the web is human"michael fienen
@fienensenior interactive developer - aquent
#ahumanweb - http://bit.ly/ahumanweb
http://about.me/michaelfienen
hi, i'm michael
sharing is caring
psychology
reciprocation
marketing
user interface
communication
people
like us
noise?
everything else
intrinsic
strategy
mobile first
mobile first
content first?
user first
technology
silos
specialties
technology is hard
medicine
networks
immune system
flux
mobile
platforms
responsive design
jquery mobile
rat race
agile
why?
responsiveness
design
art
needs
goals
sophisticated user
evolution
"It's really hard to design products by focus groups. A lot of times, people don't know what they want until you
show it to them." - Steve Jobs (1998)
how did i live without...
1997
six degrees
2002
friendster
2003
myspace
2004
2006
2013?
connections
search
content
noise
online dating
in October 2011
593 million visits
1 in 10 singles
(for better or worse...)
1 in 3 online
parks
user-centered design
@fienen - #ahumanweb http://bit.ly/ahumanweb
thank you!
